{"title":"The Black Label Collection - Beard Balm","description":"\u003cstyle\u003e\n .black-label-balm {\n --bl-black: #111111;\n --bl-charcoal: #242321;\n --bl-warm-black: #302d29;\n --bl-cream: #f7f4ee;\n --bl-sand: #e8dfd2;\n --bl-gold: #b69a68;\n --bl-soft-gold: #d8c49e;\n --bl-ink: #26231f;\n --bl-muted: #6d675f;\n --bl-white: #fffdf8;\n\n max-width: 1120px;\n margin: 0 auto 50px;\n color: var(--bl-ink);\n font-family: inherit;\n }\n\n .black-label-balm *,\n .black-label-balm *::before,\n .black-label-balm *::after {\n box-sizing: border-box;\n }\n\n .black-label-balm h1,\n .black-label-balm h2,\n .black-label-balm h3,\n .black-label-balm p {\n margin-top: 0;\n }\n\n .black-label-balm h1,\n .black-label-balm h2,\n .black-label-balm h3 {\n font-family: Georgia, \"Times New Roman\", serif;\n font-weight: 400;\n line-height: 1.12;\n }\n\n .black-label-balm p {\n line-height: 1.78;\n }\n\n .black-label-balm section {\n margin-bottom: 26px;\n }\n\n .bl-eyebrow {\n margin-bottom: 16px;\n color: #806b48;\n font-size: 10px;\n font-weight: 700;\n letter-spacing: 0.22em;\n text-transform: uppercase;\n }\n\n .bl-heading {\n margin-bottom: 22px;\n font-size: clamp(32px, 5vw, 50px);\n letter-spacing: -0.025em;\n }\n\n .bl-button {\n display: inline-block;\n padding: 14px 24px;\n border: 1px solid var(--bl-soft-gold);\n background: var(--bl-soft-gold);\n color: #1c1a17;\n font-size: 10px;\n font-weight: 700;\n letter-spacing: 0.17em;\n line-height: 1.3;\n text-decoration: none;\n text-transform: uppercase;\n transition:\n background 0.25s ease,\n color 0.25s ease;\n }\n\n .bl-button:hover {\n background: transparent;\n color: var(--bl-white);\n }\n\n .bl-button-outline {\n border-color: var(--bl-gold);\n background: transparent;\n color: var(--bl-ink);\n }\n\n .bl-button-outline:hover {\n background: var(--bl-ink);\n color: var(--bl-white);\n }\n\n \/* HERO *\/\n\n .bl-hero {\n position: relative;\n overflow: hidden;\n padding: 82px 58px;\n background:\n radial-gradient(\n circle at 83% 22%,\n rgba(182, 154, 104, 0.22),\n transparent 27%\n ),\n linear-gradient(\n 135deg,\n #0d0d0d 0%,\n #24221f 57%,\n #4a4033 100%\n );\n color: var(--bl-white);\n }\n\n .bl-hero::after {\n position: absolute;\n right: -80px;\n bottom: -150px;\n width: 380px;\n height: 380px;\n border: 1px solid rgba(216, 196, 158, 0.14);\n border-radius: 50%;\n content: \"\";\n }\n\n .bl-hero-content {\n position: relative;\n z-index: 2;\n max-width: 800px;\n }\n\n .bl-hero .bl-eyebrow {\n color: var(--bl-soft-gold);\n }\n\n .bl-hero h1 {\n max-width: 780px;\n margin-bottom: 20px;\n color: var(--bl-white);\n font-size: clamp(43px, 7vw, 72px);\n letter-spacing: -0.035em;\n }\n\n .bl-hero-tagline {\n margin-bottom: 25px;\n color: var(--bl-soft-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: clamp(21px, 3vw, 30px);\n font-style: italic;\n }\n\n .bl-hero p {\n max-width: 720px;\n margin-bottom: 30px;\n color: rgba(255, 253, 248, 0.79);\n font-size: 16px;\n }\n\n \/* PILLARS *\/\n\n .bl-pillars {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n border: 1px solid rgba(38, 35, 31, 0.13);\n background: var(--bl-cream);\n }\n\n .bl-pillar {\n padding: 31px 27px;\n text-align: center;\n }\n\n .bl-pillar + .bl-pillar {\n border-left: 1px solid rgba(38, 35, 31, 0.13);\n }\n\n .bl-pillar strong {\n display: block;\n margin-bottom: 9px;\n color: #5e4c32;\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 21px;\n font-weight: 400;\n }\n\n .bl-pillar span {\n color: var(--bl-muted);\n font-size: 13px;\n line-height: 1.65;\n }\n\n \/* EDITORIAL INTRO *\/\n\n .bl-intro {\n padding: 68px 58px;\n background: var(--bl-white);\n }\n\n .bl-intro-grid {\n display: grid;\n grid-template-columns: minmax(0, 0.82fr) minmax(0, 1.18fr);\n gap: 62px;\n align-items: start;\n }\n\n .bl-intro-title {\n position: sticky;\n top: 25px;\n }\n\n .bl-intro-copy p {\n margin-bottom: 19px;\n color: #504b45;\n font-size: 15px;\n }\n\n .bl-pullquote {\n margin-top: 31px;\n padding: 5px 0 5px 23px;\n border-left: 1px solid var(--bl-gold);\n color: #554938;\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: clamp(21px, 3vw, 27px);\n font-style: italic;\n line-height: 1.55;\n }\n\n \/* PURPOSE *\/\n\n .bl-purpose {\n padding: 68px 58px;\n background: var(--bl-sand);\n }\n\n .bl-purpose-header {\n max-width: 780px;\n margin-bottom: 38px;\n }\n\n .bl-purpose-header p {\n color: var(--bl-muted);\n font-size: 15px;\n }\n\n .bl-purpose-grid {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n gap: 17px;\n }\n\n .bl-purpose-card {\n padding: 31px 27px;\n border-top: 1px solid var(--bl-gold);\n background: rgba(255, 255, 255, 0.55);\n }\n\n .bl-purpose-number {\n display: block;\n margin-bottom: 16px;\n color: var(--bl-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 32px;\n }\n\n .bl-purpose-card h3 {\n margin-bottom: 11px;\n font-size: 23px;\n }\n\n .bl-purpose-card p {\n margin-bottom: 0;\n color: var(--bl-muted);\n font-size: 13px;\n }\n\n \/* OIL VS BALM *\/\n\n .bl-comparison {\n display: grid;\n grid-template-columns: 1fr 1fr;\n background: var(--bl-charcoal);\n color: var(--bl-white);\n }\n\n .bl-comparison-copy {\n padding: 68px 58px;\n }\n\n .bl-comparison .bl-eyebrow {\n color: var(--bl-soft-gold);\n }\n\n .bl-comparison h2 {\n color: var(--bl-white);\n }\n\n .bl-comparison-copy p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n }\n\n .bl-comparison-panel {\n padding: 58px;\n background:\n radial-gradient(\n circle at center,\n rgba(182, 154, 104, 0.18),\n transparent 36%\n ),\n #181715;\n }\n\n .bl-comparison-item {\n padding: 23px 0;\n border-bottom: 1px solid rgba(216, 196, 158, 0.18);\n }\n\n .bl-comparison-item:last-child {\n border-bottom: 0;\n }\n\n .bl-comparison-item strong {\n display: block;\n margin-bottom: 8px;\n color: var(--bl-soft-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 22px;\n font-weight: 400;\n }\n\n .bl-comparison-item p {\n margin-bottom: 0;\n color: rgba(255, 253, 248, 0.71);\n font-size: 13px;\n }\n\n \/* APPLICATION *\/\n\n .bl-ritual {\n padding: 68px 58px;\n background: var(--bl-white);\n }\n\n .bl-ritual-header {\n margin-bottom: 37px;\n text-align: center;\n }\n\n .bl-ritual-grid {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n gap: 17px;\n }\n\n .bl-ritual-step {\n padding: 31px 27px;\n border-top: 1px solid var(--bl-gold);\n background: var(--bl-cream);\n }\n\n .bl-ritual-step span {\n display: block;\n margin-bottom: 14px;\n color: var(--bl-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 31px;\n }\n\n .bl-ritual-step h3 {\n margin-bottom: 10px;\n font-size: 23px;\n }\n\n .bl-ritual-step p {\n margin-bottom: 0;\n color: var(--bl-muted);\n font-size: 13px;\n }\n\n \/* FRAGRANCES *\/\n\n .bl-fragrances {\n padding: 68px 58px;\n background: var(--bl-cream);\n }\n\n .bl-fragrance-header {\n max-width: 790px;\n margin: 0 auto 39px;\n text-align: center;\n }\n\n .bl-fragrance-header p {\n color: var(--bl-muted);\n font-size: 15px;\n }\n\n .bl-fragrance-grid {\n display: grid;\n grid-template-columns: repeat(2, 1fr);\n gap: 16px;\n }\n\n .bl-fragrance-card {\n padding: 30px 27px;\n border: 1px solid rgba(38, 35, 31, 0.12);\n background: var(--bl-white);\n }\n\n .bl-fragrance-card h3 {\n margin-bottom: 8px;\n color: #51412c;\n font-size: 24px;\n }\n\n .bl-fragrance-family {\n display: block;\n margin-bottom: 12px;\n color: var(--bl-gold);\n font-size: 9px;\n font-weight: 700;\n letter-spacing: 0.16em;\n text-transform: uppercase;\n }\n\n .bl-fragrance-card p {\n margin-bottom: 0;\n color: var(--bl-muted);\n font-size: 13px;\n }\n\n .bl-fragrance-card:last-child {\n grid-column: 1 \/ -1;\n }\n\n \/* LAYERING *\/\n\n .bl-layering {\n padding: 70px 58px;\n background:\n radial-gradient(\n circle at 84% 19%,\n rgba(182, 154, 104, 0.18),\n transparent 25%\n ),\n linear-gradient(\n 135deg,\n #111111 0%,\n #292622 100%\n );\n color: var(--bl-white);\n text-align: center;\n }\n\n .bl-layering-content {\n max-width: 760px;\n margin: 0 auto;\n }\n\n .bl-layering .bl-eyebrow {\n color: var(--bl-soft-gold);\n }\n\n .bl-layering h2 {\n color: var(--bl-white);\n }\n\n .bl-layering p {\n color: rgba(255, 253, 248, 0.75);\n font-size: 15px;\n }\n\n .bl-layering .bl-button {\n margin-top: 10px;\n }\n\n \/* FINAL *\/\n\n .bl-final {\n padding: 72px 45px;\n background: var(--bl-sand);\n text-align: center;\n }\n\n .bl-final h2 {\n margin-bottom: 20px;\n font-size: clamp(35px, 5vw, 54px);\n }\n\n .bl-final p {\n max-width: 720px;\n margin: 0 auto 29px;\n color: var(--bl-muted);\n font-size: 15px;\n }\n\n @media screen and (max-width: 850px) {\n .bl-intro-grid,\n .bl-comparison {\n grid-template-columns: 1fr;\n }\n\n .bl-intro-title {\n position: static;\n }\n\n .bl-purpose-grid,\n .bl-ritual-grid {\n grid-template-columns: 1fr;\n }\n }\n\n @media screen and (max-width: 700px) {\n .bl-pillars,\n .bl-fragrance-grid {\n grid-template-columns: 1fr;\n }\n\n .bl-pillar + .bl-pillar {\n border-top: 1px solid rgba(38, 35, 31, 0.13);\n border-left: 0;\n }\n\n .bl-fragrance-card:last-child {\n grid-column: auto;\n }\n }\n\n @media screen and (max-width: 550px) {\n .bl-hero,\n .bl-intro,\n .bl-purpose,\n .bl-comparison-copy,\n .bl-comparison-panel,\n .bl-ritual,\n .bl-fragrances,\n .bl-layering,\n .bl-final {\n padding-right: 24px;\n padding-left: 24px;\n }\n\n .bl-hero {\n padding-top: 61px;\n padding-bottom: 61px;\n }\n }\n\u003c\/style\u003e\n\n\u003cdiv class=\"black-label-balm\"\u003e\n\n \u003c!-- HERO --\u003e\n \u003csection class=\"bl-hero\"\u003e\n \u003cdiv class=\"bl-hero-content\"\u003e\n\n \u003cdiv class=\"bl-eyebrow\"\u003e\n The Black Label Grooming Collection\n \u003c\/div\u003e\n\n \u003ch1\u003e\n Conditioning Beard Balms for the Modern Gentleman\n \u003c\/h1\u003e\n\n \u003cdiv class=\"bl-hero-tagline\"\u003e\n Condition. Shape. Refine.\n \u003c\/div\u003e\n\n \u003cp\u003e\n A well-kept beard should feel as refined as it looks. The Black Label\n Beard Balm Collection brings together daily conditioning, controlled\n styling and sophisticated fragrance in one effortless grooming ritual.\n Each balm is created to soften the beard, tame unruly texture and leave\n behind a distinguished scent that wears close and confidently.\n \u003c\/p\u003e\n\n \u003ca class=\"bl-button\" href=\"#black-label-balm-products\"\u003e\n Explore Beard Balms\n \u003c\/a\u003e\n\n \u003c\/div\u003e\n \u003c\/section\u003e\n\n \u003c!-- PILLARS --\u003e\n \u003csection class=\"bl-pillars\"\u003e\n\n \u003cdiv class=\"bl-pillar\"\u003e\n \u003cstrong\u003eConditions the Beard\u003c\/strong\u003e\n \u003cspan\u003e\n Helps soften coarse facial hair and maintain a smoother, more\n comfortable beard.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"bl-pillar\"\u003e\n \u003cstrong\u003eProvides Natural Control\u003c\/strong\u003e\n \u003cspan\u003e\n Adds light shaping and definition without making the beard feel rigid\n or overly styled.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"bl-pillar\"\u003e\n \u003cstrong\u003eFinished With Fine Fragrance\u003c\/strong\u003e\n \u003cspan\u003e\n Distinctive scent profiles elevate an everyday grooming step into a\n personal ritual.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- INTRO --\u003e\n \u003csection class=\"bl-intro\"\u003e\n\n \u003cdiv class=\"bl-intro-grid\"\u003e\n\n \u003cdiv class=\"bl-intro-title\"\u003e\n\n \u003cdiv class=\"bl-eyebrow\"\u003e\n More Than Beard Control\n \u003c\/div\u003e\n\n \u003ch2 class=\"bl-heading\"\u003e\n Grooming That Feels Considered\n \u003c\/h2\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"bl-intro-copy\"\u003e\n\n \u003cp\u003e\n Beard balm occupies the space between conditioning and styling. It\n helps soften the beard while giving shape to flyaways, uneven texture\n and longer growth that needs a little more control.\n \u003c\/p\u003e\n\n \u003cp\u003e\n The Black Label Collection was created for the man who values\n performance but refuses to treat grooming as an afterthought. Each\n balm turns a practical step into something more deliberate: a moment\n to condition, shape and finish the beard before beginning the day.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Warm a small amount between the hands and work it through the beard\n from root to end. The texture softens as it is applied, helping the\n beard appear smoother and more intentional while the fragrance\n settles naturally against the skin.\n \u003c\/p\u003e\n\n \u003cp\u003e\n The result is not a stiff or artificial finish. It is a beard that\n feels conditioned, looks refined and carries a subtle signature scent.\n \u003c\/p\u003e\n\n \u003cdiv class=\"bl-pullquote\"\u003e\n The final detail in a grooming ritual built around quiet confidence.\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- WHAT BALM DOES --\u003e\n \u003csection class=\"bl-purpose\"\u003e\n\n \u003cdiv class=\"bl-purpose-header\"\u003e\n\n \u003cdiv class=\"bl-eyebrow\"\u003e\n The Purpose of Beard Balm\n \u003c\/div\u003e\n\n \u003ch2 class=\"bl-heading\"\u003e\n Softness, Shape and Everyday Control\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Beard balm is particularly useful for medium to longer beards, coarse\n texture, persistent flyaways or any beard that benefits from added\n conditioning and definition.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"bl-purpose-grid\"\u003e\n\n \u003carticle class=\"bl-purpose-card\"\u003e\n \u003cspan class=\"bl-purpose-number\"\u003e01\u003c\/span\u003e\n\n \u003ch3\u003eCondition\u003c\/h3\u003e\n\n \u003cp\u003e\n Work balm through the full beard to help soften dry, rough or\n difficult facial hair and improve its overall feel.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"bl-purpose-card\"\u003e\n \u003cspan class=\"bl-purpose-number\"\u003e02\u003c\/span\u003e\n\n \u003ch3\u003eShape\u003c\/h3\u003e\n\n \u003cp\u003e\n Smooth uneven areas, guide the beard into place and give longer growth\n a more intentional silhouette.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"bl-purpose-card\"\u003e\n \u003cspan class=\"bl-purpose-number\"\u003e03\u003c\/span\u003e\n\n \u003ch3\u003eFinish\u003c\/h3\u003e\n\n \u003cp\u003e\n Complete the ritual with a sophisticated fragrance that remains\n personal, polished and close to the wearer.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- BALM VS OIL --\u003e\n \u003csection class=\"bl-comparison\"\u003e\n\n \u003cdiv class=\"bl-comparison-copy\"\u003e\n\n \u003cdiv class=\"bl-eyebrow\"\u003e\n Beard Balm or Beard Oil?\n \u003c\/div\u003e\n\n \u003ch2 class=\"bl-heading\"\u003e\n Two Essential Steps. Two Distinct Purposes.\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Beard oil and beard balm work beautifully together, but they serve\n different roles within the grooming ritual.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Beard oil is lighter and is primarily used to condition the beard and\n the skin beneath it. Beard balm has a richer texture and adds another\n level of softness, shaping and control.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Men with shorter beards may prefer either product individually. Medium\n and longer beards often benefit from layering both: oil first for\n conditioning, followed by balm for definition and finish.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"bl-comparison-panel\"\u003e\n\n \u003cdiv class=\"bl-comparison-item\"\u003e\n \u003cstrong\u003eChoose Beard Oil\u003c\/strong\u003e\n \u003cp\u003e\n When your primary goal is lightweight conditioning for the beard and\n skin beneath it.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"bl-comparison-item\"\u003e\n \u003cstrong\u003eChoose Beard Balm\u003c\/strong\u003e\n \u003cp\u003e\n When your beard needs additional softness, flyaway control and light\n styling.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"bl-comparison-item\"\u003e\n \u003cstrong\u003eLayer Both\u003c\/strong\u003e\n \u003cp\u003e\n Apply beard oil first, allow it to absorb and finish with a small\n amount of balm for a complete grooming ritual.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- APPLICATION --\u003e\n \u003csection class=\"bl-ritual\"\u003e\n\n \u003cdiv class=\"bl-ritual-header\"\u003e\n\n \u003cdiv class=\"bl-eyebrow\"\u003e\n The Black Label Ritual\n \u003c\/div\u003e\n\n \u003ch2 class=\"bl-heading\"\u003e\n How to Apply Beard Balm\n \u003c\/h2\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"bl-ritual-grid\"\u003e\n\n \u003carticle class=\"bl-ritual-step\"\u003e\n \u003cspan\u003e01\u003c\/span\u003e\n\n \u003ch3\u003eBegin With a Small Amount\u003c\/h3\u003e\n\n \u003cp\u003e\n Use the back of a fingernail to remove a small amount. Begin with less\n and add more only when needed.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"bl-ritual-step\"\u003e\n \u003cspan\u003e02\u003c\/span\u003e\n\n \u003ch3\u003eWarm Between the Hands\u003c\/h3\u003e\n\n \u003cp\u003e\n Rub the balm between the palms until it softens and distributes\n evenly across the hands and fingers.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"bl-ritual-step\"\u003e\n \u003cspan\u003e03\u003c\/span\u003e\n\n \u003ch3\u003eWork Through and Shape\u003c\/h3\u003e\n\n \u003cp\u003e\n Massage through the beard from root to end, then shape with the hands\n or a beard comb for a polished finish.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FRAGRANCES --\u003e\n \u003csection class=\"bl-fragrances\"\u003e\n\n \u003cdiv class=\"bl-fragrance-header\"\u003e\n\n \u003cdiv class=\"bl-eyebrow\"\u003e\n Choose Your Signature\n \u003c\/div\u003e\n\n \u003ch2 class=\"bl-heading\"\u003e\n Seven Fragrances. Seven Distinct Impressions.\n \u003c\/h2\u003e\n\n \u003cp\u003e\n From bright aromatic compositions to smoky woods and warm tobacco,\n every Black Label fragrance expresses a different kind of confidence.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"bl-fragrance-grid\"\u003e\n\n \u003carticle class=\"bl-fragrance-card\"\u003e\n \u003ch3\u003eViking Valor\u003c\/h3\u003e\n \u003cspan class=\"bl-fragrance-family\"\u003e\n Fresh Aromatic · Spicy Woods\n \u003c\/span\u003e\n \u003cp\u003e\n An invigorating composition of bright citrus, cool peppermint,\n aromatic herbs, woods and clean musk for the man who leads from the\n front.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"bl-fragrance-card\"\u003e\n \u003ch3\u003eThe Monarch\u003c\/h3\u003e\n \u003cspan class=\"bl-fragrance-family\"\u003e\n Fruity Woods · Smoky Musk\n \u003c\/span\u003e\n \u003cp\u003e\n Crisp fruit and polished citrus meet smoky woods, subtle spice and\n musk in a fragrance built around power, precision and presence.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"bl-fragrance-card\"\u003e\n \u003ch3\u003eOlde Thyme Tonic\u003c\/h3\u003e\n \u003cspan class=\"bl-fragrance-family\"\u003e\n Aromatic Fougère\n \u003c\/span\u003e\n \u003cp\u003e\n Bitter orange, basil and black pepper give way to lavender, rosemary,\n geranium, tonka bean, white musk and oakmoss.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"bl-fragrance-card\"\u003e\n \u003ch3\u003eOlde Havana\u003c\/h3\u003e\n \u003cspan class=\"bl-fragrance-family\"\u003e\n Woody Aromatic\n \u003c\/span\u003e\n \u003cp\u003e\n Black tea, fig, tobacco leaf, dry woods and soft musk evoke old-world\n elegance and quiet sophistication.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"bl-fragrance-card\"\u003e\n \u003ch3\u003eJazz Club\u003c\/h3\u003e\n \u003cspan class=\"bl-fragrance-family\"\u003e\n Warm Woody Amber\n \u003c\/span\u003e\n \u003cp\u003e\n Aged rum, tobacco leaf, polished woods, smoky vanilla and amber create\n a smooth fragrance inspired by late nights and low lighting.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"bl-fragrance-card\"\u003e\n \u003ch3\u003eEmbers \u0026amp; Ash\u003c\/h3\u003e\n \u003cspan class=\"bl-fragrance-family\"\u003e\n Smoky Woody Amber\n \u003c\/span\u003e\n \u003cp\u003e\n Warm spice, burning embers, smoky timber, toasted woods and soft\n vanilla form a dark, smoldering signature.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"bl-fragrance-card\"\u003e\n \u003ch3\u003eDapper Man\u003c\/h3\u003e\n \u003cspan class=\"bl-fragrance-family\"\u003e\n Fresh Woody Aromatic\n \u003c\/span\u003e\n \u003cp\u003e\n Fresh citrus, green aromatic notes, smooth florals, refined woods and\n clean musk create an effortlessly polished everyday fragrance.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- LAYERING --\u003e\n \u003csection class=\"bl-layering\"\u003e\n\n \u003cdiv class=\"bl-layering-content\"\u003e\n\n \u003cdiv class=\"bl-eyebrow\"\u003e\n Complete the Grooming Ritual\n \u003c\/div\u003e\n\n \u003ch2 class=\"bl-heading\"\u003e\n Layer With the Matching Black Label Beard Oil\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Begin with beard oil to condition the facial hair and skin beneath it.\n Follow with the matching beard balm to add softness, shape and a more\n defined finish.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Using the same fragrance in both products creates a seamless scent\n experience without overwhelming the wearer.\n \u003c\/p\u003e\n\n \u003ca class=\"bl-button\" href=\"\/collections\/the-black-label-luxury-beard-oils\"\u003e\n Explore Beard Oils\n \u003c\/a\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FINAL CTA --\u003e\n \u003csection class=\"bl-final\"\u003e\n\n \u003cdiv class=\"bl-eyebrow\"\u003e\n The Black Label Beard Balm Collection\n \u003c\/div\u003e\n\n \u003ch2\u003e\n Groom With Intention. Wear With Confidence.\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Conditioning, control and sophisticated fragrance—created for the\n gentleman who understands that the smallest details leave the strongest\n impression.\n \u003c\/p\u003e\n\n \u003ca class=\"bl-button bl-button-outline\" href=\"#black-label-balm-products\"\u003e\n Shop Beard Balms\n \u003c\/a\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- PRODUCT GRID ANCHOR --\u003e\n \u003cdiv id=\"black-label-balm-products\"\u003e\u003c\/div\u003e\n\n\u003c\/div\u003e","products":[{"product_id":"viking-valor-luxury-beard-balm","title":"Viking Valor Luxury Beard Balm","description":"\u003cstyle\u003e\n .vv-balm-page {\n --vv-black: #10100f;\n --vv-charcoal: #252421;\n --vv-deep-green: #28302c;\n --vv-forest: #46534b;\n --vv-cream: #f7f4ed;\n --vv-sand: #e9e1d5;\n --vv-gold: #b59763;\n --vv-soft-gold: #d9c5a0;\n --vv-ink: #28251f;\n --vv-muted: #6c665e;\n --vv-white: #fffdf8;\n\n max-width: 1040px;\n margin: 0 auto 45px;\n color: var(--vv-ink);\n font-family: inherit;\n }\n\n .vv-balm-page *,\n .vv-balm-page *::before,\n .vv-balm-page *::after {\n box-sizing: border-box;\n }\n\n .vv-balm-page h2,\n .vv-balm-page h3,\n .vv-balm-page p {\n margin-top: 0;\n }\n\n .vv-balm-page h2,\n .vv-balm-page h3 {\n font-family: Georgia, \"Times New Roman\", serif;\n font-weight: 400;\n line-height: 1.14;\n }\n\n .vv-balm-page p {\n line-height: 1.78;\n }\n\n .vv-balm-page section {\n margin-bottom: 22px;\n }\n\n .vv-eyebrow {\n margin-bottom: 15px;\n color: #7d6847;\n font-size: 10px;\n font-weight: 700;\n letter-spacing: 0.22em;\n text-transform: uppercase;\n }\n\n .vv-heading {\n margin-bottom: 21px;\n font-size: clamp(31px, 5vw, 48px);\n letter-spacing: -0.025em;\n }\n\n .vv-button {\n display: inline-block;\n padding: 14px 23px;\n border: 1px solid var(--vv-soft-gold);\n background: var(--vv-soft-gold);\n color: #1d1b18;\n font-size: 10px;\n font-weight: 700;\n letter-spacing: 0.17em;\n line-height: 1.3;\n text-decoration: none;\n text-transform: uppercase;\n transition:\n background 0.25s ease,\n color 0.25s ease;\n }\n\n .vv-button:hover {\n background: transparent;\n color: var(--vv-white);\n }\n\n .vv-button-outline {\n border-color: var(--vv-gold);\n background: transparent;\n color: var(--vv-ink);\n }\n\n .vv-button-outline:hover {\n background: var(--vv-ink);\n color: var(--vv-white);\n }\n\n \/* HERO *\/\n\n .vv-hero {\n position: relative;\n overflow: hidden;\n padding: 75px 55px;\n background:\n radial-gradient(\n circle at 82% 23%,\n rgba(217, 197, 160, 0.18),\n transparent 27%\n ),\n linear-gradient(\n 135deg,\n #0e0f0e 0%,\n #252b27 56%,\n #4b5148 100%\n );\n color: var(--vv-white);\n }\n\n .vv-hero::after {\n position: absolute;\n right: -95px;\n bottom: -145px;\n width: 365px;\n height: 365px;\n border: 1px solid rgba(217, 197, 160, 0.14);\n border-radius: 50%;\n content: \"\";\n }\n\n .vv-hero-content {\n position: relative;\n z-index: 2;\n max-width: 760px;\n }\n\n .vv-hero .vv-eyebrow {\n color: var(--vv-soft-gold);\n }\n\n .vv-hero h2 {\n max-width: 740px;\n margin-bottom: 18px;\n color: var(--vv-white);\n font-size: clamp(41px, 7vw, 67px);\n letter-spacing: -0.035em;\n }\n\n .vv-hero-tagline {\n margin-bottom: 24px;\n color: var(--vv-soft-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: clamp(21px, 3vw, 29px);\n font-style: italic;\n }\n\n .vv-hero p {\n max-width: 700px;\n margin-bottom: 29px;\n color: rgba(255, 253, 248, 0.79);\n font-size: 16px;\n }\n\n \/* QUICK BENEFITS *\/\n\n .vv-pillars {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n border: 1px solid rgba(40, 37, 31, 0.13);\n background: var(--vv-cream);\n }\n\n .vv-pillar {\n padding: 29px 24px;\n text-align: center;\n }\n\n .vv-pillar + .vv-pillar {\n border-left: 1px solid rgba(40, 37, 31, 0.13);\n }\n\n .vv-pillar strong {\n display: block;\n margin-bottom: 8px;\n color: #5b4a31;\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 20px;\n font-weight: 400;\n }\n\n .vv-pillar span {\n color: var(--vv-muted);\n font-size: 13px;\n line-height: 1.6;\n }\n\n \/* STORY *\/\n\n .vv-story {\n padding: 64px 55px;\n background: var(--vv-white);\n }\n\n .vv-story-grid {\n display: grid;\n grid-template-columns: minmax(0, 0.8fr) minmax(0, 1.2fr);\n gap: 58px;\n align-items: start;\n }\n\n .vv-story-title {\n position: sticky;\n top: 25px;\n }\n\n .vv-story-copy p {\n margin-bottom: 18px;\n color: #514c45;\n font-size: 15px;\n }\n\n .vv-pullquote {\n margin-top: 29px;\n padding: 5px 0 5px 22px;\n border-left: 1px solid var(--vv-gold);\n color: #564a3a;\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: clamp(21px, 3vw, 27px);\n font-style: italic;\n line-height: 1.55;\n }\n\n \/* FRAGRANCE *\/\n\n .vv-fragrance {\n padding: 65px 55px;\n background:\n radial-gradient(\n circle at 84% 19%,\n rgba(181, 151, 99, 0.16),\n transparent 25%\n ),\n var(--vv-charcoal);\n color: var(--vv-white);\n }\n\n .vv-fragrance-header {\n max-width: 760px;\n margin-bottom: 35px;\n }\n\n .vv-fragrance .vv-eyebrow {\n color: var(--vv-soft-gold);\n }\n\n .vv-fragrance h2 {\n color: var(--vv-white);\n }\n\n .vv-fragrance-header p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n }\n\n .vv-notes-grid {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n gap: 15px;\n }\n\n .vv-note-card {\n padding: 29px 24px;\n border-top: 1px solid var(--vv-gold);\n background: rgba(255, 255, 255, 0.045);\n }\n\n .vv-note-card span {\n display: block;\n margin-bottom: 12px;\n color: var(--vv-soft-gold);\n font-size: 9px;\n font-weight: 700;\n letter-spacing: 0.18em;\n text-transform: uppercase;\n }\n\n .vv-note-card h3 {\n margin-bottom: 11px;\n color: var(--vv-white);\n font-size: 23px;\n }\n\n .vv-note-card p {\n margin-bottom: 0;\n color: rgba(255, 253, 248, 0.69);\n font-size: 13px;\n }\n\n \/* PERFORMANCE *\/\n\n .vv-performance {\n padding: 65px 55px;\n background: var(--vv-sand);\n }\n\n .vv-performance-header {\n max-width: 770px;\n margin-bottom: 36px;\n }\n\n .vv-performance-header p {\n color: var(--vv-muted);\n font-size: 15px;\n }\n\n .vv-performance-grid {\n display: grid;\n grid-template-columns: repeat(4, 1fr);\n gap: 14px;\n }\n\n .vv-performance-card {\n padding: 27px 22px;\n background: rgba(255, 255, 255, 0.6);\n border-top: 1px solid var(--vv-gold);\n }\n\n .vv-performance-number {\n display: block;\n margin-bottom: 14px;\n color: var(--vv-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 29px;\n }\n\n .vv-performance-card h3 {\n margin-bottom: 9px;\n font-size: 21px;\n }\n\n .vv-performance-card p {\n margin-bottom: 0;\n color: var(--vv-muted);\n font-size: 13px;\n }\n\n \/* FORMULA STORY *\/\n\n .vv-formula {\n display: grid;\n grid-template-columns: 1fr 1fr;\n background: var(--vv-deep-green);\n color: var(--vv-white);\n }\n\n .vv-formula-copy {\n padding: 65px 55px;\n }\n\n .vv-formula .vv-eyebrow {\n color: var(--vv-soft-gold);\n }\n\n .vv-formula h2 {\n color: var(--vv-white);\n }\n\n .vv-formula-copy p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n }\n\n .vv-formula-panel {\n display: flex;\n align-items: center;\n padding: 52px;\n background:\n radial-gradient(\n circle at center,\n rgba(217, 197, 160, 0.17),\n transparent 35%\n ),\n #171a18;\n }\n\n .vv-formula-list {\n width: 100%;\n }\n\n .vv-formula-item {\n padding: 19px 0;\n border-bottom: 1px solid rgba(217, 197, 160, 0.18);\n }\n\n .vv-formula-item:last-child {\n border-bottom: 0;\n }\n\n .vv-formula-item strong {\n display: block;\n margin-bottom: 6px;\n color: var(--vv-soft-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 21px;\n font-weight: 400;\n }\n\n .vv-formula-item p {\n margin-bottom: 0;\n color: rgba(255, 253, 248, 0.7);\n font-size: 13px;\n }\n\n \/* HOW TO USE *\/\n\n .vv-ritual {\n padding: 65px 55px;\n background: var(--vv-white);\n }\n\n .vv-ritual-header {\n margin-bottom: 36px;\n text-align: center;\n }\n\n .vv-ritual-grid {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n gap: 15px;\n }\n\n .vv-ritual-step {\n padding: 29px 24px;\n border-top: 1px solid var(--vv-gold);\n background: var(--vv-cream);\n }\n\n .vv-ritual-step span {\n display: block;\n margin-bottom: 13px;\n color: var(--vv-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 30px;\n }\n\n .vv-ritual-step h3 {\n margin-bottom: 9px;\n font-size: 22px;\n }\n\n .vv-ritual-step p {\n margin-bottom: 0;\n color: var(--vv-muted);\n font-size: 13px;\n }\n\n \/* PERFECT FOR *\/\n\n .vv-perfect {\n padding: 65px 55px;\n background: var(--vv-cream);\n }\n\n .vv-perfect-grid {\n display: grid;\n grid-template-columns: 0.9fr 1.1fr;\n gap: 52px;\n align-items: center;\n }\n\n .vv-perfect-copy p {\n color: var(--vv-muted);\n font-size: 15px;\n }\n\n .vv-perfect-list {\n padding: 30px;\n border: 1px solid rgba(40, 37, 31, 0.13);\n background: var(--vv-white);\n }\n\n .vv-perfect-item {\n display: flex;\n gap: 13px;\n padding: 14px 0;\n border-bottom: 1px solid rgba(40, 37, 31, 0.1);\n color: #554e44;\n font-size: 13px;\n line-height: 1.55;\n }\n\n .vv-perfect-item:last-child {\n border-bottom: 0;\n }\n\n .vv-perfect-mark {\n flex: 0 0 auto;\n color: var(--vv-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 18px;\n }\n\n \/* LAYERING *\/\n\n .vv-layering {\n padding: 67px 55px;\n background:\n radial-gradient(\n circle at 16% 20%,\n rgba(217, 197, 160, 0.15),\n transparent 24%\n ),\n linear-gradient(\n 135deg,\n #10100f 0%,\n #292824 100%\n );\n color: var(--vv-white);\n text-align: center;\n }\n\n .vv-layering-content {\n max-width: 740px;\n margin: 0 auto;\n }\n\n .vv-layering .vv-eyebrow {\n color: var(--vv-soft-gold);\n }\n\n .vv-layering h2 {\n color: var(--vv-white);\n }\n\n .vv-layering p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n }\n\n .vv-layering .vv-button {\n margin-top: 9px;\n }\n\n \/* FINAL *\/\n\n .vv-final {\n padding: 68px 42px;\n background: var(--vv-sand);\n text-align: center;\n }\n\n .vv-final h2 {\n margin-bottom: 19px;\n font-size: clamp(34px, 5vw, 52px);\n }\n\n .vv-final p {\n max-width: 700px;\n margin: 0 auto 28px;\n color: var(--vv-muted);\n font-size: 15px;\n }\n\n @media screen and (max-width: 850px) {\n .vv-story-grid,\n .vv-formula,\n .vv-perfect-grid {\n grid-template-columns: 1fr;\n }\n\n .vv-story-title {\n position: static;\n }\n\n .vv-performance-grid {\n grid-template-columns: repeat(2, 1fr);\n }\n }\n\n @media screen and (max-width: 700px) {\n .vv-pillars,\n .vv-notes-grid,\n .vv-ritual-grid {\n grid-template-columns: 1fr;\n }\n\n .vv-pillar + .vv-pillar {\n border-top: 1px solid rgba(40, 37, 31, 0.13);\n border-left: 0;\n }\n }\n\n @media screen and (max-width: 550px) {\n .vv-hero,\n .vv-story,\n .vv-fragrance,\n .vv-performance,\n .vv-formula-copy,\n .vv-formula-panel,\n .vv-ritual,\n .vv-perfect,\n .vv-layering,\n .vv-final {\n padding-right: 23px;\n padding-left: 23px;\n }\n\n .vv-hero {\n padding-top: 58px;\n padding-bottom: 58px;\n }\n\n .vv-performance-grid {\n grid-template-columns: 1fr;\n }\n }\n\u003c\/style\u003e\n\n\u003cdiv class=\"vv-balm-page\"\u003e\n\n \u003c!-- HERO --\u003e\n \u003csection class=\"vv-hero\"\u003e\n \u003cdiv class=\"vv-hero-content\"\u003e\n\n \u003cdiv class=\"vv-eyebrow\"\u003e\n The Black Label Grooming Collection\n \u003c\/div\u003e\n\n \u003ch2\u003e\n Viking Valor Beard Balm\n \u003c\/h2\u003e\n\n \u003cdiv class=\"vv-hero-tagline\"\u003e\n Strength without noise. Presence without pretense.\n \u003c\/div\u003e\n\n \u003cp\u003e\n A conditioning beard balm created for the man who moves with purpose.\n Viking Valor softens coarse facial hair, helps control unruly texture\n and leaves the beard lightly shaped with a fresh aromatic fragrance of\n bright citrus, cooling herbs, refined spice and grounded woods.\n \u003c\/p\u003e\n\n \u003ca class=\"vv-button\" href=\"#viking-valor-details\"\u003e\n Discover Viking Valor\n \u003c\/a\u003e\n\n \u003c\/div\u003e\n \u003c\/section\u003e\n\n \u003c!-- QUICK BENEFITS --\u003e\n \u003csection class=\"vv-pillars\"\u003e\n\n \u003cdiv class=\"vv-pillar\"\u003e\n \u003cstrong\u003eConditions and Softens\u003c\/strong\u003e\n \u003cspan\u003e\n Helps coarse or dry facial hair feel smoother, fuller and more\n manageable.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"vv-pillar\"\u003e\n \u003cstrong\u003eFlexible Beard Control\u003c\/strong\u003e\n \u003cspan\u003e\n Provides light-to-medium hold for shaping, smoothing and taming\n flyaways.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"vv-pillar\"\u003e\n \u003cstrong\u003eFresh Aromatic Fragrance\u003c\/strong\u003e\n \u003cspan\u003e\n Citrus, herbs, spice and woods create a clean masculine signature.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FRAGRANCE STORY --\u003e\n \u003csection class=\"vv-story\" id=\"viking-valor-details\"\u003e\n\n \u003cdiv class=\"vv-story-grid\"\u003e\n\n \u003cdiv class=\"vv-story-title\"\u003e\n\n \u003cdiv class=\"vv-eyebrow\"\u003e\n The Fragrance Story\n \u003c\/div\u003e\n\n \u003ch2 class=\"vv-heading\"\u003e\n Created for the Man Who Moves Forward\n \u003c\/h2\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"vv-story-copy\"\u003e\n\n \u003cp\u003e\n There is a particular kind of strength that does not ask to be\n noticed. It is steady, grounded and entirely certain of itself.\n Viking Valor was created to capture that presence.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Inspired by open water, crisp northern air and the enduring spirit\n of exploration, the fragrance begins with a bright rush of citrus\n and bergamot. Peppermint and aromatic green notes introduce an\n invigorating freshness, while subtle spice gives the opening a\n sharper, more commanding edge.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Lavender, rosemary and sage form a clean aromatic heart, bringing\n balance and refinement to the composition. As the fragrance settles,\n sandalwood, cedarwood and vetiver create a dry, grounded foundation\n with warmth, depth and quiet masculine strength.\n \u003c\/p\u003e\n\n \u003cp\u003e\n The result feels polished rather than overpowering—fresh enough for\n daily wear, substantial enough to leave an impression and timeless\n enough to become part of a gentleman’s signature grooming ritual.\n \u003c\/p\u003e\n\n \u003cdiv class=\"vv-pullquote\"\u003e\n Clean. Masculine. Uncompromising.\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FRAGRANCE NOTES --\u003e\n \u003csection class=\"vv-fragrance\"\u003e\n\n \u003cdiv class=\"vv-fragrance-header\"\u003e\n\n \u003cdiv class=\"vv-eyebrow\"\u003e\n The Scent Profile\n \u003c\/div\u003e\n\n \u003ch2 class=\"vv-heading\"\u003e\n Fresh Aromatic Notes Grounded in Woods\n \u003c\/h2\u003e\n\n \u003cp\u003e\n An invigorating composition that moves from bright citrus and cool\n herbs into refined spice, dry woods and clean musk.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"vv-notes-grid\"\u003e\n\n \u003carticle class=\"vv-note-card\"\u003e\n \u003cspan\u003eTop Notes\u003c\/span\u003e\n\n \u003ch3\u003eBright and Invigorating\u003c\/h3\u003e\n\n \u003cp\u003e\n Calabrian bergamot, Sicilian lemon, peppermint, pink pepper,\n absinthe and orange.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"vv-note-card\"\u003e\n \u003cspan\u003eHeart Notes\u003c\/span\u003e\n\n \u003ch3\u003eAromatic and Refined\u003c\/h3\u003e\n\n \u003cp\u003e\n Lavender, clove, Bulgarian rose, allspice and softly polished orris.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"vv-note-card\"\u003e\n \u003cspan\u003eBase Notes\u003c\/span\u003e\n\n \u003ch3\u003eGrounded and Masculine\u003c\/h3\u003e\n\n \u003cp\u003e\n Sandalwood, cedarwood, Haitian vetiver, white musk and smooth tonka\n bean.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- PERFORMANCE --\u003e\n \u003csection class=\"vv-performance\"\u003e\n\n \u003cdiv class=\"vv-performance-header\"\u003e\n\n \u003cdiv class=\"vv-eyebrow\"\u003e\n Grooming Performance\n \u003c\/div\u003e\n\n \u003ch2 class=\"vv-heading\"\u003e\n Condition. Control. Refine.\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Viking Valor Beard Balm combines conditioning care with natural,\n flexible control to help the beard look more polished without feeling\n heavy, stiff or overworked.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"vv-performance-grid\"\u003e\n\n \u003carticle class=\"vv-performance-card\"\u003e\n \u003cspan class=\"vv-performance-number\"\u003e01\u003c\/span\u003e\n\n \u003ch3\u003eSoftens\u003c\/h3\u003e\n\n \u003cp\u003e\n Helps improve the feel of coarse, dry or difficult beard hair.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"vv-performance-card\"\u003e\n \u003cspan class=\"vv-performance-number\"\u003e02\u003c\/span\u003e\n\n \u003ch3\u003eConditions\u003c\/h3\u003e\n\n \u003cp\u003e\n Nourishing oils and aloe help care for both the beard and the skin\n beneath it.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"vv-performance-card\"\u003e\n \u003cspan class=\"vv-performance-number\"\u003e03\u003c\/span\u003e\n\n \u003ch3\u003eShapes\u003c\/h3\u003e\n\n \u003cp\u003e\n Natural waxes help guide the beard into place with flexible,\n touchable hold.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"vv-performance-card\"\u003e\n \u003cspan class=\"vv-performance-number\"\u003e04\u003c\/span\u003e\n\n \u003ch3\u003eFinishes\u003c\/h3\u003e\n\n \u003cp\u003e\n Leaves the beard looking healthy, intentional and naturally refined.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FORMULA --\u003e\n \u003csection class=\"vv-formula\"\u003e\n\n \u003cdiv class=\"vv-formula-copy\"\u003e\n\n \u003cdiv class=\"vv-eyebrow\"\u003e\n The Conditioning Formula\n \u003c\/div\u003e\n\n \u003ch2 class=\"vv-heading\"\u003e\n Rich Enough to Condition. Light Enough for Daily Wear.\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Viking Valor is crafted from a nourishing blend of botanical oils,\n aloe and natural waxes selected to support a softer, smoother and more\n manageable beard.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Beeswax provides natural structure and helps tame stray hairs without\n creating a rigid finish. Conditioning oils work through the beard to\n improve softness and reduce the dry, rough feeling common with longer\n or coarser facial hair.\n \u003c\/p\u003e\n\n \u003cp\u003e\n The balm melts easily between the hands, distributes through the beard\n and settles into a flexible finish that feels comfortable throughout\n the day.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"vv-formula-panel\"\u003e\n\n \u003cdiv class=\"vv-formula-list\"\u003e\n\n \u003cdiv class=\"vv-formula-item\"\u003e\n \u003cstrong\u003eBotanical Oils\u003c\/strong\u003e\n \u003cp\u003e\n Help soften coarse facial hair and support a smoother beard feel.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"vv-formula-item\"\u003e\n \u003cstrong\u003eAloe\u003c\/strong\u003e\n \u003cp\u003e\n Adds another layer of conditioning care for the beard and skin.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"vv-formula-item\"\u003e\n \u003cstrong\u003eNatural Waxes\u003c\/strong\u003e\n \u003cp\u003e\n Provide flexible shaping and help bring flyaways under control.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"vv-formula-item\"\u003e\n \u003cstrong\u003eFine Fragrance\u003c\/strong\u003e\n \u003cp\u003e\n Finishes the grooming ritual with Viking Valor’s distinctive\n aromatic signature.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- HOW TO USE --\u003e\n \u003csection class=\"vv-ritual\"\u003e\n\n \u003cdiv class=\"vv-ritual-header\"\u003e\n\n \u003cdiv class=\"vv-eyebrow\"\u003e\n The Black Label Ritual\n \u003c\/div\u003e\n\n \u003ch2 class=\"vv-heading\"\u003e\n How to Apply Viking Valor Beard Balm\n \u003c\/h2\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"vv-ritual-grid\"\u003e\n\n \u003carticle class=\"vv-ritual-step\"\u003e\n \u003cspan\u003e01\u003c\/span\u003e\n\n \u003ch3\u003eBegin With Less\u003c\/h3\u003e\n\n \u003cp\u003e\n Remove a small amount of balm with the back of a fingernail. Add more\n only as needed for the length and density of your beard.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"vv-ritual-step\"\u003e\n \u003cspan\u003e02\u003c\/span\u003e\n\n \u003ch3\u003eWarm the Balm\u003c\/h3\u003e\n\n \u003cp\u003e\n Rub between the palms and fingertips until the balm softens and is\n distributed evenly across the hands.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"vv-ritual-step\"\u003e\n \u003cspan\u003e03\u003c\/span\u003e\n\n \u003ch3\u003eWork Through and Shape\u003c\/h3\u003e\n\n \u003cp\u003e\n Massage through the beard from root to end, then shape with the\n hands, a beard comb or a grooming brush.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- PERFECT FOR --\u003e\n \u003csection class=\"vv-perfect\"\u003e\n\n \u003cdiv class=\"vv-perfect-grid\"\u003e\n\n \u003cdiv class=\"vv-perfect-copy\"\u003e\n\n \u003cdiv class=\"vv-eyebrow\"\u003e\n Perfect For\n \u003c\/div\u003e\n\n \u003ch2 class=\"vv-heading\"\u003e\n Daily Grooming With Quiet Confidence\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Viking Valor is an excellent choice for the gentleman who prefers\n fresh, aromatic fragrances and wants conditioning with enough control\n to create a polished, intentional finish.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"vv-perfect-list\"\u003e\n\n \u003cdiv class=\"vv-perfect-item\"\u003e\n \u003cspan class=\"vv-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eDaily beard conditioning and styling\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"vv-perfect-item\"\u003e\n \u003cspan class=\"vv-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eMedium to longer beards requiring added control\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"vv-perfect-item\"\u003e\n \u003cspan class=\"vv-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eCoarse, dry or difficult facial hair\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"vv-perfect-item\"\u003e\n \u003cspan class=\"vv-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eTaming flyaways without a stiff finish\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"vv-perfect-item\"\u003e\n \u003cspan class=\"vv-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eMen who prefer fresh aromatic and woody fragrances\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"vv-perfect-item\"\u003e\n \u003cspan class=\"vv-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eLayering with Viking Valor Beard Oil\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- LAYERING --\u003e\n \u003csection class=\"vv-layering\"\u003e\n\n \u003cdiv class=\"vv-layering-content\"\u003e\n\n \u003cdiv class=\"vv-eyebrow\"\u003e\n Complete the Ritual\n \u003c\/div\u003e\n\n \u003ch2 class=\"vv-heading\"\u003e\n Layer With Viking Valor Beard Oil\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Apply Viking Valor Beard Oil first to condition the facial hair and\n skin beneath the beard. Allow it to absorb, then finish with the beard\n balm to add softness, shape and flexible control.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Layering the matching fragrance creates a seamless grooming experience\n built around bright citrus, aromatic herbs, clean spice and grounded\n woods.\n \u003c\/p\u003e\n\n \u003ca class=\"vv-button\" href=\"\/collections\/the-black-label-luxury-beard-oils\/products\/viking-valor-luxury-beard-oil\"\u003e\n Explore Viking Valor Beard Oil\n \u003c\/a\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FINAL CTA --\u003e\n \u003csection class=\"vv-final\"\u003e\n\n \u003cdiv class=\"vv-eyebrow\"\u003e\n Viking Valor\n \u003c\/div\u003e\n\n \u003ch2\u003e\n For the Man Who Moves Forward\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Conditioning care, flexible control and a fresh aromatic fragrance\n created for the gentleman who carries strength quietly and wears\n confidence naturally.\n \u003c\/p\u003e\n\n \u003ca class=\"vv-button vv-button-outline\" href=\"#product-form\"\u003e\n Add Viking Valor to Your Ritual\n \u003c\/a\u003e\n\n \u003c\/section\u003e\n\n\u003c\/div\u003e","brand":"LuLu \u0026 Oliver","offers":[{"title":"Default Title","offer_id":44928758317126,"sku":"beard balm viking valor","price":21.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0560\/1948\/4742\/files\/BeardBalm-VikingValor.1.jpg?v=1776810611"},{"product_id":"olde-thyme-tonic-luxury-beard-balm","title":"Olde Thyme Tonic Luxury Beard Balm","description":"\u003cstyle\u003e\n .ott-balm-page {\n --ott-black: #11110f;\n --ott-charcoal: #292722;\n --ott-brown: #453a2f;\n --ott-leather: #6b5743;\n --ott-cream: #f7f3eb;\n --ott-sand: #e8dece;\n --ott-gold: #b39561;\n --ott-soft-gold: #d8c49d;\n --ott-ink: #29251f;\n --ott-muted: #6d665d;\n --ott-white: #fffdf8;\n\n max-width: 1040px;\n margin: 0 auto 45px;\n color: var(--ott-ink);\n font-family: inherit;\n }\n\n .ott-balm-page *,\n .ott-balm-page *::before,\n .ott-balm-page *::after {\n box-sizing: border-box;\n }\n\n .ott-balm-page h2,\n .ott-balm-page h3,\n .ott-balm-page p {\n margin-top: 0;\n }\n\n .ott-balm-page h2,\n .ott-balm-page h3 {\n font-family: Georgia, \"Times New Roman\", serif;\n font-weight: 400;\n line-height: 1.14;\n }\n\n .ott-balm-page p {\n line-height: 1.78;\n }\n\n .ott-balm-page section {\n margin-bottom: 22px;\n }\n\n .ott-eyebrow {\n margin-bottom: 15px;\n color: #806a48;\n font-size: 10px;\n font-weight: 700;\n letter-spacing: 0.22em;\n text-transform: uppercase;\n }\n\n .ott-heading {\n margin-bottom: 21px;\n font-size: clamp(31px, 5vw, 48px);\n letter-spacing: -0.025em;\n }\n\n .ott-button {\n display: inline-block;\n padding: 14px 23px;\n border: 1px solid var(--ott-soft-gold);\n background: var(--ott-soft-gold);\n color: #1d1b18;\n font-size: 10px;\n font-weight: 700;\n letter-spacing: 0.17em;\n line-height: 1.3;\n text-decoration: none;\n text-transform: uppercase;\n transition:\n background 0.25s ease,\n color 0.25s ease;\n }\n\n .ott-button:hover {\n background: transparent;\n color: var(--ott-white);\n }\n\n .ott-button-outline {\n border-color: var(--ott-gold);\n background: transparent;\n color: var(--ott-ink);\n }\n\n .ott-button-outline:hover {\n background: var(--ott-ink);\n color: var(--ott-white);\n }\n\n \/* HERO *\/\n\n .ott-hero {\n position: relative;\n overflow: hidden;\n padding: 75px 55px;\n background:\n radial-gradient(\n circle at 82% 22%,\n rgba(216, 196, 157, 0.18),\n transparent 27%\n ),\n linear-gradient(\n 135deg,\n #11110f 0%,\n #302a24 56%,\n #5b4a39 100%\n );\n color: var(--ott-white);\n }\n\n .ott-hero::before {\n position: absolute;\n right: 90px;\n top: 48px;\n width: 126px;\n height: 126px;\n border: 1px solid rgba(216, 196, 157, 0.13);\n content: \"\";\n transform: rotate(45deg);\n }\n\n .ott-hero::after {\n position: absolute;\n right: -95px;\n bottom: -150px;\n width: 370px;\n height: 370px;\n border: 1px solid rgba(216, 196, 157, 0.13);\n border-radius: 50%;\n content: \"\";\n }\n\n .ott-hero-content {\n position: relative;\n z-index: 2;\n max-width: 760px;\n }\n\n .ott-hero .ott-eyebrow {\n color: var(--ott-soft-gold);\n }\n\n .ott-hero h2 {\n max-width: 750px;\n margin-bottom: 18px;\n color: var(--ott-white);\n font-size: clamp(41px, 7vw, 67px);\n letter-spacing: -0.035em;\n }\n\n .ott-hero-tagline {\n margin-bottom: 24px;\n color: var(--ott-soft-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: clamp(21px, 3vw, 29px);\n font-style: italic;\n }\n\n .ott-hero p {\n max-width: 700px;\n margin-bottom: 29px;\n color: rgba(255, 253, 248, 0.79);\n font-size: 16px;\n }\n\n \/* BENEFITS *\/\n\n .ott-pillars {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n border: 1px solid rgba(41, 37, 31, 0.13);\n background: var(--ott-cream);\n }\n\n .ott-pillar {\n padding: 29px 24px;\n text-align: center;\n }\n\n .ott-pillar + .ott-pillar {\n border-left: 1px solid rgba(41, 37, 31, 0.13);\n }\n\n .ott-pillar strong {\n display: block;\n margin-bottom: 8px;\n color: #5e4c32;\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 20px;\n font-weight: 400;\n }\n\n .ott-pillar span {\n color: var(--ott-muted);\n font-size: 13px;\n line-height: 1.6;\n }\n\n \/* STORY *\/\n\n .ott-story {\n padding: 64px 55px;\n background: var(--ott-white);\n }\n\n .ott-story-grid {\n display: grid;\n grid-template-columns: minmax(0, 0.8fr) minmax(0, 1.2fr);\n gap: 58px;\n align-items: start;\n }\n\n .ott-story-title {\n position: sticky;\n top: 25px;\n }\n\n .ott-story-copy p {\n margin-bottom: 18px;\n color: #514b45;\n font-size: 15px;\n }\n\n .ott-pullquote {\n margin-top: 29px;\n padding: 5px 0 5px 22px;\n border-left: 1px solid var(--ott-gold);\n color: #594b3a;\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: clamp(21px, 3vw, 27px);\n font-style: italic;\n line-height: 1.55;\n }\n\n \/* FRAGRANCE *\/\n\n .ott-fragrance {\n padding: 65px 55px;\n background:\n radial-gradient(\n circle at 84% 19%,\n rgba(179, 149, 97, 0.17),\n transparent 25%\n ),\n var(--ott-charcoal);\n color: var(--ott-white);\n }\n\n .ott-fragrance-header {\n max-width: 760px;\n margin-bottom: 35px;\n }\n\n .ott-fragrance .ott-eyebrow {\n color: var(--ott-soft-gold);\n }\n\n .ott-fragrance h2 {\n color: var(--ott-white);\n }\n\n .ott-fragrance-header p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n }\n\n .ott-notes-grid {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n gap: 15px;\n }\n\n .ott-note-card {\n padding: 29px 24px;\n border-top: 1px solid var(--ott-gold);\n background: rgba(255, 255, 255, 0.045);\n }\n\n .ott-note-card span {\n display: block;\n margin-bottom: 12px;\n color: var(--ott-soft-gold);\n font-size: 9px;\n font-weight: 700;\n letter-spacing: 0.18em;\n text-transform: uppercase;\n }\n\n .ott-note-card h3 {\n margin-bottom: 11px;\n color: var(--ott-white);\n font-size: 23px;\n }\n\n .ott-note-card p {\n margin-bottom: 0;\n color: rgba(255, 253, 248, 0.69);\n font-size: 13px;\n }\n\n \/* PERFORMANCE *\/\n\n .ott-performance {\n padding: 65px 55px;\n background: var(--ott-sand);\n }\n\n .ott-performance-header {\n max-width: 770px;\n margin-bottom: 36px;\n }\n\n .ott-performance-header p {\n color: var(--ott-muted);\n font-size: 15px;\n }\n\n .ott-performance-grid {\n display: grid;\n grid-template-columns: repeat(4, 1fr);\n gap: 14px;\n }\n\n .ott-performance-card {\n padding: 27px 22px;\n border-top: 1px solid var(--ott-gold);\n background: rgba(255, 255, 255, 0.6);\n }\n\n .ott-performance-number {\n display: block;\n margin-bottom: 14px;\n color: var(--ott-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 29px;\n }\n\n .ott-performance-card h3 {\n margin-bottom: 9px;\n font-size: 21px;\n }\n\n .ott-performance-card p {\n margin-bottom: 0;\n color: var(--ott-muted);\n font-size: 13px;\n }\n\n \/* FORMULA *\/\n\n .ott-formula {\n display: grid;\n grid-template-columns: 1fr 1fr;\n background: var(--ott-brown);\n color: var(--ott-white);\n }\n\n .ott-formula-copy {\n padding: 65px 55px;\n }\n\n .ott-formula .ott-eyebrow {\n color: var(--ott-soft-gold);\n }\n\n .ott-formula h2 {\n color: var(--ott-white);\n }\n\n .ott-formula-copy p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n }\n\n .ott-formula-panel {\n display: flex;\n align-items: center;\n padding: 52px;\n background:\n radial-gradient(\n circle at center,\n rgba(216, 196, 157, 0.17),\n transparent 35%\n ),\n #1d1915;\n }\n\n .ott-formula-list {\n width: 100%;\n }\n\n .ott-formula-item {\n padding: 19px 0;\n border-bottom: 1px solid rgba(216, 196, 157, 0.18);\n }\n\n .ott-formula-item:last-child {\n border-bottom: 0;\n }\n\n .ott-formula-item strong {\n display: block;\n margin-bottom: 6px;\n color: var(--ott-soft-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 21px;\n font-weight: 400;\n }\n\n .ott-formula-item p {\n margin-bottom: 0;\n color: rgba(255, 253, 248, 0.7);\n font-size: 13px;\n }\n\n \/* RITUAL *\/\n\n .ott-ritual {\n padding: 65px 55px;\n background: var(--ott-white);\n }\n\n .ott-ritual-header {\n margin-bottom: 36px;\n text-align: center;\n }\n\n .ott-ritual-grid {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n gap: 15px;\n }\n\n .ott-ritual-step {\n padding: 29px 24px;\n border-top: 1px solid var(--ott-gold);\n background: var(--ott-cream);\n }\n\n .ott-ritual-step span {\n display: block;\n margin-bottom: 13px;\n color: var(--ott-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 30px;\n }\n\n .ott-ritual-step h3 {\n margin-bottom: 9px;\n font-size: 22px;\n }\n\n .ott-ritual-step p {\n margin-bottom: 0;\n color: var(--ott-muted);\n font-size: 13px;\n }\n\n \/* PERFECT FOR *\/\n\n .ott-perfect {\n padding: 65px 55px;\n background: var(--ott-cream);\n }\n\n .ott-perfect-grid {\n display: grid;\n grid-template-columns: 0.9fr 1.1fr;\n gap: 52px;\n align-items: center;\n }\n\n .ott-perfect-copy p {\n color: var(--ott-muted);\n font-size: 15px;\n }\n\n .ott-perfect-list {\n padding: 30px;\n border: 1px solid rgba(41, 37, 31, 0.13);\n background: var(--ott-white);\n }\n\n .ott-perfect-item {\n display: flex;\n gap: 13px;\n padding: 14px 0;\n border-bottom: 1px solid rgba(41, 37, 31, 0.1);\n color: #554d43;\n font-size: 13px;\n line-height: 1.55;\n }\n\n .ott-perfect-item:last-child {\n border-bottom: 0;\n }\n\n .ott-perfect-mark {\n flex: 0 0 auto;\n color: var(--ott-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 18px;\n }\n\n \/* LAYERING *\/\n\n .ott-layering {\n padding: 67px 55px;\n background:\n radial-gradient(\n circle at 16% 20%,\n rgba(216, 196, 157, 0.15),\n transparent 24%\n ),\n linear-gradient(\n 135deg,\n #11110f 0%,\n #302a24 100%\n );\n color: var(--ott-white);\n text-align: center;\n }\n\n .ott-layering-content {\n max-width: 740px;\n margin: 0 auto;\n }\n\n .ott-layering .ott-eyebrow {\n color: var(--ott-soft-gold);\n }\n\n .ott-layering h2 {\n color: var(--ott-white);\n }\n\n .ott-layering p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n }\n\n .ott-layering .ott-button {\n margin-top: 9px;\n }\n\n \/* FINAL *\/\n\n .ott-final {\n padding: 68px 42px;\n background: var(--ott-sand);\n text-align: center;\n }\n\n .ott-final h2 {\n margin-bottom: 19px;\n font-size: clamp(34px, 5vw, 52px);\n }\n\n .ott-final p {\n max-width: 700px;\n margin: 0 auto 28px;\n color: var(--ott-muted);\n font-size: 15px;\n }\n\n @media screen and (max-width: 850px) {\n .ott-story-grid,\n .ott-formula,\n .ott-perfect-grid {\n grid-template-columns: 1fr;\n }\n\n .ott-story-title {\n position: static;\n }\n\n .ott-performance-grid {\n grid-template-columns: repeat(2, 1fr);\n }\n }\n\n @media screen and (max-width: 700px) {\n .ott-pillars,\n .ott-notes-grid,\n .ott-ritual-grid {\n grid-template-columns: 1fr;\n }\n\n .ott-pillar + .ott-pillar {\n border-top: 1px solid rgba(41, 37, 31, 0.13);\n border-left: 0;\n }\n }\n\n @media screen and (max-width: 550px) {\n .ott-hero,\n .ott-story,\n .ott-fragrance,\n .ott-performance,\n .ott-formula-copy,\n .ott-formula-panel,\n .ott-ritual,\n .ott-perfect,\n .ott-layering,\n .ott-final {\n padding-right: 23px;\n padding-left: 23px;\n }\n\n .ott-hero {\n padding-top: 58px;\n padding-bottom: 58px;\n }\n\n .ott-performance-grid {\n grid-template-columns: 1fr;\n }\n }\n\u003c\/style\u003e\n\n\u003cdiv class=\"ott-balm-page\"\u003e\n\n \u003c!-- HERO --\u003e\n \u003csection class=\"ott-hero\"\u003e\n \u003cdiv class=\"ott-hero-content\"\u003e\n\n \u003cdiv class=\"ott-eyebrow\"\u003e\n The Black Label Grooming Collection\n \u003c\/div\u003e\n\n \u003ch2\u003e\n Olde Thyme Tonic Beard Balm\n \u003c\/h2\u003e\n\n \u003cdiv class=\"ott-hero-tagline\"\u003e\n A return to ritual, refinement and the classic barbershop.\n \u003c\/div\u003e\n\n \u003cp\u003e\n A luxury conditioning beard balm inspired by polished wood, warm\n shaving lather and the unmistakable atmosphere of an old-fashioned\n barbershop. Olde Thyme Tonic softens coarse facial hair, helps tame\n unruly texture and provides flexible control with a clean aromatic\n fragrance of bitter orange, herbs, spice, leather, moss and white musk.\n \u003c\/p\u003e\n\n \u003ca class=\"ott-button\" href=\"#olde-thyme-tonic-details\"\u003e\n Discover Olde Thyme Tonic\n \u003c\/a\u003e\n\n \u003c\/div\u003e\n \u003c\/section\u003e\n\n \u003c!-- BENEFITS --\u003e\n \u003csection class=\"ott-pillars\"\u003e\n\n \u003cdiv class=\"ott-pillar\"\u003e\n \u003cstrong\u003eDeep Conditioning\u003c\/strong\u003e\n \u003cspan\u003e\n Nourishing oils help soften coarse facial hair and improve everyday\n manageability.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ott-pillar\"\u003e\n \u003cstrong\u003eFlexible Control\u003c\/strong\u003e\n \u003cspan\u003e\n Natural waxes help shape the beard and smooth flyaways without a stiff\n or artificial finish.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ott-pillar\"\u003e\n \u003cstrong\u003eClassic Barbershop Scent\u003c\/strong\u003e\n \u003cspan\u003e\n Bitter orange, aromatic herbs, clean spice, leather, moss and musk.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- STORY --\u003e\n \u003csection class=\"ott-story\" id=\"olde-thyme-tonic-details\"\u003e\n\n \u003cdiv class=\"ott-story-grid\"\u003e\n\n \u003cdiv class=\"ott-story-title\"\u003e\n\n \u003cdiv class=\"ott-eyebrow\"\u003e\n The Fragrance Story\n \u003c\/div\u003e\n\n \u003ch2 class=\"ott-heading\"\u003e\n The Ritual of the Old-Fashioned Barbershop\n \u003c\/h2\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"ott-story-copy\"\u003e\n\n \u003cp\u003e\n There is something unmistakable about an old-fashioned barbershop:\n the low hum of clippers, the scent of warm lather, polished wood and\n clean steel, and the quiet confidence of a man taking time with the\n details.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Olde Thyme Tonic was created to capture that atmosphere. It opens\n with a crisp burst of bitter orange and fresh herbal notes, recalling\n the first clean splash of tonic against freshly groomed skin.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Basil, rosemary and lavender unfold through the heart of the\n fragrance. Familiar yet refined, these aromatic notes bring a\n timeless barbershop character, while black pepper adds a subtle edge\n of warmth and confidence.\n \u003c\/p\u003e\n\n \u003cp\u003e\n As the fragrance settles, soft leather, moss and white musk create a\n smooth, grounding finish. The effect is clean, masculine and quietly\n nostalgic—never overpowering and always intentional.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Olde Thyme Tonic is for the gentleman who appreciates tradition but\n refuses to feel dated. It is classic grooming, reimagined with the\n polish and sophistication of modern fine fragrance.\n \u003c\/p\u003e\n\n \u003cdiv class=\"ott-pullquote\"\u003e\n Clean tradition, polished for the modern gentleman.\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FRAGRANCE NOTES --\u003e\n \u003csection class=\"ott-fragrance\"\u003e\n\n \u003cdiv class=\"ott-fragrance-header\"\u003e\n\n \u003cdiv class=\"ott-eyebrow\"\u003e\n The Scent Profile\n \u003c\/div\u003e\n\n \u003ch2 class=\"ott-heading\"\u003e\n Aromatic Herbs, Clean Spice and Warm Woods\n \u003c\/h2\u003e\n\n \u003cp\u003e\n A refined barbershop composition that moves from crisp citrus and\n herbs into lavender, pepper, soft leather, moss and white musk.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"ott-notes-grid\"\u003e\n\n \u003carticle class=\"ott-note-card\"\u003e\n \u003cspan\u003eTop Notes\u003c\/span\u003e\n\n \u003ch3\u003eCrisp and Invigorating\u003c\/h3\u003e\n\n \u003cp\u003e\n Bitter orange, fresh citrus and bright herbal notes create a clean,\n tonic-like opening.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"ott-note-card\"\u003e\n \u003cspan\u003eHeart Notes\u003c\/span\u003e\n\n \u003ch3\u003eAromatic and Timeless\u003c\/h3\u003e\n\n \u003cp\u003e\n Basil, rosemary, lavender and black pepper bring classic barbershop\n refinement with a subtle spicy edge.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"ott-note-card\"\u003e\n \u003cspan\u003eBase Notes\u003c\/span\u003e\n\n \u003ch3\u003eWarm and Grounded\u003c\/h3\u003e\n\n \u003cp\u003e\n Soft leather, moss, warm woods and white musk create a smooth,\n enduring finish.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- PERFORMANCE --\u003e\n \u003csection class=\"ott-performance\"\u003e\n\n \u003cdiv class=\"ott-performance-header\"\u003e\n\n \u003cdiv class=\"ott-eyebrow\"\u003e\n Grooming Performance\n \u003c\/div\u003e\n\n \u003ch2 class=\"ott-heading\"\u003e\n A Polished Beard Without the Heaviness\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Olde Thyme Tonic combines conditioning care with light-to-medium hold\n to leave the beard softer, smoother and more intentionally shaped.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"ott-performance-grid\"\u003e\n\n \u003carticle class=\"ott-performance-card\"\u003e\n \u003cspan class=\"ott-performance-number\"\u003e01\u003c\/span\u003e\n\n \u003ch3\u003eSoftens\u003c\/h3\u003e\n\n \u003cp\u003e\n Helps improve the feel of coarse, dry or difficult facial hair.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"ott-performance-card\"\u003e\n \u003cspan class=\"ott-performance-number\"\u003e02\u003c\/span\u003e\n\n \u003ch3\u003eConditions\u003c\/h3\u003e\n\n \u003cp\u003e\n Nourishing oils help support both the beard and dry-feeling skin\n beneath it.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"ott-performance-card\"\u003e\n \u003cspan class=\"ott-performance-number\"\u003e03\u003c\/span\u003e\n\n \u003ch3\u003eControls\u003c\/h3\u003e\n\n \u003cp\u003e\n Natural waxes help tame flyaways and guide the beard into place.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"ott-performance-card\"\u003e\n \u003cspan class=\"ott-performance-number\"\u003e04\u003c\/span\u003e\n\n \u003ch3\u003eRefines\u003c\/h3\u003e\n\n \u003cp\u003e\n Leaves the beard looking healthy, groomed and naturally polished.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FORMULA --\u003e\n \u003csection class=\"ott-formula\"\u003e\n\n \u003cdiv class=\"ott-formula-copy\"\u003e\n\n \u003cdiv class=\"ott-eyebrow\"\u003e\n The Conditioning Formula\n \u003c\/div\u003e\n\n \u003ch2 class=\"ott-heading\"\u003e\n Natural Waxes and Nourishing Botanical Oils\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Olde Thyme Tonic is crafted from a premium blend of conditioning oils,\n natural waxes, aloe and botanical extracts selected to soften facial\n hair and support a more comfortable grooming ritual.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Sweet almond, coconut and argan oils help improve the feel of dry,\n coarse beard hair. Aloe and botanical extracts provide additional care\n for the skin beneath the beard, where dryness and irritation often\n begin.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Beeswax provides light-to-medium structure, helping guide the beard\n into place while maintaining a flexible, touchable finish.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"ott-formula-panel\"\u003e\n\n \u003cdiv class=\"ott-formula-list\"\u003e\n\n \u003cdiv class=\"ott-formula-item\"\u003e\n \u003cstrong\u003eSweet Almond Oil\u003c\/strong\u003e\n \u003cp\u003e\n Provides lightweight conditioning to help soften coarse facial\n hair.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ott-formula-item\"\u003e\n \u003cstrong\u003eCoconut Oil\u003c\/strong\u003e\n \u003cp\u003e\n Helps nourish dry beard hair and improve smoothness and\n manageability.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ott-formula-item\"\u003e\n \u003cstrong\u003eArgan Oil\u003c\/strong\u003e\n \u003cp\u003e\n Supports a softer feel and a naturally healthy-looking finish.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ott-formula-item\"\u003e\n \u003cstrong\u003eBeeswax\u003c\/strong\u003e\n \u003cp\u003e\n Provides flexible structure for shaping and controlling flyaways.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ott-formula-item\"\u003e\n \u003cstrong\u003eAloe and Botanical Extracts\u003c\/strong\u003e\n \u003cp\u003e\n Help care for dry-feeling skin beneath the beard as part of the\n daily grooming ritual.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- HOW TO USE --\u003e\n \u003csection class=\"ott-ritual\"\u003e\n\n \u003cdiv class=\"ott-ritual-header\"\u003e\n\n \u003cdiv class=\"ott-eyebrow\"\u003e\n The Black Label Ritual\n \u003c\/div\u003e\n\n \u003ch2 class=\"ott-heading\"\u003e\n How to Apply Olde Thyme Tonic Beard Balm\n \u003c\/h2\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"ott-ritual-grid\"\u003e\n\n \u003carticle class=\"ott-ritual-step\"\u003e\n \u003cspan\u003e01\u003c\/span\u003e\n\n \u003ch3\u003eBegin With a Small Amount\u003c\/h3\u003e\n\n \u003cp\u003e\n Remove a small amount using the back of a fingernail. Start with less\n and add more according to beard length and density.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"ott-ritual-step\"\u003e\n \u003cspan\u003e02\u003c\/span\u003e\n\n \u003ch3\u003eWarm Between the Hands\u003c\/h3\u003e\n\n \u003cp\u003e\n Rub the balm between the palms and fingertips until it softens and\n distributes evenly.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"ott-ritual-step\"\u003e\n \u003cspan\u003e03\u003c\/span\u003e\n\n \u003ch3\u003eCondition and Shape\u003c\/h3\u003e\n\n \u003cp\u003e\n Work through the beard from root to end, focusing on the mid-lengths\n and ends before shaping with the hands or a beard comb.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- PERFECT FOR --\u003e\n \u003csection class=\"ott-perfect\"\u003e\n\n \u003cdiv class=\"ott-perfect-grid\"\u003e\n\n \u003cdiv class=\"ott-perfect-copy\"\u003e\n\n \u003cdiv class=\"ott-eyebrow\"\u003e\n Perfect For\n \u003c\/div\u003e\n\n \u003ch2 class=\"ott-heading\"\u003e\n The Gentleman Who Appreciates Timeless Grooming\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Olde Thyme Tonic is an ideal choice for men who prefer clean,\n traditional barbershop fragrances and want dependable conditioning\n with natural, flexible control.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"ott-perfect-list\"\u003e\n\n \u003cdiv class=\"ott-perfect-item\"\u003e\n \u003cspan class=\"ott-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eDaily beard conditioning and styling\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ott-perfect-item\"\u003e\n \u003cspan class=\"ott-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eMedium to longer beards requiring added control\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ott-perfect-item\"\u003e\n \u003cspan class=\"ott-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eCoarse, dry or unruly facial hair\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ott-perfect-item\"\u003e\n \u003cspan class=\"ott-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eMen who enjoy classic barbershop fragrances\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ott-perfect-item\"\u003e\n \u003cspan class=\"ott-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eClean aromatic scents with warm, masculine depth\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ott-perfect-item\"\u003e\n \u003cspan class=\"ott-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eLayering with Olde Thyme Tonic Beard Oil\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- LAYERING --\u003e\n \u003csection class=\"ott-layering\"\u003e\n\n \u003cdiv class=\"ott-layering-content\"\u003e\n\n \u003cdiv class=\"ott-eyebrow\"\u003e\n Complete the Ritual\n \u003c\/div\u003e\n\n \u003ch2 class=\"ott-heading\"\u003e\n Layer With Olde Thyme Tonic Beard Oil\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Apply Olde Thyme Tonic Beard Oil first to condition the facial hair and\n skin beneath the beard. Allow it to absorb, then finish with the beard\n balm for added softness, structure and flexible control.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Layering the matching products creates a seamless scent experience of\n bitter orange, aromatic herbs, clean spice, soft leather, moss and\n white musk.\n \u003c\/p\u003e\n\n \u003ca class=\"ott-button\" href=\"\/collections\/the-black-label-luxury-beard-oils\/products\/olde-thyme-tonic-luxury-beard-oil\"\u003e\n Explore Olde Thyme Tonic Beard Oil\n \u003c\/a\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FINAL CTA --\u003e\n \u003csection class=\"ott-final\"\u003e\n\n \u003cdiv class=\"ott-eyebrow\"\u003e\n Olde Thyme Tonic\n \u003c\/div\u003e\n\n \u003ch2\u003e\n Tradition, Refined for the Modern Gentleman\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Conditioning care, flexible control and a timeless barbershop fragrance\n created for the man who understands the value of a proper grooming\n ritual.\n \u003c\/p\u003e\n\n \u003ca class=\"ott-button ott-button-outline\" href=\"#product-form\"\u003e\n Add Olde Thyme Tonic to Your Ritual\n \u003c\/a\u003e\n\n \u003c\/section\u003e\n\n\u003c\/div\u003e","brand":"LuLu \u0026 Oliver","offers":[{"title":"Default Title","offer_id":44928767393862,"sku":"balm Olde Thyme Tonic","price":21.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0560\/1948\/4742\/files\/OldThymeTonicBeardBalmPic.3.jpg?v=1776811240"},{"product_id":"embers-ash-luxury-beard-balm","title":"Embers \u0026 Ash Luxury Beard Balm","description":"\u003cstyle\u003e\n .ea-balm-page {\n --ea-black: #100f0e;\n --ea-charcoal: #292522;\n --ea-brown: #49382e;\n --ea-rust: #76513b;\n --ea-cream: #f7f3eb;\n --ea-sand: #e8ddcf;\n --ea-gold: #b69762;\n --ea-soft-gold: #dbc49d;\n --ea-ink: #2a251f;\n --ea-muted: #6d655d;\n --ea-white: #fffdf8;\n\n max-width: 1040px;\n margin: 0 auto 45px;\n color: var(--ea-ink);\n font-family: inherit;\n }\n\n .ea-balm-page *,\n .ea-balm-page *::before,\n .ea-balm-page *::after {\n box-sizing: border-box;\n }\n\n .ea-balm-page h2,\n .ea-balm-page h3,\n .ea-balm-page p {\n margin-top: 0;\n }\n\n .ea-balm-page h2,\n .ea-balm-page h3 {\n font-family: Georgia, \"Times New Roman\", serif;\n font-weight: 400;\n line-height: 1.14;\n }\n\n .ea-balm-page p {\n line-height: 1.78;\n }\n\n .ea-balm-page section {\n margin-bottom: 22px;\n }\n\n .ea-eyebrow {\n margin-bottom: 15px;\n color: #806846;\n font-size: 10px;\n font-weight: 700;\n letter-spacing: 0.22em;\n text-transform: uppercase;\n }\n\n .ea-heading {\n margin-bottom: 21px;\n font-size: clamp(31px, 5vw, 48px);\n letter-spacing: -0.025em;\n }\n\n .ea-button {\n display: inline-block;\n padding: 14px 23px;\n border: 1px solid var(--ea-soft-gold);\n background: var(--ea-soft-gold);\n color: #1d1a17;\n font-size: 10px;\n font-weight: 700;\n letter-spacing: 0.17em;\n line-height: 1.3;\n text-decoration: none;\n text-transform: uppercase;\n transition:\n background 0.25s ease,\n color 0.25s ease;\n }\n\n .ea-button:hover {\n background: transparent;\n color: var(--ea-white);\n }\n\n .ea-button-outline {\n border-color: var(--ea-gold);\n background: transparent;\n color: var(--ea-ink);\n }\n\n .ea-button-outline:hover {\n background: var(--ea-ink);\n color: var(--ea-white);\n }\n\n \/* HERO *\/\n\n .ea-hero {\n position: relative;\n overflow: hidden;\n padding: 75px 55px;\n background:\n radial-gradient(\n circle at 82% 22%,\n rgba(219, 196, 157, 0.19),\n transparent 27%\n ),\n radial-gradient(\n circle at 88% 72%,\n rgba(168, 82, 42, 0.24),\n transparent 29%\n ),\n linear-gradient(\n 135deg,\n #0f0e0d 0%,\n #2c211c 57%,\n #654330 100%\n );\n color: var(--ea-white);\n }\n\n .ea-hero::before {\n position: absolute;\n right: 93px;\n top: 44px;\n width: 125px;\n height: 125px;\n border: 1px solid rgba(219, 196, 157, 0.13);\n content: \"\";\n transform: rotate(45deg);\n }\n\n .ea-hero::after {\n position: absolute;\n right: -95px;\n bottom: -150px;\n width: 370px;\n height: 370px;\n border: 1px solid rgba(219, 196, 157, 0.13);\n border-radius: 50%;\n content: \"\";\n }\n\n .ea-hero-content {\n position: relative;\n z-index: 2;\n max-width: 760px;\n }\n\n .ea-hero .ea-eyebrow {\n color: var(--ea-soft-gold);\n }\n\n .ea-hero h2 {\n max-width: 740px;\n margin-bottom: 18px;\n color: var(--ea-white);\n font-size: clamp(41px, 7vw, 67px);\n letter-spacing: -0.035em;\n }\n\n .ea-hero-tagline {\n margin-bottom: 24px;\n color: var(--ea-soft-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: clamp(21px, 3vw, 29px);\n font-style: italic;\n }\n\n .ea-hero p {\n max-width: 700px;\n margin-bottom: 29px;\n color: rgba(255, 253, 248, 0.79);\n font-size: 16px;\n }\n\n \/* BENEFITS *\/\n\n .ea-pillars {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n border: 1px solid rgba(42, 37, 31, 0.13);\n background: var(--ea-cream);\n }\n\n .ea-pillar {\n padding: 29px 24px;\n text-align: center;\n }\n\n .ea-pillar + .ea-pillar {\n border-left: 1px solid rgba(42, 37, 31, 0.13);\n }\n\n .ea-pillar strong {\n display: block;\n margin-bottom: 8px;\n color: #5e4b31;\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 20px;\n font-weight: 400;\n }\n\n .ea-pillar span {\n color: var(--ea-muted);\n font-size: 13px;\n line-height: 1.6;\n }\n\n \/* STORY *\/\n\n .ea-story {\n padding: 64px 55px;\n background: var(--ea-white);\n }\n\n .ea-story-grid {\n display: grid;\n grid-template-columns: minmax(0, 0.8fr) minmax(0, 1.2fr);\n gap: 58px;\n align-items: start;\n }\n\n .ea-story-title {\n position: sticky;\n top: 25px;\n }\n\n .ea-story-copy p {\n margin-bottom: 18px;\n color: #514b45;\n font-size: 15px;\n }\n\n .ea-pullquote {\n margin-top: 29px;\n padding: 5px 0 5px 22px;\n border-left: 1px solid var(--ea-gold);\n color: #594a39;\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: clamp(21px, 3vw, 27px);\n font-style: italic;\n line-height: 1.55;\n }\n\n \/* FRAGRANCE *\/\n\n .ea-fragrance {\n padding: 65px 55px;\n background:\n radial-gradient(\n circle at 84% 19%,\n rgba(182, 151, 98, 0.17),\n transparent 25%\n ),\n var(--ea-charcoal);\n color: var(--ea-white);\n }\n\n .ea-fragrance-header {\n max-width: 760px;\n margin-bottom: 35px;\n }\n\n .ea-fragrance .ea-eyebrow {\n color: var(--ea-soft-gold);\n }\n\n .ea-fragrance h2 {\n color: var(--ea-white);\n }\n\n .ea-fragrance-header p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n }\n\n .ea-notes-grid {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n gap: 15px;\n }\n\n .ea-note-card {\n padding: 29px 24px;\n border-top: 1px solid var(--ea-gold);\n background: rgba(255, 255, 255, 0.045);\n }\n\n .ea-note-card span {\n display: block;\n margin-bottom: 12px;\n color: var(--ea-soft-gold);\n font-size: 9px;\n font-weight: 700;\n letter-spacing: 0.18em;\n text-transform: uppercase;\n }\n\n .ea-note-card h3 {\n margin-bottom: 11px;\n color: var(--ea-white);\n font-size: 23px;\n }\n\n .ea-note-card p {\n margin-bottom: 0;\n color: rgba(255, 253, 248, 0.69);\n font-size: 13px;\n }\n\n \/* PERFORMANCE *\/\n\n .ea-performance {\n padding: 65px 55px;\n background: var(--ea-sand);\n }\n\n .ea-performance-header {\n max-width: 770px;\n margin-bottom: 36px;\n }\n\n .ea-performance-header p {\n color: var(--ea-muted);\n font-size: 15px;\n }\n\n .ea-performance-grid {\n display: grid;\n grid-template-columns: repeat(4, 1fr);\n gap: 14px;\n }\n\n .ea-performance-card {\n padding: 27px 22px;\n border-top: 1px solid var(--ea-gold);\n background: rgba(255, 255, 255, 0.6);\n }\n\n .ea-performance-number {\n display: block;\n margin-bottom: 14px;\n color: var(--ea-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 29px;\n }\n\n .ea-performance-card h3 {\n margin-bottom: 9px;\n font-size: 21px;\n }\n\n .ea-performance-card p {\n margin-bottom: 0;\n color: var(--ea-muted);\n font-size: 13px;\n }\n\n \/* FORMULA *\/\n\n .ea-formula {\n display: grid;\n grid-template-columns: 1fr 1fr;\n background: var(--ea-brown);\n color: var(--ea-white);\n }\n\n .ea-formula-copy {\n padding: 65px 55px;\n }\n\n .ea-formula .ea-eyebrow {\n color: var(--ea-soft-gold);\n }\n\n .ea-formula h2 {\n color: var(--ea-white);\n }\n\n .ea-formula-copy p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n }\n\n .ea-formula-panel {\n display: flex;\n align-items: center;\n padding: 52px;\n background:\n radial-gradient(\n circle at center,\n rgba(219, 196, 157, 0.17),\n transparent 35%\n ),\n #1c1815;\n }\n\n .ea-formula-list {\n width: 100%;\n }\n\n .ea-formula-item {\n padding: 19px 0;\n border-bottom: 1px solid rgba(219, 196, 157, 0.18);\n }\n\n .ea-formula-item:last-child {\n border-bottom: 0;\n }\n\n .ea-formula-item strong {\n display: block;\n margin-bottom: 6px;\n color: var(--ea-soft-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 21px;\n font-weight: 400;\n }\n\n .ea-formula-item p {\n margin-bottom: 0;\n color: rgba(255, 253, 248, 0.7);\n font-size: 13px;\n }\n\n \/* RITUAL *\/\n\n .ea-ritual {\n padding: 65px 55px;\n background: var(--ea-white);\n }\n\n .ea-ritual-header {\n margin-bottom: 36px;\n text-align: center;\n }\n\n .ea-ritual-grid {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n gap: 15px;\n }\n\n .ea-ritual-step {\n padding: 29px 24px;\n border-top: 1px solid var(--ea-gold);\n background: var(--ea-cream);\n }\n\n .ea-ritual-step span {\n display: block;\n margin-bottom: 13px;\n color: var(--ea-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 30px;\n }\n\n .ea-ritual-step h3 {\n margin-bottom: 9px;\n font-size: 22px;\n }\n\n .ea-ritual-step p {\n margin-bottom: 0;\n color: var(--ea-muted);\n font-size: 13px;\n }\n\n \/* PERFECT FOR *\/\n\n .ea-perfect {\n padding: 65px 55px;\n background: var(--ea-cream);\n }\n\n .ea-perfect-grid {\n display: grid;\n grid-template-columns: 0.9fr 1.1fr;\n gap: 52px;\n align-items: center;\n }\n\n .ea-perfect-copy p {\n color: var(--ea-muted);\n font-size: 15px;\n }\n\n .ea-perfect-list {\n padding: 30px;\n border: 1px solid rgba(42, 37, 31, 0.13);\n background: var(--ea-white);\n }\n\n .ea-perfect-item {\n display: flex;\n gap: 13px;\n padding: 14px 0;\n border-bottom: 1px solid rgba(42, 37, 31, 0.1);\n color: #554d43;\n font-size: 13px;\n line-height: 1.55;\n }\n\n .ea-perfect-item:last-child {\n border-bottom: 0;\n }\n\n .ea-perfect-mark {\n flex: 0 0 auto;\n color: var(--ea-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 18px;\n }\n\n \/* LAYERING *\/\n\n .ea-layering {\n padding: 67px 55px;\n background:\n radial-gradient(\n circle at 16% 20%,\n rgba(219, 196, 157, 0.15),\n transparent 24%\n ),\n linear-gradient(\n 135deg,\n #100f0e 0%,\n #31231d 100%\n );\n color: var(--ea-white);\n text-align: center;\n }\n\n .ea-layering-content {\n max-width: 740px;\n margin: 0 auto;\n }\n\n .ea-layering .ea-eyebrow {\n color: var(--ea-soft-gold);\n }\n\n .ea-layering h2 {\n color: var(--ea-white);\n }\n\n .ea-layering p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n }\n\n .ea-layering .ea-button {\n margin-top: 9px;\n }\n\n \/* FINAL *\/\n\n .ea-final {\n padding: 68px 42px;\n background: var(--ea-sand);\n text-align: center;\n }\n\n .ea-final h2 {\n margin-bottom: 19px;\n font-size: clamp(34px, 5vw, 52px);\n }\n\n .ea-final p {\n max-width: 700px;\n margin: 0 auto 28px;\n color: var(--ea-muted);\n font-size: 15px;\n }\n\n @media screen and (max-width: 850px) {\n .ea-story-grid,\n .ea-formula,\n .ea-perfect-grid {\n grid-template-columns: 1fr;\n }\n\n .ea-story-title {\n position: static;\n }\n\n .ea-performance-grid {\n grid-template-columns: repeat(2, 1fr);\n }\n }\n\n @media screen and (max-width: 700px) {\n .ea-pillars,\n .ea-notes-grid,\n .ea-ritual-grid {\n grid-template-columns: 1fr;\n }\n\n .ea-pillar + .ea-pillar {\n border-top: 1px solid rgba(42, 37, 31, 0.13);\n border-left: 0;\n }\n }\n\n @media screen and (max-width: 550px) {\n .ea-hero,\n .ea-story,\n .ea-fragrance,\n .ea-performance,\n .ea-formula-copy,\n .ea-formula-panel,\n .ea-ritual,\n .ea-perfect,\n .ea-layering,\n .ea-final {\n padding-right: 23px;\n padding-left: 23px;\n }\n\n .ea-hero {\n padding-top: 58px;\n padding-bottom: 58px;\n }\n\n .ea-performance-grid {\n grid-template-columns: 1fr;\n }\n }\n\u003c\/style\u003e\n\n\u003cdiv class=\"ea-balm-page\"\u003e\n\n \u003c!-- HERO --\u003e\n \u003csection class=\"ea-hero\"\u003e\n \u003cdiv class=\"ea-hero-content\"\u003e\n\n \u003cdiv class=\"ea-eyebrow\"\u003e\n The Black Label Grooming Collection\n \u003c\/div\u003e\n\n \u003ch2\u003e\n Embers \u0026amp; Ash Beard Balm\n \u003c\/h2\u003e\n\n \u003cdiv class=\"ea-hero-tagline\"\u003e\n The fire fades. The warmth remains.\n \u003c\/div\u003e\n\n \u003cp\u003e\n A luxury conditioning beard balm inspired by the quiet warmth of a\n fire settling into glowing embers. Embers \u0026amp; Ash softens coarse\n facial hair, helps tame unruly texture and provides flexible control,\n finished with clove, roasted warmth, smoky woods, cashmeran, creamy\n vanilla and ambered depth.\n \u003c\/p\u003e\n\n \u003ca class=\"ea-button\" href=\"#embers-ash-details\"\u003e\n Discover Embers \u0026amp; Ash\n \u003c\/a\u003e\n\n \u003c\/div\u003e\n \u003c\/section\u003e\n\n \u003c!-- BENEFITS --\u003e\n \u003csection class=\"ea-pillars\"\u003e\n\n \u003cdiv class=\"ea-pillar\"\u003e\n \u003cstrong\u003eDeep Conditioning\u003c\/strong\u003e\n \u003cspan\u003e\n Botanical oils help soften coarse beard hair and improve everyday\n manageability.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ea-pillar\"\u003e\n \u003cstrong\u003eFlexible Hold\u003c\/strong\u003e\n \u003cspan\u003e\n Natural waxes help shape the beard and control flyaways without\n stiffness.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ea-pillar\"\u003e\n \u003cstrong\u003eSmoky Signature Scent\u003c\/strong\u003e\n \u003cspan\u003e\n Warm spice, roasted woods, glowing embers and creamy vanilla.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- STORY --\u003e\n \u003csection class=\"ea-story\" id=\"embers-ash-details\"\u003e\n\n \u003cdiv class=\"ea-story-grid\"\u003e\n\n \u003cdiv class=\"ea-story-title\"\u003e\n\n \u003cdiv class=\"ea-eyebrow\"\u003e\n The Fragrance Story\n \u003c\/div\u003e\n\n \u003ch2 class=\"ea-heading\"\u003e\n The Moment After the Flames\n \u003c\/h2\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"ea-story-copy\"\u003e\n\n \u003cp\u003e\n There is a moment when a fire changes. The flames lower, the wood\n darkens and the room fills with the warmth of glowing embers,\n smoldering timber and something softly sweet.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Embers \u0026amp; Ash was created to capture that atmosphere. The\n fragrance opens with clove and a subtle trace of soft fruit, creating\n a warm introduction reminiscent of roasted chestnuts beside the\n hearth.\n \u003c\/p\u003e\n\n \u003cp\u003e\n As the scent develops, guaiac wood and cashmeran rise through the\n heart. Their dry, smoky character suggests burning logs, soft ash and\n the mineral warmth of a fire that has settled into its final glow.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Creamy vanilla and warm woods form the base, smoothing the smoke with\n a restrained sweetness that feels comforting rather than sugary.\n The finish is atmospheric, addictive and deeply familiar.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Embers \u0026amp; Ash is not simply a smoky fragrance. It is warmth,\n memory and quiet indulgence—carried close to the beard throughout\n the day.\n \u003c\/p\u003e\n\n \u003cdiv class=\"ea-pullquote\"\u003e\n Smoky. Warm. Quietly intoxicating.\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FRAGRANCE NOTES --\u003e\n \u003csection class=\"ea-fragrance\"\u003e\n\n \u003cdiv class=\"ea-fragrance-header\"\u003e\n\n \u003cdiv class=\"ea-eyebrow\"\u003e\n The Scent Profile\n \u003c\/div\u003e\n\n \u003ch2 class=\"ea-heading\"\u003e\n Roasted Warmth, Smoky Woods and Creamy Vanilla\n \u003c\/h2\u003e\n\n \u003cp\u003e\n A smoky woody-amber composition that moves from warming spice and\n roasted sweetness into guaiac wood, cashmeran, vanilla and glowing\n woods.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"ea-notes-grid\"\u003e\n\n \u003carticle class=\"ea-note-card\"\u003e\n \u003cspan\u003eTop Notes\u003c\/span\u003e\n\n \u003ch3\u003eWarm and Inviting\u003c\/h3\u003e\n\n \u003cp\u003e\n Clove, soft fruit and roasted chestnut warmth create a comforting,\n gently spiced introduction.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"ea-note-card\"\u003e\n \u003cspan\u003eHeart Notes\u003c\/span\u003e\n\n \u003ch3\u003eSmoky and Atmospheric\u003c\/h3\u003e\n\n \u003cp\u003e\n Guaiac wood, cashmeran and glowing embers create the impression of\n smoldering timber and warm ash.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"ea-note-card\"\u003e\n \u003cspan\u003eBase Notes\u003c\/span\u003e\n\n \u003ch3\u003eSmooth and Lasting\u003c\/h3\u003e\n\n \u003cp\u003e\n Creamy vanilla, warm woods and soft amber create a lingering,\n quietly addictive finish.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- PERFORMANCE --\u003e\n \u003csection class=\"ea-performance\"\u003e\n\n \u003cdiv class=\"ea-performance-header\"\u003e\n\n \u003cdiv class=\"ea-eyebrow\"\u003e\n Grooming Performance\n \u003c\/div\u003e\n\n \u003ch2 class=\"ea-heading\"\u003e\n Condition, Control and Restore\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Embers \u0026amp; Ash combines nourishing beard care with light-to-medium\n flexible hold, leaving facial hair softer, smoother and more\n intentionally styled.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"ea-performance-grid\"\u003e\n\n \u003carticle class=\"ea-performance-card\"\u003e\n \u003cspan class=\"ea-performance-number\"\u003e01\u003c\/span\u003e\n\n \u003ch3\u003eSoftens\u003c\/h3\u003e\n\n \u003cp\u003e\n Helps improve the texture of coarse, dry or difficult facial hair.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"ea-performance-card\"\u003e\n \u003cspan class=\"ea-performance-number\"\u003e02\u003c\/span\u003e\n\n \u003ch3\u003eConditions\u003c\/h3\u003e\n\n \u003cp\u003e\n Nourishing oils support a smoother beard and more comfortable skin\n beneath it.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"ea-performance-card\"\u003e\n \u003cspan class=\"ea-performance-number\"\u003e03\u003c\/span\u003e\n\n \u003ch3\u003eShapes\u003c\/h3\u003e\n\n \u003cp\u003e\n Natural waxes help tame flyaways and guide the beard into place.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"ea-performance-card\"\u003e\n \u003cspan class=\"ea-performance-number\"\u003e04\u003c\/span\u003e\n\n \u003ch3\u003eFinishes\u003c\/h3\u003e\n\n \u003cp\u003e\n Leaves the beard looking healthy, polished and naturally controlled.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FORMULA --\u003e\n \u003csection class=\"ea-formula\"\u003e\n\n \u003cdiv class=\"ea-formula-copy\"\u003e\n\n \u003cdiv class=\"ea-eyebrow\"\u003e\n The Conditioning Formula\n \u003c\/div\u003e\n\n \u003ch2 class=\"ea-heading\"\u003e\n Nourishing Care With Soft, Flexible Structure\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Embers \u0026amp; Ash is crafted with natural waxes, conditioning oils,\n aloe and botanical extracts selected to help soften facial hair and\n improve the beard’s overall feel.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Coconut, argan and sweet almond oils help nourish coarse texture and\n support smoothness and manageability. Aloe and botanical extracts add\n another layer of care for the skin beneath the beard.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Beeswax provides flexible structure, helping tame and define the beard\n without making it feel rigid, heavy or overly styled.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"ea-formula-panel\"\u003e\n\n \u003cdiv class=\"ea-formula-list\"\u003e\n\n \u003cdiv class=\"ea-formula-item\"\u003e\n \u003cstrong\u003eCoconut Oil\u003c\/strong\u003e\n \u003cp\u003e\n Helps condition dry beard hair and improve softness and\n manageability.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ea-formula-item\"\u003e\n \u003cstrong\u003eArgan Oil\u003c\/strong\u003e\n \u003cp\u003e\n Supports a smoother feel and a naturally healthy-looking finish.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ea-formula-item\"\u003e\n \u003cstrong\u003eSweet Almond Oil\u003c\/strong\u003e\n \u003cp\u003e\n Provides lightweight conditioning care for facial hair and skin.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ea-formula-item\"\u003e\n \u003cstrong\u003eBeeswax\u003c\/strong\u003e\n \u003cp\u003e\n Adds flexible light-to-medium hold for shaping and flyaway control.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ea-formula-item\"\u003e\n \u003cstrong\u003eAloe and Botanicals\u003c\/strong\u003e\n \u003cp\u003e\n Help care for dry-feeling skin beneath the beard during the daily\n grooming ritual.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- HOW TO USE --\u003e\n \u003csection class=\"ea-ritual\"\u003e\n\n \u003cdiv class=\"ea-ritual-header\"\u003e\n\n \u003cdiv class=\"ea-eyebrow\"\u003e\n The Black Label Ritual\n \u003c\/div\u003e\n\n \u003ch2 class=\"ea-heading\"\u003e\n How to Apply Embers \u0026amp; Ash Beard Balm\n \u003c\/h2\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"ea-ritual-grid\"\u003e\n\n \u003carticle class=\"ea-ritual-step\"\u003e\n \u003cspan\u003e01\u003c\/span\u003e\n\n \u003ch3\u003eBegin With a Small Amount\u003c\/h3\u003e\n\n \u003cp\u003e\n Remove a small amount using the back of a fingernail. Begin with less\n and add more according to beard length and density.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"ea-ritual-step\"\u003e\n \u003cspan\u003e02\u003c\/span\u003e\n\n \u003ch3\u003eWarm Between the Hands\u003c\/h3\u003e\n\n \u003cp\u003e\n Rub the balm between the palms and fingertips until it softens and\n distributes evenly.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"ea-ritual-step\"\u003e\n \u003cspan\u003e03\u003c\/span\u003e\n\n \u003ch3\u003eCondition and Shape\u003c\/h3\u003e\n\n \u003cp\u003e\n Work through the beard from root to end, focusing on the mid-lengths\n and ends before shaping with the hands or a beard comb.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- PERFECT FOR --\u003e\n \u003csection class=\"ea-perfect\"\u003e\n\n \u003cdiv class=\"ea-perfect-grid\"\u003e\n\n \u003cdiv class=\"ea-perfect-copy\"\u003e\n\n \u003cdiv class=\"ea-eyebrow\"\u003e\n Perfect For\n \u003c\/div\u003e\n\n \u003ch2 class=\"ea-heading\"\u003e\n The Gentleman Drawn to Warmth, Smoke and Memory\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Embers \u0026amp; Ash is ideal for men who enjoy smoky, woody and subtly\n sweet fragrances and want dependable conditioning with natural,\n flexible beard control.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"ea-perfect-list\"\u003e\n\n \u003cdiv class=\"ea-perfect-item\"\u003e\n \u003cspan class=\"ea-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eEvening wear and cooler weather\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ea-perfect-item\"\u003e\n \u003cspan class=\"ea-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eFall and winter grooming rituals\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ea-perfect-item\"\u003e\n \u003cspan class=\"ea-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eMedium to longer beards requiring added control\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ea-perfect-item\"\u003e\n \u003cspan class=\"ea-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eCoarse, dry or unruly facial hair\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ea-perfect-item\"\u003e\n \u003cspan class=\"ea-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eWarm, smoky and nostalgic fragrance lovers\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"ea-perfect-item\"\u003e\n \u003cspan class=\"ea-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eLayering with Embers \u0026amp; Ash Beard Oil\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- LAYERING --\u003e\n \u003csection class=\"ea-layering\"\u003e\n\n \u003cdiv class=\"ea-layering-content\"\u003e\n\n \u003cdiv class=\"ea-eyebrow\"\u003e\n Complete the Ritual\n \u003c\/div\u003e\n\n \u003ch2 class=\"ea-heading\"\u003e\n Layer With Embers \u0026amp; Ash Beard Oil\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Apply Embers \u0026amp; Ash Beard Oil first to condition the facial hair\n and skin beneath the beard. Allow it to absorb, then finish with the\n beard balm for added softness, shape and flexible control.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Layering the matching products creates a seamless scent experience of\n clove, roasted warmth, guaiac wood, cashmeran, creamy vanilla and warm\n woods.\n \u003c\/p\u003e\n\n \u003ca class=\"ea-button\" href=\"\/products\/the-black-label-embers-ash-beard-oil\"\u003e\n Explore Embers \u0026amp; Ash Beard Oil\n \u003c\/a\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FINAL CTA --\u003e\n \u003csection class=\"ea-final\"\u003e\n\n \u003cdiv class=\"ea-eyebrow\"\u003e\n Embers \u0026amp; Ash\n \u003c\/div\u003e\n\n \u003ch2\u003e\n Carry the Warmth With You\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Conditioning care, flexible control and a smoky, comforting fragrance\n created for the gentleman drawn to glowing embers, warm woods and quiet\n evenings.\n \u003c\/p\u003e\n\n \u003ca class=\"ea-button ea-button-outline\" href=\"#product-form\"\u003e\n Add Embers \u0026amp; Ash to Your Ritual\n \u003c\/a\u003e\n\n \u003c\/section\u003e\n\n\u003c\/div\u003e","brand":"LuLu \u0026 Oliver","offers":[{"title":"Default Title","offer_id":44928777584710,"sku":"balm embers \u0026 ash","price":21.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0560\/1948\/4742\/files\/Embers_AshBeardBalmPic.4.jpg?v=1776811844"},{"product_id":"olde-havana-luxury-beard-balm","title":"Olde Havana Luxury Beard Balm","description":"\u003cstyle\u003e\n\/* ==========================================================================\n LULU \u0026 OLIVER\n THE BLACK LABEL\n OLDE HAVANA LUXURY BEARD BALM\n ========================================================================== *\/\n\n.oh-page {\n --oh-black: #171411;\n --oh-charcoal: #29231f;\n --oh-brown: #433225;\n --oh-tobacco: #755538;\n --oh-cream: #f7f3eb;\n --oh-sand: #e9dfd1;\n --oh-gold: #b59660;\n --oh-soft-gold: #d9c49d;\n --oh-ink: #2d2925;\n --oh-muted: #6c645c;\n --oh-white: #fffdf8;\n\n max-width: 1040px;\n margin: 0 auto 45px;\n color: var(--oh-ink);\n font-family: inherit;\n}\n\n.oh-page *,\n.oh-page *::before,\n.oh-page *::after {\n box-sizing: border-box;\n}\n\n.oh-page h2,\n.oh-page h3,\n.oh-page p {\n margin-top: 0;\n}\n\n.oh-page h2,\n.oh-page h3 {\n font-family: Georgia, \"Times New Roman\", serif;\n font-weight: 400;\n line-height: 1.14;\n}\n\n.oh-page p {\n line-height: 1.78;\n}\n\n.oh-page section {\n margin-bottom: 22px;\n}\n\n.oh-eyebrow {\n margin-bottom: 15px;\n color: #806846;\n font-size: 10px;\n font-weight: 700;\n letter-spacing: 0.22em;\n text-transform: uppercase;\n}\n\n.oh-heading {\n margin-bottom: 21px;\n font-size: clamp(31px, 5vw, 48px);\n letter-spacing: -0.025em;\n}\n\n.oh-button {\n display: inline-block;\n padding: 14px 23px;\n border: 1px solid var(--oh-soft-gold);\n background: var(--oh-soft-gold);\n color: #1d1a17;\n font-size: 10px;\n font-weight: 700;\n letter-spacing: 0.17em;\n line-height: 1.3;\n text-decoration: none;\n text-transform: uppercase;\n transition:\n background 0.25s ease,\n color 0.25s ease;\n}\n\n.oh-button:hover {\n background: transparent;\n color: var(--oh-white);\n}\n\n.oh-button-outline {\n border-color: var(--oh-gold);\n background: transparent;\n color: var(--oh-ink);\n}\n\n.oh-button-outline:hover {\n background: var(--oh-ink);\n color: var(--oh-white);\n}\n\n\/* HERO *\/\n\n.oh-hero {\n position: relative;\n overflow: hidden;\n padding: 75px 55px;\n background:\n radial-gradient(\n circle at 82% 22%,\n rgba(217, 196, 157, 0.2),\n transparent 27%\n ),\n linear-gradient(\n 135deg,\n #171411 0%,\n #433225 57%,\n #755538 100%\n );\n color: var(--oh-white);\n}\n\n.oh-hero::before {\n position: absolute;\n top: 45px;\n right: 95px;\n width: 124px;\n height: 124px;\n border: 1px solid rgba(217, 196, 157, 0.13);\n content: \"\";\n transform: rotate(45deg);\n}\n\n.oh-hero::after {\n position: absolute;\n right: -95px;\n bottom: -150px;\n width: 370px;\n height: 370px;\n border: 1px solid rgba(217, 196, 157, 0.13);\n border-radius: 50%;\n content: \"\";\n}\n\n.oh-hero-content {\n position: relative;\n z-index: 2;\n max-width: 760px;\n}\n\n.oh-hero .oh-eyebrow {\n color: var(--oh-soft-gold);\n}\n\n.oh-hero h2 {\n max-width: 760px;\n margin-bottom: 18px;\n color: var(--oh-white);\n font-size: clamp(41px, 7vw, 67px);\n letter-spacing: -0.035em;\n}\n\n.oh-hero-tagline {\n margin-bottom: 24px;\n color: var(--oh-soft-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: clamp(21px, 3vw, 29px);\n font-style: italic;\n}\n\n.oh-hero p {\n max-width: 700px;\n margin-bottom: 29px;\n color: rgba(255, 253, 248, 0.79);\n font-size: 16px;\n}\n\n\/* BENEFITS *\/\n\n.oh-pillars {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n border: 1px solid rgba(45, 41, 37, 0.13);\n background: var(--oh-cream);\n}\n\n.oh-pillar {\n padding: 29px 24px;\n text-align: center;\n}\n\n.oh-pillar + .oh-pillar {\n border-left: 1px solid rgba(45, 41, 37, 0.13);\n}\n\n.oh-pillar strong {\n display: block;\n margin-bottom: 8px;\n color: #5e4b31;\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 20px;\n font-weight: 400;\n}\n\n.oh-pillar span {\n color: var(--oh-muted);\n font-size: 13px;\n line-height: 1.6;\n}\n\n\/* STORY *\/\n\n.oh-story {\n padding: 64px 55px;\n background: var(--oh-white);\n}\n\n.oh-story-grid {\n display: grid;\n grid-template-columns: minmax(0, 0.8fr) minmax(0, 1.2fr);\n gap: 58px;\n align-items: start;\n}\n\n.oh-story-title {\n position: sticky;\n top: 25px;\n}\n\n.oh-story-copy p {\n margin-bottom: 18px;\n color: #514b45;\n font-size: 15px;\n}\n\n.oh-pullquote {\n margin-top: 29px;\n padding: 5px 0 5px 22px;\n border-left: 1px solid var(--oh-gold);\n color: #594a39;\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: clamp(21px, 3vw, 27px);\n font-style: italic;\n line-height: 1.55;\n}\n\n\/* FRAGRANCE *\/\n\n.oh-fragrance {\n padding: 65px 55px;\n background:\n radial-gradient(\n circle at 84% 19%,\n rgba(181, 150, 96, 0.17),\n transparent 25%\n ),\n var(--oh-charcoal);\n color: var(--oh-white);\n}\n\n.oh-fragrance-header {\n max-width: 760px;\n margin-bottom: 35px;\n}\n\n.oh-fragrance .oh-eyebrow {\n color: var(--oh-soft-gold);\n}\n\n.oh-fragrance h2 {\n color: var(--oh-white);\n}\n\n.oh-fragrance-header p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n}\n\n.oh-notes-grid {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n gap: 15px;\n}\n\n.oh-note-card {\n padding: 29px 24px;\n border-top: 1px solid var(--oh-gold);\n background: rgba(255, 255, 255, 0.045);\n}\n\n.oh-note-card span {\n display: block;\n margin-bottom: 12px;\n color: var(--oh-soft-gold);\n font-size: 9px;\n font-weight: 700;\n letter-spacing: 0.18em;\n text-transform: uppercase;\n}\n\n.oh-note-card h3 {\n margin-bottom: 11px;\n color: var(--oh-white);\n font-size: 23px;\n}\n\n.oh-note-card p {\n margin-bottom: 0;\n color: rgba(255, 253, 248, 0.69);\n font-size: 13px;\n}\n\n\/* PERFORMANCE *\/\n\n.oh-performance {\n padding: 65px 55px;\n background: var(--oh-sand);\n}\n\n.oh-performance-header {\n max-width: 770px;\n margin-bottom: 36px;\n}\n\n.oh-performance-header p {\n color: var(--oh-muted);\n font-size: 15px;\n}\n\n.oh-performance-grid {\n display: grid;\n grid-template-columns: repeat(4, 1fr);\n gap: 14px;\n}\n\n.oh-performance-card {\n padding: 27px 22px;\n border-top: 1px solid var(--oh-gold);\n background: rgba(255, 255, 255, 0.6);\n}\n\n.oh-performance-number {\n display: block;\n margin-bottom: 14px;\n color: var(--oh-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 29px;\n}\n\n.oh-performance-card h3 {\n margin-bottom: 9px;\n font-size: 21px;\n}\n\n.oh-performance-card p {\n margin-bottom: 0;\n color: var(--oh-muted);\n font-size: 13px;\n}\n\n\/* FORMULA *\/\n\n.oh-formula {\n display: grid;\n grid-template-columns: 1fr 1fr;\n background: var(--oh-brown);\n color: var(--oh-white);\n}\n\n.oh-formula-copy {\n padding: 65px 55px;\n}\n\n.oh-formula .oh-eyebrow {\n color: var(--oh-soft-gold);\n}\n\n.oh-formula h2 {\n color: var(--oh-white);\n}\n\n.oh-formula-copy p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n}\n\n.oh-formula-panel {\n display: flex;\n align-items: center;\n padding: 52px;\n background:\n radial-gradient(\n circle at center,\n rgba(217, 196, 157, 0.17),\n transparent 35%\n ),\n #1d1814;\n}\n\n.oh-formula-list {\n width: 100%;\n}\n\n.oh-formula-item {\n padding: 19px 0;\n border-bottom: 1px solid rgba(217, 196, 157, 0.18);\n}\n\n.oh-formula-item:last-child {\n border-bottom: 0;\n}\n\n.oh-formula-item strong {\n display: block;\n margin-bottom: 6px;\n color: var(--oh-soft-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 21px;\n font-weight: 400;\n}\n\n.oh-formula-item p {\n margin-bottom: 0;\n color: rgba(255, 253, 248, 0.7);\n font-size: 13px;\n}\n\n\/* HOW TO USE *\/\n\n.oh-ritual {\n padding: 65px 55px;\n background: var(--oh-white);\n}\n\n.oh-ritual-header {\n margin-bottom: 36px;\n text-align: center;\n}\n\n.oh-ritual-grid {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n gap: 15px;\n}\n\n.oh-ritual-step {\n padding: 29px 24px;\n border-top: 1px solid var(--oh-gold);\n background: var(--oh-cream);\n}\n\n.oh-ritual-step span {\n display: block;\n margin-bottom: 13px;\n color: var(--oh-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 30px;\n}\n\n.oh-ritual-step h3 {\n margin-bottom: 9px;\n font-size: 22px;\n}\n\n.oh-ritual-step p {\n margin-bottom: 0;\n color: var(--oh-muted);\n font-size: 13px;\n}\n\n\/* PERFECT FOR *\/\n\n.oh-perfect {\n padding: 65px 55px;\n background: var(--oh-cream);\n}\n\n.oh-perfect-grid {\n display: grid;\n grid-template-columns: 0.9fr 1.1fr;\n gap: 52px;\n align-items: center;\n}\n\n.oh-perfect-copy p {\n color: var(--oh-muted);\n font-size: 15px;\n}\n\n.oh-perfect-list {\n padding: 30px;\n border: 1px solid rgba(45, 41, 37, 0.13);\n background: var(--oh-white);\n}\n\n.oh-perfect-item {\n display: flex;\n gap: 13px;\n padding: 14px 0;\n border-bottom: 1px solid rgba(45, 41, 37, 0.1);\n color: #554d43;\n font-size: 13px;\n line-height: 1.55;\n}\n\n.oh-perfect-item:last-child {\n border-bottom: 0;\n}\n\n.oh-perfect-mark {\n flex: 0 0 auto;\n color: var(--oh-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 18px;\n}\n\n\/* LAYERING *\/\n\n.oh-layering {\n padding: 67px 55px;\n background:\n radial-gradient(\n circle at 16% 20%,\n rgba(217, 196, 157, 0.15),\n transparent 24%\n ),\n linear-gradient(\n 135deg,\n #171411 0%,\n #433225 100%\n );\n color: var(--oh-white);\n text-align: center;\n}\n\n.oh-layering-content {\n max-width: 740px;\n margin: 0 auto;\n}\n\n.oh-layering .oh-eyebrow {\n color: var(--oh-soft-gold);\n}\n\n.oh-layering h2 {\n color: var(--oh-white);\n}\n\n.oh-layering p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n}\n\n.oh-layering .oh-button {\n margin-top: 9px;\n}\n\n\/* FINAL *\/\n\n.oh-final {\n padding: 68px 42px;\n background: var(--oh-sand);\n text-align: center;\n}\n\n.oh-final h2 {\n margin-bottom: 19px;\n font-size: clamp(34px, 5vw, 52px);\n}\n\n.oh-final p {\n max-width: 700px;\n margin: 0 auto 28px;\n color: var(--oh-muted);\n font-size: 15px;\n}\n\n@media screen and (max-width: 850px) {\n .oh-story-grid,\n .oh-formula,\n .oh-perfect-grid {\n grid-template-columns: 1fr;\n }\n\n .oh-story-title {\n position: static;\n }\n\n .oh-performance-grid {\n grid-template-columns: repeat(2, 1fr);\n }\n}\n\n@media screen and (max-width: 700px) {\n .oh-pillars,\n .oh-notes-grid,\n .oh-ritual-grid {\n grid-template-columns: 1fr;\n }\n\n .oh-pillar + .oh-pillar {\n border-top: 1px solid rgba(45, 41, 37, 0.13);\n border-left: 0;\n }\n}\n\n@media screen and (max-width: 550px) {\n .oh-hero,\n .oh-story,\n .oh-fragrance,\n .oh-performance,\n .oh-formula-copy,\n .oh-formula-panel,\n .oh-ritual,\n .oh-perfect,\n .oh-layering,\n .oh-final {\n padding-right: 23px;\n padding-left: 23px;\n }\n\n .oh-hero {\n padding-top: 58px;\n padding-bottom: 58px;\n }\n\n .oh-performance-grid {\n grid-template-columns: 1fr;\n }\n}\n\u003c\/style\u003e\n\n\u003cdiv class=\"oh-page\"\u003e\n\n \u003c!-- HERO --\u003e\n \u003csection class=\"oh-hero\"\u003e\n \u003cdiv class=\"oh-hero-content\"\u003e\n\n \u003cdiv class=\"oh-eyebrow\"\u003e\n The Black Label Grooming Collection\n \u003c\/div\u003e\n\n \u003ch2\u003e\n Olde Havana Beard Balm\n \u003c\/h2\u003e\n\n \u003cdiv class=\"oh-hero-tagline\"\u003e\n Old-world character. Modern refinement.\n \u003c\/div\u003e\n\n \u003cp\u003e\n A luxury conditioning beard balm inspired by polished mahogany,\n worn leather and the atmospheric elegance of an old Havana lounge.\n Olde Havana softens coarse facial hair, helps tame unruly texture and\n provides flexible control, finished with black tea, dried fig, rich\n tobacco leaf, soft spice, cedarwood, sandalwood and warm musk.\n \u003c\/p\u003e\n\n \u003ca class=\"oh-button\" href=\"#olde-havana-details\"\u003e\n Discover Olde Havana\n \u003c\/a\u003e\n\n \u003c\/div\u003e\n \u003c\/section\u003e\n\n \u003c!-- BENEFITS --\u003e\n \u003csection class=\"oh-pillars\"\u003e\n\n \u003cdiv class=\"oh-pillar\"\u003e\n \u003cstrong\u003eDeep Conditioning\u003c\/strong\u003e\n \u003cspan\u003e\n Nourishing botanical oils help soften coarse beard hair and improve\n everyday manageability.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"oh-pillar\"\u003e\n \u003cstrong\u003eFlexible Control\u003c\/strong\u003e\n \u003cspan\u003e\n Natural waxes help shape the beard and tame flyaways without stiffness\n or heavy buildup.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"oh-pillar\"\u003e\n \u003cstrong\u003eDistinguished Fragrance\u003c\/strong\u003e\n \u003cspan\u003e\n Black tea, dried fig, tobacco leaf, polished woods and warm musk.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- STORY --\u003e\n \u003csection class=\"oh-story\" id=\"olde-havana-details\"\u003e\n\n \u003cdiv class=\"oh-story-grid\"\u003e\n\n \u003cdiv class=\"oh-story-title\"\u003e\n\n \u003cdiv class=\"oh-eyebrow\"\u003e\n The Fragrance Story\n \u003c\/div\u003e\n\n \u003ch2 class=\"oh-heading\"\u003e\n An Evening in Old Havana\n \u003c\/h2\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"oh-story-copy\"\u003e\n\n \u003cp\u003e\n Imagine polished mahogany, worn leather chairs and the low rhythm of\n jazz drifting through open windows. The air is warm, the lighting is\n soft and time seems to move at its own pace.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Olde Havana was created to capture that atmosphere. The fragrance\n opens with smooth black tea and dried fig, introducing a richness\n that feels inviting, cultivated and quietly distinctive.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Tobacco leaf and soft spice emerge through the heart, bringing\n warmth and masculine depth without becoming harsh or overly smoky.\n The effect is refined, balanced and comfortably familiar.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Cedarwood and sandalwood create a polished foundation, while warm\n musk settles close to the beard and gives the fragrance its smooth,\n enduring finish.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Olde Havana is built for the gentleman who appreciates craftsmanship,\n tradition and the understated confidence of something made well.\n \u003c\/p\u003e\n\n \u003cdiv class=\"oh-pullquote\"\u003e\n Warm, distinguished and quietly unforgettable.\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FRAGRANCE NOTES --\u003e\n \u003csection class=\"oh-fragrance\"\u003e\n\n \u003cdiv class=\"oh-fragrance-header\"\u003e\n\n \u003cdiv class=\"oh-eyebrow\"\u003e\n The Scent Profile\n \u003c\/div\u003e\n\n \u003ch2 class=\"oh-heading\"\u003e\n Black Tea, Tobacco Leaf and Polished Woods\n \u003c\/h2\u003e\n\n \u003cp\u003e\n A sophisticated woody-tobacco composition that moves from smooth tea\n and dried fruit into warm tobacco, soft spice, cedarwood, sandalwood\n and musk.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"oh-notes-grid\"\u003e\n\n \u003carticle class=\"oh-note-card\"\u003e\n \u003cspan\u003eTop Notes\u003c\/span\u003e\n\n \u003ch3\u003eSmooth and Inviting\u003c\/h3\u003e\n\n \u003cp\u003e\n Black tea and dried fig create a rich, cultivated opening with subtle\n fruit and gentle aromatic depth.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"oh-note-card\"\u003e\n \u003cspan\u003eHeart Notes\u003c\/span\u003e\n\n \u003ch3\u003eWarm and Distinguished\u003c\/h3\u003e\n\n \u003cp\u003e\n Tobacco leaf and soft spice bring old-world character, warmth and\n understated masculine richness.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"oh-note-card\"\u003e\n \u003cspan\u003eBase Notes\u003c\/span\u003e\n\n \u003ch3\u003ePolished and Lasting\u003c\/h3\u003e\n\n \u003cp\u003e\n Cedarwood, sandalwood and warm musk create a smooth, refined finish\n that remains close to the wearer.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- PERFORMANCE --\u003e\n \u003csection class=\"oh-performance\"\u003e\n\n \u003cdiv class=\"oh-performance-header\"\u003e\n\n \u003cdiv class=\"oh-eyebrow\"\u003e\n Grooming Performance\n \u003c\/div\u003e\n\n \u003ch2 class=\"oh-heading\"\u003e\n Condition, Control and Refine\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Olde Havana combines nourishing beard care with light-to-medium\n flexible hold, leaving facial hair softer, smoother and more\n intentionally shaped.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"oh-performance-grid\"\u003e\n\n \u003carticle class=\"oh-performance-card\"\u003e\n \u003cspan class=\"oh-performance-number\"\u003e01\u003c\/span\u003e\n\n \u003ch3\u003eSoftens\u003c\/h3\u003e\n\n \u003cp\u003e\n Helps improve the feel of coarse, dry or difficult facial hair.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"oh-performance-card\"\u003e\n \u003cspan class=\"oh-performance-number\"\u003e02\u003c\/span\u003e\n\n \u003ch3\u003eConditions\u003c\/h3\u003e\n\n \u003cp\u003e\n Nourishing oils support a smoother beard and more comfortable skin\n beneath it.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"oh-performance-card\"\u003e\n \u003cspan class=\"oh-performance-number\"\u003e03\u003c\/span\u003e\n\n \u003ch3\u003eShapes\u003c\/h3\u003e\n\n \u003cp\u003e\n Natural waxes help tame flyaways and guide the beard into place.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"oh-performance-card\"\u003e\n \u003cspan class=\"oh-performance-number\"\u003e04\u003c\/span\u003e\n\n \u003ch3\u003eFinishes\u003c\/h3\u003e\n\n \u003cp\u003e\n Leaves the beard looking healthy, polished and naturally controlled.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FORMULA --\u003e\n \u003csection class=\"oh-formula\"\u003e\n\n \u003cdiv class=\"oh-formula-copy\"\u003e\n\n \u003cdiv class=\"oh-eyebrow\"\u003e\n The Conditioning Formula\n \u003c\/div\u003e\n\n \u003ch2 class=\"oh-heading\"\u003e\n Nourishing Care Without Heavy Buildup\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Olde Havana is crafted with natural waxes, conditioning oils, aloe and\n botanical extracts selected to help soften facial hair and improve the\n beard’s overall feel.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Coconut, argan and sweet almond oils help nourish coarse texture and\n support smoothness and manageability. Aloe and botanical extracts add\n another layer of care for the skin beneath the beard.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Beeswax provides flexible structure, helping tame and define the beard\n without making it feel rigid, greasy or overly styled.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"oh-formula-panel\"\u003e\n\n \u003cdiv class=\"oh-formula-list\"\u003e\n\n \u003cdiv class=\"oh-formula-item\"\u003e\n \u003cstrong\u003eCoconut Oil\u003c\/strong\u003e\n \u003cp\u003e\n Helps condition dry beard hair and improve softness and\n manageability.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"oh-formula-item\"\u003e\n \u003cstrong\u003eArgan Oil\u003c\/strong\u003e\n \u003cp\u003e\n Supports a smoother feel and a naturally healthy-looking finish.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"oh-formula-item\"\u003e\n \u003cstrong\u003eSweet Almond Oil\u003c\/strong\u003e\n \u003cp\u003e\n Provides lightweight conditioning care for facial hair and skin.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"oh-formula-item\"\u003e\n \u003cstrong\u003eBeeswax\u003c\/strong\u003e\n \u003cp\u003e\n Adds flexible light-to-medium hold for shaping and flyaway control.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"oh-formula-item\"\u003e\n \u003cstrong\u003eAloe and Botanicals\u003c\/strong\u003e\n \u003cp\u003e\n Help care for dry-feeling skin beneath the beard during the daily\n grooming ritual.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- HOW TO USE --\u003e\n \u003csection class=\"oh-ritual\"\u003e\n\n \u003cdiv class=\"oh-ritual-header\"\u003e\n\n \u003cdiv class=\"oh-eyebrow\"\u003e\n The Black Label Ritual\n \u003c\/div\u003e\n\n \u003ch2 class=\"oh-heading\"\u003e\n How to Apply Olde Havana Beard Balm\n \u003c\/h2\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"oh-ritual-grid\"\u003e\n\n \u003carticle class=\"oh-ritual-step\"\u003e\n \u003cspan\u003e01\u003c\/span\u003e\n\n \u003ch3\u003eBegin With a Small Amount\u003c\/h3\u003e\n\n \u003cp\u003e\n Remove a small amount using the back of a fingernail. Begin with less\n and add more according to beard length and density.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"oh-ritual-step\"\u003e\n \u003cspan\u003e02\u003c\/span\u003e\n\n \u003ch3\u003eWarm Between the Hands\u003c\/h3\u003e\n\n \u003cp\u003e\n Rub the balm between the palms and fingertips until it softens and\n distributes evenly.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"oh-ritual-step\"\u003e\n \u003cspan\u003e03\u003c\/span\u003e\n\n \u003ch3\u003eCondition and Shape\u003c\/h3\u003e\n\n \u003cp\u003e\n Work through the beard from root to end, focusing on the mid-lengths\n and ends before shaping with the hands or a beard comb.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- PERFECT FOR --\u003e\n \u003csection class=\"oh-perfect\"\u003e\n\n \u003cdiv class=\"oh-perfect-grid\"\u003e\n\n \u003cdiv class=\"oh-perfect-copy\"\u003e\n\n \u003cdiv class=\"oh-eyebrow\"\u003e\n Perfect For\n \u003c\/div\u003e\n\n \u003ch2 class=\"oh-heading\"\u003e\n The Gentleman Who Appreciates Timeless Character\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Olde Havana is ideal for men who enjoy rich tobacco, tea and\n polished-wood fragrances and want dependable conditioning with\n natural, flexible beard control.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"oh-perfect-list\"\u003e\n\n \u003cdiv class=\"oh-perfect-item\"\u003e\n \u003cspan class=\"oh-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eDaily beard conditioning and styling\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"oh-perfect-item\"\u003e\n \u003cspan class=\"oh-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eBusiness, evening and special-occasion wear\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"oh-perfect-item\"\u003e\n \u003cspan class=\"oh-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eMedium to longer beards requiring added control\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"oh-perfect-item\"\u003e\n \u003cspan class=\"oh-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eCoarse, dry or unruly facial hair\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"oh-perfect-item\"\u003e\n \u003cspan class=\"oh-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eTobacco, tea and warm woody fragrance lovers\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"oh-perfect-item\"\u003e\n \u003cspan class=\"oh-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eLayering with Olde Havana Beard Oil\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- LAYERING --\u003e\n \u003csection class=\"oh-layering\"\u003e\n\n \u003cdiv class=\"oh-layering-content\"\u003e\n\n \u003cdiv class=\"oh-eyebrow\"\u003e\n Complete the Ritual\n \u003c\/div\u003e\n\n \u003ch2 class=\"oh-heading\"\u003e\n Layer With Olde Havana Beard Oil\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Apply Olde Havana Beard Oil first to condition the facial hair and skin\n beneath the beard. Allow it to absorb, then finish with the beard balm\n for added softness, shape and flexible control.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Layering the matching products creates a seamless scent experience of\n black tea, dried fig, tobacco leaf, soft spice, cedarwood, sandalwood\n and warm musk.\n \u003c\/p\u003e\n\n \u003ca class=\"oh-button\" href=\"\/products\/olde-havana-luxury-beard-oil\"\u003e\n Explore Olde Havana Beard Oil\n \u003c\/a\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FINAL CTA --\u003e\n \u003csection class=\"oh-final\"\u003e\n\n \u003cdiv class=\"oh-eyebrow\"\u003e\n Olde Havana\n \u003c\/div\u003e\n\n \u003ch2\u003e\n Old-World Character, Worn With Confidence\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Conditioning care, flexible control and a warm, distinguished fragrance\n created for the gentleman who values craftsmanship, tradition and quiet\n sophistication.\n \u003c\/p\u003e\n\n \u003ca class=\"oh-button oh-button-outline\" href=\"#product-form\"\u003e\n Add Olde Havana to Your Ritual\n \u003c\/a\u003e\n\n \u003c\/section\u003e\n\n\u003c\/div\u003e","brand":"LuLu \u0026 Oliver","offers":[{"title":"Default Title","offer_id":44928809828422,"sku":"balm olde havana","price":21.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0560\/1948\/4742\/files\/Old_Havana_Beard_Balm.3.jpg?v=1776813714"},{"product_id":"the-monarch-luxury-beard-balm","title":"The Monarch Luxury Beard Balm","description":"\u003cstyle\u003e\n .monarch-balm-page {\n --monarch-black: #10100f;\n --monarch-charcoal: #272521;\n --monarch-navy: #222a30;\n --monarch-slate: #46505a;\n --monarch-cream: #f7f4ed;\n --monarch-sand: #e8dfd1;\n --monarch-gold: #b69760;\n --monarch-soft-gold: #d9c49d;\n --monarch-ink: #28241f;\n --monarch-muted: #6c655d;\n --monarch-white: #fffdf8;\n\n max-width: 1040px;\n margin: 0 auto 45px;\n color: var(--monarch-ink);\n font-family: inherit;\n }\n\n .monarch-balm-page *,\n .monarch-balm-page *::before,\n .monarch-balm-page *::after {\n box-sizing: border-box;\n }\n\n .monarch-balm-page h2,\n .monarch-balm-page h3,\n .monarch-balm-page p {\n margin-top: 0;\n }\n\n .monarch-balm-page h2,\n .monarch-balm-page h3 {\n font-family: Georgia, \"Times New Roman\", serif;\n font-weight: 400;\n line-height: 1.14;\n }\n\n .monarch-balm-page p {\n line-height: 1.78;\n }\n\n .monarch-balm-page section {\n margin-bottom: 22px;\n }\n\n .monarch-eyebrow {\n margin-bottom: 15px;\n color: #7e6846;\n font-size: 10px;\n font-weight: 700;\n letter-spacing: 0.22em;\n text-transform: uppercase;\n }\n\n .monarch-heading {\n margin-bottom: 21px;\n font-size: clamp(31px, 5vw, 48px);\n letter-spacing: -0.025em;\n }\n\n .monarch-button {\n display: inline-block;\n padding: 14px 23px;\n border: 1px solid var(--monarch-soft-gold);\n background: var(--monarch-soft-gold);\n color: #1c1a17;\n font-size: 10px;\n font-weight: 700;\n letter-spacing: 0.17em;\n line-height: 1.3;\n text-decoration: none;\n text-transform: uppercase;\n transition:\n background 0.25s ease,\n color 0.25s ease;\n }\n\n .monarch-button:hover {\n background: transparent;\n color: var(--monarch-white);\n }\n\n .monarch-button-outline {\n border-color: var(--monarch-gold);\n background: transparent;\n color: var(--monarch-ink);\n }\n\n .monarch-button-outline:hover {\n background: var(--monarch-ink);\n color: var(--monarch-white);\n }\n\n \/* HERO *\/\n\n .monarch-hero {\n position: relative;\n overflow: hidden;\n padding: 75px 55px;\n background:\n radial-gradient(\n circle at 82% 22%,\n rgba(217, 196, 157, 0.2),\n transparent 27%\n ),\n linear-gradient(\n 135deg,\n #0d0e0f 0%,\n #22272b 56%,\n #4c4a43 100%\n );\n color: var(--monarch-white);\n }\n\n .monarch-hero::before {\n position: absolute;\n right: 90px;\n top: 45px;\n width: 130px;\n height: 130px;\n border: 1px solid rgba(217, 196, 157, 0.13);\n content: \"\";\n transform: rotate(45deg);\n }\n\n .monarch-hero::after {\n position: absolute;\n right: -90px;\n bottom: -150px;\n width: 370px;\n height: 370px;\n border: 1px solid rgba(217, 196, 157, 0.13);\n border-radius: 50%;\n content: \"\";\n }\n\n .monarch-hero-content {\n position: relative;\n z-index: 2;\n max-width: 760px;\n }\n\n .monarch-hero .monarch-eyebrow {\n color: var(--monarch-soft-gold);\n }\n\n .monarch-hero h2 {\n max-width: 740px;\n margin-bottom: 18px;\n color: var(--monarch-white);\n font-size: clamp(41px, 7vw, 67px);\n letter-spacing: -0.035em;\n }\n\n .monarch-hero-tagline {\n margin-bottom: 24px;\n color: var(--monarch-soft-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: clamp(21px, 3vw, 29px);\n font-style: italic;\n }\n\n .monarch-hero p {\n max-width: 700px;\n margin-bottom: 29px;\n color: rgba(255, 253, 248, 0.79);\n font-size: 16px;\n }\n\n \/* QUICK BENEFITS *\/\n\n .monarch-pillars {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n border: 1px solid rgba(40, 36, 31, 0.13);\n background: var(--monarch-cream);\n }\n\n .monarch-pillar {\n padding: 29px 24px;\n text-align: center;\n }\n\n .monarch-pillar + .monarch-pillar {\n border-left: 1px solid rgba(40, 36, 31, 0.13);\n }\n\n .monarch-pillar strong {\n display: block;\n margin-bottom: 8px;\n color: #5b4930;\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 20px;\n font-weight: 400;\n }\n\n .monarch-pillar span {\n color: var(--monarch-muted);\n font-size: 13px;\n line-height: 1.6;\n }\n\n \/* STORY *\/\n\n .monarch-story {\n padding: 64px 55px;\n background: var(--monarch-white);\n }\n\n .monarch-story-grid {\n display: grid;\n grid-template-columns: minmax(0, 0.8fr) minmax(0, 1.2fr);\n gap: 58px;\n align-items: start;\n }\n\n .monarch-story-title {\n position: sticky;\n top: 25px;\n }\n\n .monarch-story-copy p {\n margin-bottom: 18px;\n color: #514b45;\n font-size: 15px;\n }\n\n .monarch-pullquote {\n margin-top: 29px;\n padding: 5px 0 5px 22px;\n border-left: 1px solid var(--monarch-gold);\n color: #564938;\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: clamp(21px, 3vw, 27px);\n font-style: italic;\n line-height: 1.55;\n }\n\n \/* FRAGRANCE *\/\n\n .monarch-fragrance {\n padding: 65px 55px;\n background:\n radial-gradient(\n circle at 84% 19%,\n rgba(182, 151, 96, 0.17),\n transparent 25%\n ),\n var(--monarch-charcoal);\n color: var(--monarch-white);\n }\n\n .monarch-fragrance-header {\n max-width: 760px;\n margin-bottom: 35px;\n }\n\n .monarch-fragrance .monarch-eyebrow {\n color: var(--monarch-soft-gold);\n }\n\n .monarch-fragrance h2 {\n color: var(--monarch-white);\n }\n\n .monarch-fragrance-header p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n }\n\n .monarch-notes-grid {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n gap: 15px;\n }\n\n .monarch-note-card {\n padding: 29px 24px;\n border-top: 1px solid var(--monarch-gold);\n background: rgba(255, 255, 255, 0.045);\n }\n\n .monarch-note-card span {\n display: block;\n margin-bottom: 12px;\n color: var(--monarch-soft-gold);\n font-size: 9px;\n font-weight: 700;\n letter-spacing: 0.18em;\n text-transform: uppercase;\n }\n\n .monarch-note-card h3 {\n margin-bottom: 11px;\n color: var(--monarch-white);\n font-size: 23px;\n }\n\n .monarch-note-card p {\n margin-bottom: 0;\n color: rgba(255, 253, 248, 0.69);\n font-size: 13px;\n }\n\n \/* PERFORMANCE *\/\n\n .monarch-performance {\n padding: 65px 55px;\n background: var(--monarch-sand);\n }\n\n .monarch-performance-header {\n max-width: 770px;\n margin-bottom: 36px;\n }\n\n .monarch-performance-header p {\n color: var(--monarch-muted);\n font-size: 15px;\n }\n\n .monarch-performance-grid {\n display: grid;\n grid-template-columns: repeat(4, 1fr);\n gap: 14px;\n }\n\n .monarch-performance-card {\n padding: 27px 22px;\n border-top: 1px solid var(--monarch-gold);\n background: rgba(255, 255, 255, 0.6);\n }\n\n .monarch-performance-number {\n display: block;\n margin-bottom: 14px;\n color: var(--monarch-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 29px;\n }\n\n .monarch-performance-card h3 {\n margin-bottom: 9px;\n font-size: 21px;\n }\n\n .monarch-performance-card p {\n margin-bottom: 0;\n color: var(--monarch-muted);\n font-size: 13px;\n }\n\n \/* FORMULA *\/\n\n .monarch-formula {\n display: grid;\n grid-template-columns: 1fr 1fr;\n background: var(--monarch-navy);\n color: var(--monarch-white);\n }\n\n .monarch-formula-copy {\n padding: 65px 55px;\n }\n\n .monarch-formula .monarch-eyebrow {\n color: var(--monarch-soft-gold);\n }\n\n .monarch-formula h2 {\n color: var(--monarch-white);\n }\n\n .monarch-formula-copy p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n }\n\n .monarch-formula-panel {\n display: flex;\n align-items: center;\n padding: 52px;\n background:\n radial-gradient(\n circle at center,\n rgba(217, 196, 157, 0.17),\n transparent 35%\n ),\n #17191b;\n }\n\n .monarch-formula-list {\n width: 100%;\n }\n\n .monarch-formula-item {\n padding: 19px 0;\n border-bottom: 1px solid rgba(217, 196, 157, 0.18);\n }\n\n .monarch-formula-item:last-child {\n border-bottom: 0;\n }\n\n .monarch-formula-item strong {\n display: block;\n margin-bottom: 6px;\n color: var(--monarch-soft-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 21px;\n font-weight: 400;\n }\n\n .monarch-formula-item p {\n margin-bottom: 0;\n color: rgba(255, 253, 248, 0.7);\n font-size: 13px;\n }\n\n \/* HOW TO USE *\/\n\n .monarch-ritual {\n padding: 65px 55px;\n background: var(--monarch-white);\n }\n\n .monarch-ritual-header {\n margin-bottom: 36px;\n text-align: center;\n }\n\n .monarch-ritual-grid {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n gap: 15px;\n }\n\n .monarch-ritual-step {\n padding: 29px 24px;\n border-top: 1px solid var(--monarch-gold);\n background: var(--monarch-cream);\n }\n\n .monarch-ritual-step span {\n display: block;\n margin-bottom: 13px;\n color: var(--monarch-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 30px;\n }\n\n .monarch-ritual-step h3 {\n margin-bottom: 9px;\n font-size: 22px;\n }\n\n .monarch-ritual-step p {\n margin-bottom: 0;\n color: var(--monarch-muted);\n font-size: 13px;\n }\n\n \/* PERFECT FOR *\/\n\n .monarch-perfect {\n padding: 65px 55px;\n background: var(--monarch-cream);\n }\n\n .monarch-perfect-grid {\n display: grid;\n grid-template-columns: 0.9fr 1.1fr;\n gap: 52px;\n align-items: center;\n }\n\n .monarch-perfect-copy p {\n color: var(--monarch-muted);\n font-size: 15px;\n }\n\n .monarch-perfect-list {\n padding: 30px;\n border: 1px solid rgba(40, 36, 31, 0.13);\n background: var(--monarch-white);\n }\n\n .monarch-perfect-item {\n display: flex;\n gap: 13px;\n padding: 14px 0;\n border-bottom: 1px solid rgba(40, 36, 31, 0.1);\n color: #554d43;\n font-size: 13px;\n line-height: 1.55;\n }\n\n .monarch-perfect-item:last-child {\n border-bottom: 0;\n }\n\n .monarch-perfect-mark {\n flex: 0 0 auto;\n color: var(--monarch-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 18px;\n }\n\n \/* LAYERING *\/\n\n .monarch-layering {\n padding: 67px 55px;\n background:\n radial-gradient(\n circle at 16% 20%,\n rgba(217, 196, 157, 0.15),\n transparent 24%\n ),\n linear-gradient(\n 135deg,\n #10100f 0%,\n #292722 100%\n );\n color: var(--monarch-white);\n text-align: center;\n }\n\n .monarch-layering-content {\n max-width: 740px;\n margin: 0 auto;\n }\n\n .monarch-layering .monarch-eyebrow {\n color: var(--monarch-soft-gold);\n }\n\n .monarch-layering h2 {\n color: var(--monarch-white);\n }\n\n .monarch-layering p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n }\n\n .monarch-layering .monarch-button {\n margin-top: 9px;\n }\n\n \/* FINAL *\/\n\n .monarch-final {\n padding: 68px 42px;\n background: var(--monarch-sand);\n text-align: center;\n }\n\n .monarch-final h2 {\n margin-bottom: 19px;\n font-size: clamp(34px, 5vw, 52px);\n }\n\n .monarch-final p {\n max-width: 700px;\n margin: 0 auto 28px;\n color: var(--monarch-muted);\n font-size: 15px;\n }\n\n @media screen and (max-width: 850px) {\n .monarch-story-grid,\n .monarch-formula,\n .monarch-perfect-grid {\n grid-template-columns: 1fr;\n }\n\n .monarch-story-title {\n position: static;\n }\n\n .monarch-performance-grid {\n grid-template-columns: repeat(2, 1fr);\n }\n }\n\n @media screen and (max-width: 700px) {\n .monarch-pillars,\n .monarch-notes-grid,\n .monarch-ritual-grid {\n grid-template-columns: 1fr;\n }\n\n .monarch-pillar + .monarch-pillar {\n border-top: 1px solid rgba(40, 36, 31, 0.13);\n border-left: 0;\n }\n }\n\n @media screen and (max-width: 550px) {\n .monarch-hero,\n .monarch-story,\n .monarch-fragrance,\n .monarch-performance,\n .monarch-formula-copy,\n .monarch-formula-panel,\n .monarch-ritual,\n .monarch-perfect,\n .monarch-layering,\n .monarch-final {\n padding-right: 23px;\n padding-left: 23px;\n }\n\n .monarch-hero {\n padding-top: 58px;\n padding-bottom: 58px;\n }\n\n .monarch-performance-grid {\n grid-template-columns: 1fr;\n }\n }\n\u003c\/style\u003e\n\n\u003cdiv class=\"monarch-balm-page\"\u003e\n\n \u003c!-- HERO --\u003e\n \u003csection class=\"monarch-hero\"\u003e\n \u003cdiv class=\"monarch-hero-content\"\u003e\n\n \u003cdiv class=\"monarch-eyebrow\"\u003e\n The Black Label Grooming Collection\n \u003c\/div\u003e\n\n \u003ch2\u003e\n The Monarch Beard Balm\n \u003c\/h2\u003e\n\n \u003cdiv class=\"monarch-hero-tagline\"\u003e\n Power. Precision. Unmistakable presence.\n \u003c\/div\u003e\n\n \u003cp\u003e\n A luxury conditioning beard balm created for the man whose presence\n speaks before he does. The Monarch softens coarse facial hair, helps\n tame unruly texture and provides flexible control, finished with an\n elevated fragrance of bright citrus, crisp fruit, smoky woods and\n refined musk.\n \u003c\/p\u003e\n\n \u003ca class=\"monarch-button\" href=\"#monarch-details\"\u003e\n Discover The Monarch\n \u003c\/a\u003e\n\n \u003c\/div\u003e\n \u003c\/section\u003e\n\n \u003c!-- QUICK BENEFITS --\u003e\n \u003csection class=\"monarch-pillars\"\u003e\n\n \u003cdiv class=\"monarch-pillar\"\u003e\n \u003cstrong\u003eDeep Conditioning\u003c\/strong\u003e\n \u003cspan\u003e\n Nourishing oils help soften coarse facial hair and improve the beard’s\n overall feel.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"monarch-pillar\"\u003e\n \u003cstrong\u003eFlexible Control\u003c\/strong\u003e\n \u003cspan\u003e\n Natural waxes help shape the beard and smooth flyaways without creating\n a stiff finish.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"monarch-pillar\"\u003e\n \u003cstrong\u003eCommanding Fragrance\u003c\/strong\u003e\n \u003cspan\u003e\n Crisp fruit, smoky woods and musk create a polished masculine\n signature.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FRAGRANCE STORY --\u003e\n \u003csection class=\"monarch-story\" id=\"monarch-details\"\u003e\n\n \u003cdiv class=\"monarch-story-grid\"\u003e\n\n \u003cdiv class=\"monarch-story-title\"\u003e\n\n \u003cdiv class=\"monarch-eyebrow\"\u003e\n The Fragrance Story\n \u003c\/div\u003e\n\n \u003ch2 class=\"monarch-heading\"\u003e\n Presence That Never Needs to Be Announced\n \u003c\/h2\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"monarch-story-copy\"\u003e\n\n \u003cp\u003e\n True authority is rarely loud. It is measured, deliberate and\n immediately understood. The Monarch was created for the man who\n carries that kind of presence.\n \u003c\/p\u003e\n\n \u003cp\u003e\n The fragrance opens with the polished brightness of bergamot, crisp\n apple and black currant. Pineapple adds a subtle flash of freshness,\n creating an introduction that feels confident, modern and\n unmistakably refined.\n \u003c\/p\u003e\n\n \u003cp\u003e\n As the composition develops, birch and patchouli emerge through the\n brightness. Their smoky, earthy character brings depth to the\n fragrance, balancing clean fruit with a darker and more commanding\n masculine edge.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Oakmoss, musk and warm woods anchor the finish, leaving a smooth,\n distinguished impression that wears close to the beard without\n overpowering the man who wears it.\n \u003c\/p\u003e\n\n \u003cp\u003e\n The Monarch is polished without being predictable, bold without\n becoming excessive and powerful without ever needing to demand\n attention.\n \u003c\/p\u003e\n\n \u003cdiv class=\"monarch-pullquote\"\u003e\n A quiet expression of power, ambition and effortless authority.\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FRAGRANCE NOTES --\u003e\n \u003csection class=\"monarch-fragrance\"\u003e\n\n \u003cdiv class=\"monarch-fragrance-header\"\u003e\n\n \u003cdiv class=\"monarch-eyebrow\"\u003e\n The Scent Profile\n \u003c\/div\u003e\n\n \u003ch2 class=\"monarch-heading\"\u003e\n Bright Fruit. Smoky Woods. Refined Masculinity.\n \u003c\/h2\u003e\n\n \u003cp\u003e\n A sophisticated composition that begins with polished brightness,\n develops through smoke and earth, and settles into warm woods and musk.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"monarch-notes-grid\"\u003e\n\n \u003carticle class=\"monarch-note-card\"\u003e\n \u003cspan\u003eTop Notes\u003c\/span\u003e\n\n \u003ch3\u003eBright and Confident\u003c\/h3\u003e\n\n \u003cp\u003e\n Bergamot, crisp apple, black currant and pineapple create a fresh,\n commanding introduction.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"monarch-note-card\"\u003e\n \u003cspan\u003eHeart Notes\u003c\/span\u003e\n\n \u003ch3\u003eSmoky and Refined\u003c\/h3\u003e\n\n \u003cp\u003e\n Birch and patchouli bring rugged depth, subtle smoke and polished\n masculine character.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"monarch-note-card\"\u003e\n \u003cspan\u003eBase Notes\u003c\/span\u003e\n\n \u003ch3\u003eGrounded and Distinguished\u003c\/h3\u003e\n\n \u003cp\u003e\n Oakmoss, clean musk and warm woods create a smooth, enduring finish.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- PERFORMANCE --\u003e\n \u003csection class=\"monarch-performance\"\u003e\n\n \u003cdiv class=\"monarch-performance-header\"\u003e\n\n \u003cdiv class=\"monarch-eyebrow\"\u003e\n Grooming Performance\n \u003c\/div\u003e\n\n \u003ch2 class=\"monarch-heading\"\u003e\n Structure Without Stiffness\n \u003c\/h2\u003e\n\n \u003cp\u003e\n The Monarch combines nourishing beard care with light-to-medium control\n to leave facial hair softer, smoother and more intentionally shaped.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"monarch-performance-grid\"\u003e\n\n \u003carticle class=\"monarch-performance-card\"\u003e\n \u003cspan class=\"monarch-performance-number\"\u003e01\u003c\/span\u003e\n\n \u003ch3\u003eSoftens\u003c\/h3\u003e\n\n \u003cp\u003e\n Helps coarse and dry beard hair feel smoother and more manageable.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"monarch-performance-card\"\u003e\n \u003cspan class=\"monarch-performance-number\"\u003e02\u003c\/span\u003e\n\n \u003ch3\u003eConditions\u003c\/h3\u003e\n\n \u003cp\u003e\n Botanical oils help nourish facial hair and support the skin beneath\n the beard.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"monarch-performance-card\"\u003e\n \u003cspan class=\"monarch-performance-number\"\u003e03\u003c\/span\u003e\n\n \u003ch3\u003eShapes\u003c\/h3\u003e\n\n \u003cp\u003e\n Beeswax and natural waxes provide flexible control for definition and\n flyaway management.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"monarch-performance-card\"\u003e\n \u003cspan class=\"monarch-performance-number\"\u003e04\u003c\/span\u003e\n\n \u003ch3\u003eRefines\u003c\/h3\u003e\n\n \u003cp\u003e\n Leaves the beard looking structured, healthy and naturally polished.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FORMULA --\u003e\n \u003csection class=\"monarch-formula\"\u003e\n\n \u003cdiv class=\"monarch-formula-copy\"\u003e\n\n \u003cdiv class=\"monarch-eyebrow\"\u003e\n The Conditioning Formula\n \u003c\/div\u003e\n\n \u003ch2 class=\"monarch-heading\"\u003e\n Nourishing Care With a Controlled Finish\n \u003c\/h2\u003e\n\n \u003cp\u003e\n The Monarch is crafted with natural waxes, conditioning oils, aloe and\n botanical extracts selected to help care for the beard while providing\n a polished and manageable finish.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Coconut, argan and sweet almond oils help soften coarse texture and\n restore a smoother feel. Aloe and botanical extracts provide additional\n care for the skin beneath the beard, where dryness and discomfort often\n begin.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Beeswax adds natural structure, helping tame stray hairs and guide the\n beard into place without making it feel rigid, greasy or heavily\n styled.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"monarch-formula-panel\"\u003e\n\n \u003cdiv class=\"monarch-formula-list\"\u003e\n\n \u003cdiv class=\"monarch-formula-item\"\u003e\n \u003cstrong\u003eCoconut Oil\u003c\/strong\u003e\n \u003cp\u003e\n Helps condition facial hair and improve the feel of dry, coarse\n texture.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"monarch-formula-item\"\u003e\n \u003cstrong\u003eArgan Oil\u003c\/strong\u003e\n \u003cp\u003e\n Supports softness, manageability and a naturally healthy-looking\n finish.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"monarch-formula-item\"\u003e\n \u003cstrong\u003eSweet Almond Oil\u003c\/strong\u003e\n \u003cp\u003e\n Adds lightweight conditioning care for the beard and skin beneath.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"monarch-formula-item\"\u003e\n \u003cstrong\u003eBeeswax\u003c\/strong\u003e\n \u003cp\u003e\n Provides flexible light-to-medium hold for shaping and controlling\n flyaways.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"monarch-formula-item\"\u003e\n \u003cstrong\u003eAloe and Botanicals\u003c\/strong\u003e\n \u003cp\u003e\n Help care for dry-feeling skin beneath the beard as part of the\n daily ritual.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- HOW TO USE --\u003e\n \u003csection class=\"monarch-ritual\"\u003e\n\n \u003cdiv class=\"monarch-ritual-header\"\u003e\n\n \u003cdiv class=\"monarch-eyebrow\"\u003e\n The Black Label Ritual\n \u003c\/div\u003e\n\n \u003ch2 class=\"monarch-heading\"\u003e\n How to Apply The Monarch Beard Balm\n \u003c\/h2\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"monarch-ritual-grid\"\u003e\n\n \u003carticle class=\"monarch-ritual-step\"\u003e\n \u003cspan\u003e01\u003c\/span\u003e\n\n \u003ch3\u003eBegin With a Small Amount\u003c\/h3\u003e\n\n \u003cp\u003e\n Remove a small amount using the back of a fingernail. Begin with less\n and add more according to beard length and density.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"monarch-ritual-step\"\u003e\n \u003cspan\u003e02\u003c\/span\u003e\n\n \u003ch3\u003eWarm Between the Hands\u003c\/h3\u003e\n\n \u003cp\u003e\n Rub the balm between the palms and fingertips until it softens and\n distributes evenly.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"monarch-ritual-step\"\u003e\n \u003cspan\u003e03\u003c\/span\u003e\n\n \u003ch3\u003eCondition and Shape\u003c\/h3\u003e\n\n \u003cp\u003e\n Work through the beard from root to end, focusing on the mid-lengths\n and ends before shaping with the hands or a beard comb.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- PERFECT FOR --\u003e\n \u003csection class=\"monarch-perfect\"\u003e\n\n \u003cdiv class=\"monarch-perfect-grid\"\u003e\n\n \u003cdiv class=\"monarch-perfect-copy\"\u003e\n\n \u003cdiv class=\"monarch-eyebrow\"\u003e\n Perfect For\n \u003c\/div\u003e\n\n \u003ch2 class=\"monarch-heading\"\u003e\n The Gentleman Who Prefers a Bold Signature\n \u003c\/h2\u003e\n\n \u003cp\u003e\n The Monarch is ideal for men who want dependable conditioning,\n flexible control and a fragrance that feels confident, polished and\n unmistakably masculine.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"monarch-perfect-list\"\u003e\n\n \u003cdiv class=\"monarch-perfect-item\"\u003e\n \u003cspan class=\"monarch-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eDaily beard conditioning and styling\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"monarch-perfect-item\"\u003e\n \u003cspan class=\"monarch-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eMedium to longer beards requiring added control\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"monarch-perfect-item\"\u003e\n \u003cspan class=\"monarch-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eCoarse, dry or unruly facial hair\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"monarch-perfect-item\"\u003e\n \u003cspan class=\"monarch-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eTaming flyaways without a stiff or artificial finish\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"monarch-perfect-item\"\u003e\n \u003cspan class=\"monarch-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eMen who prefer fruity, smoky and woody fragrances\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"monarch-perfect-item\"\u003e\n \u003cspan class=\"monarch-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eLayering with The Monarch Beard Oil\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- LAYERING --\u003e\n \u003csection class=\"monarch-layering\"\u003e\n\n \u003cdiv class=\"monarch-layering-content\"\u003e\n\n \u003cdiv class=\"monarch-eyebrow\"\u003e\n Complete the Ritual\n \u003c\/div\u003e\n\n \u003ch2 class=\"monarch-heading\"\u003e\n Layer With The Monarch Beard Oil\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Apply The Monarch Beard Oil first to condition the facial hair and skin\n beneath the beard. Allow it to absorb, then finish with the beard balm\n for added softness, definition and flexible control.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Layering the matching products creates a seamless fragrance experience\n of bright citrus, crisp fruit, smoky birch, oakmoss and warm woods.\n \u003c\/p\u003e\n\n \u003ca class=\"monarch-button\" href=\"\/collections\/the-black-label-luxury-beard-oils\/products\/the-monarch-luxury-beard-oil\"\u003e\n Explore The Monarch Beard Oil\n \u003c\/a\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FINAL CTA --\u003e\n \u003csection class=\"monarch-final\"\u003e\n\n \u003cdiv class=\"monarch-eyebrow\"\u003e\n The Monarch\n \u003c\/div\u003e\n\n \u003ch2\u003e\n Power Does Not Need Permission\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Conditioning care, controlled structure and a commanding fragrance\n created for the gentleman who carries authority naturally.\n \u003c\/p\u003e\n\n \u003ca class=\"monarch-button monarch-button-outline\" href=\"#product-form\"\u003e\n Add The Monarch to Your Ritual\n \u003c\/a\u003e\n\n \u003c\/section\u003e\n\n\u003c\/div\u003e","brand":"LuLu \u0026 Oliver","offers":[{"title":"Default Title","offer_id":44928857702470,"sku":"balm monarch","price":21.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0560\/1948\/4742\/files\/TheMonarchBeardBalm.1.jpg?v=1776814380"},{"product_id":"dapper-man-luxury-beard-balm","title":"Dapper Man Luxury Beard Balm","description":"\u003cstyle\u003e\n .dm-balm-page {\n --dm-black: #101110;\n --dm-charcoal: #252826;\n --dm-green: #3f4b44;\n --dm-slate: #5b655f;\n --dm-cream: #f7f5ef;\n --dm-sand: #e7e2d8;\n --dm-gold: #b49764;\n --dm-soft-gold: #d9c7a2;\n --dm-ink: #282722;\n --dm-muted: #6b6861;\n --dm-white: #fffdf8;\n\n max-width: 1040px;\n margin: 0 auto 45px;\n color: var(--dm-ink);\n font-family: inherit;\n }\n\n .dm-balm-page *,\n .dm-balm-page *::before,\n .dm-balm-page *::after {\n box-sizing: border-box;\n }\n\n .dm-balm-page h2,\n .dm-balm-page h3,\n .dm-balm-page p {\n margin-top: 0;\n }\n\n .dm-balm-page h2,\n .dm-balm-page h3 {\n font-family: Georgia, \"Times New Roman\", serif;\n font-weight: 400;\n line-height: 1.14;\n }\n\n .dm-balm-page p {\n line-height: 1.78;\n }\n\n .dm-balm-page section {\n margin-bottom: 22px;\n }\n\n .dm-eyebrow {\n margin-bottom: 15px;\n color: #776747;\n font-size: 10px;\n font-weight: 700;\n letter-spacing: 0.22em;\n text-transform: uppercase;\n }\n\n .dm-heading {\n margin-bottom: 21px;\n font-size: clamp(31px, 5vw, 48px);\n letter-spacing: -0.025em;\n }\n\n .dm-button {\n display: inline-block;\n padding: 14px 23px;\n border: 1px solid var(--dm-soft-gold);\n background: var(--dm-soft-gold);\n color: #1c1b18;\n font-size: 10px;\n font-weight: 700;\n letter-spacing: 0.17em;\n line-height: 1.3;\n text-decoration: none;\n text-transform: uppercase;\n transition:\n background 0.25s ease,\n color 0.25s ease;\n }\n\n .dm-button:hover {\n background: transparent;\n color: var(--dm-white);\n }\n\n .dm-button-outline {\n border-color: var(--dm-gold);\n background: transparent;\n color: var(--dm-ink);\n }\n\n .dm-button-outline:hover {\n background: var(--dm-ink);\n color: var(--dm-white);\n }\n\n \/* HERO *\/\n\n .dm-hero {\n position: relative;\n overflow: hidden;\n padding: 75px 55px;\n background:\n radial-gradient(\n circle at 82% 22%,\n rgba(217, 199, 162, 0.2),\n transparent 27%\n ),\n linear-gradient(\n 135deg,\n #101110 0%,\n #28302c 57%,\n #59645d 100%\n );\n color: var(--dm-white);\n }\n\n .dm-hero::before {\n position: absolute;\n top: 46px;\n right: 94px;\n width: 124px;\n height: 124px;\n border: 1px solid rgba(217, 199, 162, 0.13);\n content: \"\";\n transform: rotate(45deg);\n }\n\n .dm-hero::after {\n position: absolute;\n right: -95px;\n bottom: -150px;\n width: 370px;\n height: 370px;\n border: 1px solid rgba(217, 199, 162, 0.13);\n border-radius: 50%;\n content: \"\";\n }\n\n .dm-hero-content {\n position: relative;\n z-index: 2;\n max-width: 760px;\n }\n\n .dm-hero .dm-eyebrow {\n color: var(--dm-soft-gold);\n }\n\n .dm-hero h2 {\n max-width: 740px;\n margin-bottom: 18px;\n color: var(--dm-white);\n font-size: clamp(41px, 7vw, 67px);\n letter-spacing: -0.035em;\n }\n\n .dm-hero-tagline {\n margin-bottom: 24px;\n color: var(--dm-soft-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: clamp(21px, 3vw, 29px);\n font-style: italic;\n }\n\n .dm-hero p {\n max-width: 700px;\n margin-bottom: 29px;\n color: rgba(255, 253, 248, 0.79);\n font-size: 16px;\n }\n\n \/* BENEFITS *\/\n\n .dm-pillars {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n border: 1px solid rgba(40, 39, 34, 0.13);\n background: var(--dm-cream);\n }\n\n .dm-pillar {\n padding: 29px 24px;\n text-align: center;\n }\n\n .dm-pillar + .dm-pillar {\n border-left: 1px solid rgba(40, 39, 34, 0.13);\n }\n\n .dm-pillar strong {\n display: block;\n margin-bottom: 8px;\n color: #594b35;\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 20px;\n font-weight: 400;\n }\n\n .dm-pillar span {\n color: var(--dm-muted);\n font-size: 13px;\n line-height: 1.6;\n }\n\n \/* STORY *\/\n\n .dm-story {\n padding: 64px 55px;\n background: var(--dm-white);\n }\n\n .dm-story-grid {\n display: grid;\n grid-template-columns: minmax(0, 0.8fr) minmax(0, 1.2fr);\n gap: 58px;\n align-items: start;\n }\n\n .dm-story-title {\n position: sticky;\n top: 25px;\n }\n\n .dm-story-copy p {\n margin-bottom: 18px;\n color: #514e48;\n font-size: 15px;\n }\n\n .dm-pullquote {\n margin-top: 29px;\n padding: 5px 0 5px 22px;\n border-left: 1px solid var(--dm-gold);\n color: #554c3d;\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: clamp(21px, 3vw, 27px);\n font-style: italic;\n line-height: 1.55;\n }\n\n \/* FRAGRANCE *\/\n\n .dm-fragrance {\n padding: 65px 55px;\n background:\n radial-gradient(\n circle at 84% 19%,\n rgba(180, 151, 100, 0.17),\n transparent 25%\n ),\n var(--dm-charcoal);\n color: var(--dm-white);\n }\n\n .dm-fragrance-header {\n max-width: 760px;\n margin-bottom: 35px;\n }\n\n .dm-fragrance .dm-eyebrow {\n color: var(--dm-soft-gold);\n }\n\n .dm-fragrance h2 {\n color: var(--dm-white);\n }\n\n .dm-fragrance-header p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n }\n\n .dm-notes-grid {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n gap: 15px;\n }\n\n .dm-note-card {\n padding: 29px 24px;\n border-top: 1px solid var(--dm-gold);\n background: rgba(255, 255, 255, 0.045);\n }\n\n .dm-note-card span {\n display: block;\n margin-bottom: 12px;\n color: var(--dm-soft-gold);\n font-size: 9px;\n font-weight: 700;\n letter-spacing: 0.18em;\n text-transform: uppercase;\n }\n\n .dm-note-card h3 {\n margin-bottom: 11px;\n color: var(--dm-white);\n font-size: 23px;\n }\n\n .dm-note-card p {\n margin-bottom: 0;\n color: rgba(255, 253, 248, 0.69);\n font-size: 13px;\n }\n\n \/* PERFORMANCE *\/\n\n .dm-performance {\n padding: 65px 55px;\n background: var(--dm-sand);\n }\n\n .dm-performance-header {\n max-width: 770px;\n margin-bottom: 36px;\n }\n\n .dm-performance-header p {\n color: var(--dm-muted);\n font-size: 15px;\n }\n\n .dm-performance-grid {\n display: grid;\n grid-template-columns: repeat(4, 1fr);\n gap: 14px;\n }\n\n .dm-performance-card {\n padding: 27px 22px;\n border-top: 1px solid var(--dm-gold);\n background: rgba(255, 255, 255, 0.6);\n }\n\n .dm-performance-number {\n display: block;\n margin-bottom: 14px;\n color: var(--dm-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 29px;\n }\n\n .dm-performance-card h3 {\n margin-bottom: 9px;\n font-size: 21px;\n }\n\n .dm-performance-card p {\n margin-bottom: 0;\n color: var(--dm-muted);\n font-size: 13px;\n }\n\n \/* FORMULA *\/\n\n .dm-formula {\n display: grid;\n grid-template-columns: 1fr 1fr;\n background: var(--dm-green);\n color: var(--dm-white);\n }\n\n .dm-formula-copy {\n padding: 65px 55px;\n }\n\n .dm-formula .dm-eyebrow {\n color: var(--dm-soft-gold);\n }\n\n .dm-formula h2 {\n color: var(--dm-white);\n }\n\n .dm-formula-copy p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n }\n\n .dm-formula-panel {\n display: flex;\n align-items: center;\n padding: 52px;\n background:\n radial-gradient(\n circle at center,\n rgba(217, 199, 162, 0.17),\n transparent 35%\n ),\n #191c1a;\n }\n\n .dm-formula-list {\n width: 100%;\n }\n\n .dm-formula-item {\n padding: 19px 0;\n border-bottom: 1px solid rgba(217, 199, 162, 0.18);\n }\n\n .dm-formula-item:last-child {\n border-bottom: 0;\n }\n\n .dm-formula-item strong {\n display: block;\n margin-bottom: 6px;\n color: var(--dm-soft-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 21px;\n font-weight: 400;\n }\n\n .dm-formula-item p {\n margin-bottom: 0;\n color: rgba(255, 253, 248, 0.7);\n font-size: 13px;\n }\n\n \/* RITUAL *\/\n\n .dm-ritual {\n padding: 65px 55px;\n background: var(--dm-white);\n }\n\n .dm-ritual-header {\n margin-bottom: 36px;\n text-align: center;\n }\n\n .dm-ritual-grid {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n gap: 15px;\n }\n\n .dm-ritual-step {\n padding: 29px 24px;\n border-top: 1px solid var(--dm-gold);\n background: var(--dm-cream);\n }\n\n .dm-ritual-step span {\n display: block;\n margin-bottom: 13px;\n color: var(--dm-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 30px;\n }\n\n .dm-ritual-step h3 {\n margin-bottom: 9px;\n font-size: 22px;\n }\n\n .dm-ritual-step p {\n margin-bottom: 0;\n color: var(--dm-muted);\n font-size: 13px;\n }\n\n \/* PERFECT FOR *\/\n\n .dm-perfect {\n padding: 65px 55px;\n background: var(--dm-cream);\n }\n\n .dm-perfect-grid {\n display: grid;\n grid-template-columns: 0.9fr 1.1fr;\n gap: 52px;\n align-items: center;\n }\n\n .dm-perfect-copy p {\n color: var(--dm-muted);\n font-size: 15px;\n }\n\n .dm-perfect-list {\n padding: 30px;\n border: 1px solid rgba(40, 39, 34, 0.13);\n background: var(--dm-white);\n }\n\n .dm-perfect-item {\n display: flex;\n gap: 13px;\n padding: 14px 0;\n border-bottom: 1px solid rgba(40, 39, 34, 0.1);\n color: #554f46;\n font-size: 13px;\n line-height: 1.55;\n }\n\n .dm-perfect-item:last-child {\n border-bottom: 0;\n }\n\n .dm-perfect-mark {\n flex: 0 0 auto;\n color: var(--dm-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 18px;\n }\n\n \/* LAYERING *\/\n\n .dm-layering {\n padding: 67px 55px;\n background:\n radial-gradient(\n circle at 16% 20%,\n rgba(217, 199, 162, 0.15),\n transparent 24%\n ),\n linear-gradient(\n 135deg,\n #101110 0%,\n #29302c 100%\n );\n color: var(--dm-white);\n text-align: center;\n }\n\n .dm-layering-content {\n max-width: 740px;\n margin: 0 auto;\n }\n\n .dm-layering .dm-eyebrow {\n color: var(--dm-soft-gold);\n }\n\n .dm-layering h2 {\n color: var(--dm-white);\n }\n\n .dm-layering p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n }\n\n .dm-layering .dm-button {\n margin-top: 9px;\n }\n\n \/* FINAL *\/\n\n .dm-final {\n padding: 68px 42px;\n background: var(--dm-sand);\n text-align: center;\n }\n\n .dm-final h2 {\n margin-bottom: 19px;\n font-size: clamp(34px, 5vw, 52px);\n }\n\n .dm-final p {\n max-width: 700px;\n margin: 0 auto 28px;\n color: var(--dm-muted);\n font-size: 15px;\n }\n\n @media screen and (max-width: 850px) {\n .dm-story-grid,\n .dm-formula,\n .dm-perfect-grid {\n grid-template-columns: 1fr;\n }\n\n .dm-story-title {\n position: static;\n }\n\n .dm-performance-grid {\n grid-template-columns: repeat(2, 1fr);\n }\n }\n\n @media screen and (max-width: 700px) {\n .dm-pillars,\n .dm-notes-grid,\n .dm-ritual-grid {\n grid-template-columns: 1fr;\n }\n\n .dm-pillar + .dm-pillar {\n border-top: 1px solid rgba(40, 39, 34, 0.13);\n border-left: 0;\n }\n }\n\n @media screen and (max-width: 550px) {\n .dm-hero,\n .dm-story,\n .dm-fragrance,\n .dm-performance,\n .dm-formula-copy,\n .dm-formula-panel,\n .dm-ritual,\n .dm-perfect,\n .dm-layering,\n .dm-final {\n padding-right: 23px;\n padding-left: 23px;\n }\n\n .dm-hero {\n padding-top: 58px;\n padding-bottom: 58px;\n }\n\n .dm-performance-grid {\n grid-template-columns: 1fr;\n }\n }\n\u003c\/style\u003e\n\n\u003cdiv class=\"dm-balm-page\"\u003e\n\n \u003c!-- HERO --\u003e\n \u003csection class=\"dm-hero\"\u003e\n \u003cdiv class=\"dm-hero-content\"\u003e\n\n \u003cdiv class=\"dm-eyebrow\"\u003e\n The Black Label Grooming Collection\n \u003c\/div\u003e\n\n \u003ch2\u003e\n Dapper Man Beard Balm\n \u003c\/h2\u003e\n\n \u003cdiv class=\"dm-hero-tagline\"\u003e\n Clean lines. Quiet confidence. Effortless polish.\n \u003c\/div\u003e\n\n \u003cp\u003e\n A luxury conditioning beard balm created for the gentleman who\n understands that refinement is found in the details. Dapper Man\n softens coarse facial hair, helps tame unruly texture and provides\n flexible control, finished with fresh citrus, subtle green aromatics,\n smooth florals, refined woods and clean musk.\n \u003c\/p\u003e\n\n \u003ca class=\"dm-button\" href=\"#dapper-man-details\"\u003e\n Discover Dapper Man\n \u003c\/a\u003e\n\n \u003c\/div\u003e\n \u003c\/section\u003e\n\n \u003c!-- BENEFITS --\u003e\n \u003csection class=\"dm-pillars\"\u003e\n\n \u003cdiv class=\"dm-pillar\"\u003e\n \u003cstrong\u003eDeep Conditioning\u003c\/strong\u003e\n \u003cspan\u003e\n Nourishing botanical oils help soften coarse beard hair and improve\n everyday manageability.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"dm-pillar\"\u003e\n \u003cstrong\u003eFlexible Control\u003c\/strong\u003e\n \u003cspan\u003e\n Natural waxes help shape the beard and smooth flyaways without\n stiffness or heaviness.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"dm-pillar\"\u003e\n \u003cstrong\u003eClean Signature Scent\u003c\/strong\u003e\n \u003cspan\u003e\n Fresh citrus, green aromatics, soft florals, polished woods and musk.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- STORY --\u003e\n \u003csection class=\"dm-story\" id=\"dapper-man-details\"\u003e\n\n \u003cdiv class=\"dm-story-grid\"\u003e\n\n \u003cdiv class=\"dm-story-title\"\u003e\n\n \u003cdiv class=\"dm-eyebrow\"\u003e\n The Fragrance Story\n \u003c\/div\u003e\n\n \u003ch2 class=\"dm-heading\"\u003e\n The Art of Looking Effortlessly Put Together\n \u003c\/h2\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"dm-story-copy\"\u003e\n\n \u003cp\u003e\n There is a certain ease to a man who takes care of himself—not for\n attention, but because refinement has become second nature.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Dapper Man was created to capture that quiet confidence. The\n fragrance opens with bright bergamot and fresh citrus, lifted by a\n subtle green aromatic character that feels crisp, modern and\n immediately polished.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Soft florals and clean herbal accents unfold through the heart,\n bringing balance and sophistication without becoming overly formal.\n The composition remains understated, smooth and easy to wear.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Refined woods and clean musk form the foundation, leaving a fresh,\n tailored finish that wears close to the beard and transitions\n effortlessly from the office to the weekend.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Dapper Man is not designed to overwhelm a room. It is designed to\n leave the impression that everything is exactly as it should be.\n \u003c\/p\u003e\n\n \u003cdiv class=\"dm-pullquote\"\u003e\n Fresh, tailored and effortlessly refined.\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FRAGRANCE NOTES --\u003e\n \u003csection class=\"dm-fragrance\"\u003e\n\n \u003cdiv class=\"dm-fragrance-header\"\u003e\n\n \u003cdiv class=\"dm-eyebrow\"\u003e\n The Scent Profile\n \u003c\/div\u003e\n\n \u003ch2 class=\"dm-heading\"\u003e\n Fresh Citrus, Soft Florals and Polished Woods\n \u003c\/h2\u003e\n\n \u003cp\u003e\n A clean woody-aromatic composition that moves from bright citrus and\n green freshness into smooth florals, refined woods and gentle musk.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"dm-notes-grid\"\u003e\n\n \u003carticle class=\"dm-note-card\"\u003e\n \u003cspan\u003eTop Notes\u003c\/span\u003e\n\n \u003ch3\u003eBright and Polished\u003c\/h3\u003e\n\n \u003cp\u003e\n Bergamot, fresh citrus and subtle green aromatics create a crisp,\n uplifting introduction.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"dm-note-card\"\u003e\n \u003cspan\u003eHeart Notes\u003c\/span\u003e\n\n \u003ch3\u003eSmooth and Refined\u003c\/h3\u003e\n\n \u003cp\u003e\n Soft florals and clean herbal accents add balance, sophistication\n and understated depth.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"dm-note-card\"\u003e\n \u003cspan\u003eBase Notes\u003c\/span\u003e\n\n \u003ch3\u003eClean and Lasting\u003c\/h3\u003e\n\n \u003cp\u003e\n Refined woods and gentle musk create a smooth, tailored finish that\n remains close and comfortable.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- PERFORMANCE --\u003e\n \u003csection class=\"dm-performance\"\u003e\n\n \u003cdiv class=\"dm-performance-header\"\u003e\n\n \u003cdiv class=\"dm-eyebrow\"\u003e\n Grooming Performance\n \u003c\/div\u003e\n\n \u003ch2 class=\"dm-heading\"\u003e\n Everyday Control Without the Heavy Finish\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Dapper Man combines conditioning beard care with light-to-medium\n flexible hold, leaving facial hair softer, smoother and naturally\n polished.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"dm-performance-grid\"\u003e\n\n \u003carticle class=\"dm-performance-card\"\u003e\n \u003cspan class=\"dm-performance-number\"\u003e01\u003c\/span\u003e\n\n \u003ch3\u003eSoftens\u003c\/h3\u003e\n\n \u003cp\u003e\n Helps improve the texture of coarse, dry or difficult facial hair.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"dm-performance-card\"\u003e\n \u003cspan class=\"dm-performance-number\"\u003e02\u003c\/span\u003e\n\n \u003ch3\u003eConditions\u003c\/h3\u003e\n\n \u003cp\u003e\n Nourishing oils support a smoother beard and more comfortable skin\n beneath it.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"dm-performance-card\"\u003e\n \u003cspan class=\"dm-performance-number\"\u003e03\u003c\/span\u003e\n\n \u003ch3\u003eControls\u003c\/h3\u003e\n\n \u003cp\u003e\n Natural waxes help tame flyaways and guide the beard into place.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"dm-performance-card\"\u003e\n \u003cspan class=\"dm-performance-number\"\u003e04\u003c\/span\u003e\n\n \u003ch3\u003eRefines\u003c\/h3\u003e\n\n \u003cp\u003e\n Leaves the beard looking healthy, tailored and naturally groomed.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FORMULA --\u003e\n \u003csection class=\"dm-formula\"\u003e\n\n \u003cdiv class=\"dm-formula-copy\"\u003e\n\n \u003cdiv class=\"dm-eyebrow\"\u003e\n The Conditioning Formula\n \u003c\/div\u003e\n\n \u003ch2 class=\"dm-heading\"\u003e\n Nourishing Care With Flexible, Touchable Structure\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Dapper Man is crafted with natural waxes, conditioning oils, aloe and\n botanical extracts selected to help soften facial hair and improve the\n beard’s overall feel.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Coconut, argan and sweet almond oils help nourish coarse texture and\n support smoothness and manageability. Aloe and botanical extracts add\n another layer of care for the skin beneath the beard.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Beeswax provides soft structure, helping tame and define the beard\n without making it feel rigid, greasy or overly styled.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"dm-formula-panel\"\u003e\n\n \u003cdiv class=\"dm-formula-list\"\u003e\n\n \u003cdiv class=\"dm-formula-item\"\u003e\n \u003cstrong\u003eCoconut Oil\u003c\/strong\u003e\n \u003cp\u003e\n Helps condition dry beard hair and improve softness and\n manageability.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"dm-formula-item\"\u003e\n \u003cstrong\u003eArgan Oil\u003c\/strong\u003e\n \u003cp\u003e\n Supports a smoother feel and a naturally healthy-looking finish.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"dm-formula-item\"\u003e\n \u003cstrong\u003eSweet Almond Oil\u003c\/strong\u003e\n \u003cp\u003e\n Provides lightweight conditioning care for facial hair and skin.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"dm-formula-item\"\u003e\n \u003cstrong\u003eBeeswax\u003c\/strong\u003e\n \u003cp\u003e\n Adds flexible light-to-medium hold for shaping and flyaway control.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"dm-formula-item\"\u003e\n \u003cstrong\u003eAloe and Botanicals\u003c\/strong\u003e\n \u003cp\u003e\n Help care for dry-feeling skin beneath the beard during the daily\n grooming ritual.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- HOW TO USE --\u003e\n \u003csection class=\"dm-ritual\"\u003e\n\n \u003cdiv class=\"dm-ritual-header\"\u003e\n\n \u003cdiv class=\"dm-eyebrow\"\u003e\n The Black Label Ritual\n \u003c\/div\u003e\n\n \u003ch2 class=\"dm-heading\"\u003e\n How to Apply Dapper Man Beard Balm\n \u003c\/h2\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"dm-ritual-grid\"\u003e\n\n \u003carticle class=\"dm-ritual-step\"\u003e\n \u003cspan\u003e01\u003c\/span\u003e\n\n \u003ch3\u003eBegin With a Small Amount\u003c\/h3\u003e\n\n \u003cp\u003e\n Remove a small amount using the back of a fingernail. Begin with less\n and add more according to beard length and density.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"dm-ritual-step\"\u003e\n \u003cspan\u003e02\u003c\/span\u003e\n\n \u003ch3\u003eWarm Between the Hands\u003c\/h3\u003e\n\n \u003cp\u003e\n Rub the balm between the palms and fingertips until it softens and\n distributes evenly.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"dm-ritual-step\"\u003e\n \u003cspan\u003e03\u003c\/span\u003e\n\n \u003ch3\u003eCondition and Shape\u003c\/h3\u003e\n\n \u003cp\u003e\n Work through the beard from root to end, focusing on the mid-lengths\n and ends before shaping with the hands or a beard comb.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- PERFECT FOR --\u003e\n \u003csection class=\"dm-perfect\"\u003e\n\n \u003cdiv class=\"dm-perfect-grid\"\u003e\n\n \u003cdiv class=\"dm-perfect-copy\"\u003e\n\n \u003cdiv class=\"dm-eyebrow\"\u003e\n Perfect For\n \u003c\/div\u003e\n\n \u003ch2 class=\"dm-heading\"\u003e\n The Gentleman Who Prefers Clean, Timeless Style\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Dapper Man is ideal for men who enjoy fresh, understated cologne\n scents and want dependable conditioning with natural, flexible beard\n control.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"dm-perfect-list\"\u003e\n\n \u003cdiv class=\"dm-perfect-item\"\u003e\n \u003cspan class=\"dm-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eEveryday grooming and professional settings\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"dm-perfect-item\"\u003e\n \u003cspan class=\"dm-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eOffice wear, meetings and daytime occasions\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"dm-perfect-item\"\u003e\n \u003cspan class=\"dm-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eMedium to longer beards requiring added control\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"dm-perfect-item\"\u003e\n \u003cspan class=\"dm-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eCoarse, dry or unruly facial hair\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"dm-perfect-item\"\u003e\n \u003cspan class=\"dm-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eFresh, clean and classic cologne lovers\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"dm-perfect-item\"\u003e\n \u003cspan class=\"dm-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eLayering with Dapper Man Beard Oil\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- LAYERING --\u003e\n \u003csection class=\"dm-layering\"\u003e\n\n \u003cdiv class=\"dm-layering-content\"\u003e\n\n \u003cdiv class=\"dm-eyebrow\"\u003e\n Complete the Ritual\n \u003c\/div\u003e\n\n \u003ch2 class=\"dm-heading\"\u003e\n Layer With Dapper Man Beard Oil\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Apply Dapper Man Beard Oil first to condition the facial hair and skin\n beneath the beard. Allow it to absorb, then finish with the beard balm\n for added softness, definition and flexible control.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Layering the matching products creates a seamless scent experience of\n fresh citrus, subtle green aromatics, smooth florals, refined woods and\n clean musk.\n \u003c\/p\u003e\n\n \u003ca class=\"dm-button\" href=\"\/products\/the-black-label-dapper-man-beard-oil\"\u003e\n Explore Dapper Man Beard Oil\n \u003c\/a\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FINAL CTA --\u003e\n \u003csection class=\"dm-final\"\u003e\n\n \u003cdiv class=\"dm-eyebrow\"\u003e\n Dapper Man\n \u003c\/div\u003e\n\n \u003ch2\u003e\n Refinement Never Needs to Be Announced\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Conditioning care, flexible control and a fresh, tailored fragrance\n created for the gentleman who makes looking polished appear effortless.\n \u003c\/p\u003e\n\n \u003ca class=\"dm-button dm-button-outline\" href=\"#product-form\"\u003e\n Add Dapper Man to Your Ritual\n \u003c\/a\u003e\n\n \u003c\/section\u003e\n\n\u003c\/div\u003e","brand":"LuLu \u0026 Oliver","offers":[{"title":"Default Title","offer_id":44928953385030,"sku":"balm dapper man","price":21.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0560\/1948\/4742\/files\/DapperManBeardBalm.3.jpg?v=1776814871"},{"product_id":"jazz-club-luxury-beard-balm","title":"Jazz Club Luxury Beard Balm","description":"\u003cstyle\u003e\n .jc-balm-page {\n --jc-black: #100f0e;\n --jc-charcoal: #27231f;\n --jc-brown: #49382d;\n --jc-amber: #7d5b3b;\n --jc-cream: #f7f3eb;\n --jc-sand: #e8ddcf;\n --jc-gold: #b69762;\n --jc-soft-gold: #dbc49d;\n --jc-ink: #2a251f;\n --jc-muted: #6d655d;\n --jc-white: #fffdf8;\n\n max-width: 1040px;\n margin: 0 auto 45px;\n color: var(--jc-ink);\n font-family: inherit;\n }\n\n .jc-balm-page *,\n .jc-balm-page *::before,\n .jc-balm-page *::after {\n box-sizing: border-box;\n }\n\n .jc-balm-page h2,\n .jc-balm-page h3,\n .jc-balm-page p {\n margin-top: 0;\n }\n\n .jc-balm-page h2,\n .jc-balm-page h3 {\n font-family: Georgia, \"Times New Roman\", serif;\n font-weight: 400;\n line-height: 1.14;\n }\n\n .jc-balm-page p {\n line-height: 1.78;\n }\n\n .jc-balm-page section {\n margin-bottom: 22px;\n }\n\n .jc-eyebrow {\n margin-bottom: 15px;\n color: #806846;\n font-size: 10px;\n font-weight: 700;\n letter-spacing: 0.22em;\n text-transform: uppercase;\n }\n\n .jc-heading {\n margin-bottom: 21px;\n font-size: clamp(31px, 5vw, 48px);\n letter-spacing: -0.025em;\n }\n\n .jc-button {\n display: inline-block;\n padding: 14px 23px;\n border: 1px solid var(--jc-soft-gold);\n background: var(--jc-soft-gold);\n color: #1d1a17;\n font-size: 10px;\n font-weight: 700;\n letter-spacing: 0.17em;\n line-height: 1.3;\n text-decoration: none;\n text-transform: uppercase;\n transition:\n background 0.25s ease,\n color 0.25s ease;\n }\n\n .jc-button:hover {\n background: transparent;\n color: var(--jc-white);\n }\n\n .jc-button-outline {\n border-color: var(--jc-gold);\n background: transparent;\n color: var(--jc-ink);\n }\n\n .jc-button-outline:hover {\n background: var(--jc-ink);\n color: var(--jc-white);\n }\n\n \/* HERO *\/\n\n .jc-hero {\n position: relative;\n overflow: hidden;\n padding: 75px 55px;\n background:\n radial-gradient(\n circle at 82% 21%,\n rgba(219, 196, 157, 0.2),\n transparent 27%\n ),\n linear-gradient(\n 135deg,\n #0f0e0d 0%,\n #2a211c 57%,\n #684b33 100%\n );\n color: var(--jc-white);\n }\n\n .jc-hero::before {\n position: absolute;\n right: 96px;\n top: 45px;\n width: 122px;\n height: 122px;\n border: 1px solid rgba(219, 196, 157, 0.13);\n content: \"\";\n transform: rotate(45deg);\n }\n\n .jc-hero::after {\n position: absolute;\n right: -95px;\n bottom: -150px;\n width: 370px;\n height: 370px;\n border: 1px solid rgba(219, 196, 157, 0.13);\n border-radius: 50%;\n content: \"\";\n }\n\n .jc-hero-content {\n position: relative;\n z-index: 2;\n max-width: 760px;\n }\n\n .jc-hero .jc-eyebrow {\n color: var(--jc-soft-gold);\n }\n\n .jc-hero h2 {\n max-width: 740px;\n margin-bottom: 18px;\n color: var(--jc-white);\n font-size: clamp(41px, 7vw, 67px);\n letter-spacing: -0.035em;\n }\n\n .jc-hero-tagline {\n margin-bottom: 24px;\n color: var(--jc-soft-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: clamp(21px, 3vw, 29px);\n font-style: italic;\n }\n\n .jc-hero p {\n max-width: 700px;\n margin-bottom: 29px;\n color: rgba(255, 253, 248, 0.79);\n font-size: 16px;\n }\n\n \/* BENEFITS *\/\n\n .jc-pillars {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n border: 1px solid rgba(42, 37, 31, 0.13);\n background: var(--jc-cream);\n }\n\n .jc-pillar {\n padding: 29px 24px;\n text-align: center;\n }\n\n .jc-pillar + .jc-pillar {\n border-left: 1px solid rgba(42, 37, 31, 0.13);\n }\n\n .jc-pillar strong {\n display: block;\n margin-bottom: 8px;\n color: #5e4b31;\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 20px;\n font-weight: 400;\n }\n\n .jc-pillar span {\n color: var(--jc-muted);\n font-size: 13px;\n line-height: 1.6;\n }\n\n \/* STORY *\/\n\n .jc-story {\n padding: 64px 55px;\n background: var(--jc-white);\n }\n\n .jc-story-grid {\n display: grid;\n grid-template-columns: minmax(0, 0.8fr) minmax(0, 1.2fr);\n gap: 58px;\n align-items: start;\n }\n\n .jc-story-title {\n position: sticky;\n top: 25px;\n }\n\n .jc-story-copy p {\n margin-bottom: 18px;\n color: #514b45;\n font-size: 15px;\n }\n\n .jc-pullquote {\n margin-top: 29px;\n padding: 5px 0 5px 22px;\n border-left: 1px solid var(--jc-gold);\n color: #594a39;\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: clamp(21px, 3vw, 27px);\n font-style: italic;\n line-height: 1.55;\n }\n\n \/* FRAGRANCE *\/\n\n .jc-fragrance {\n padding: 65px 55px;\n background:\n radial-gradient(\n circle at 84% 19%,\n rgba(182, 151, 98, 0.17),\n transparent 25%\n ),\n var(--jc-charcoal);\n color: var(--jc-white);\n }\n\n .jc-fragrance-header {\n max-width: 760px;\n margin-bottom: 35px;\n }\n\n .jc-fragrance .jc-eyebrow {\n color: var(--jc-soft-gold);\n }\n\n .jc-fragrance h2 {\n color: var(--jc-white);\n }\n\n .jc-fragrance-header p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n }\n\n .jc-notes-grid {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n gap: 15px;\n }\n\n .jc-note-card {\n padding: 29px 24px;\n border-top: 1px solid var(--jc-gold);\n background: rgba(255, 255, 255, 0.045);\n }\n\n .jc-note-card span {\n display: block;\n margin-bottom: 12px;\n color: var(--jc-soft-gold);\n font-size: 9px;\n font-weight: 700;\n letter-spacing: 0.18em;\n text-transform: uppercase;\n }\n\n .jc-note-card h3 {\n margin-bottom: 11px;\n color: var(--jc-white);\n font-size: 23px;\n }\n\n .jc-note-card p {\n margin-bottom: 0;\n color: rgba(255, 253, 248, 0.69);\n font-size: 13px;\n }\n\n \/* PERFORMANCE *\/\n\n .jc-performance {\n padding: 65px 55px;\n background: var(--jc-sand);\n }\n\n .jc-performance-header {\n max-width: 770px;\n margin-bottom: 36px;\n }\n\n .jc-performance-header p {\n color: var(--jc-muted);\n font-size: 15px;\n }\n\n .jc-performance-grid {\n display: grid;\n grid-template-columns: repeat(4, 1fr);\n gap: 14px;\n }\n\n .jc-performance-card {\n padding: 27px 22px;\n border-top: 1px solid var(--jc-gold);\n background: rgba(255, 255, 255, 0.6);\n }\n\n .jc-performance-number {\n display: block;\n margin-bottom: 14px;\n color: var(--jc-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 29px;\n }\n\n .jc-performance-card h3 {\n margin-bottom: 9px;\n font-size: 21px;\n }\n\n .jc-performance-card p {\n margin-bottom: 0;\n color: var(--jc-muted);\n font-size: 13px;\n }\n\n \/* FORMULA *\/\n\n .jc-formula {\n display: grid;\n grid-template-columns: 1fr 1fr;\n background: var(--jc-brown);\n color: var(--jc-white);\n }\n\n .jc-formula-copy {\n padding: 65px 55px;\n }\n\n .jc-formula .jc-eyebrow {\n color: var(--jc-soft-gold);\n }\n\n .jc-formula h2 {\n color: var(--jc-white);\n }\n\n .jc-formula-copy p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n }\n\n .jc-formula-panel {\n display: flex;\n align-items: center;\n padding: 52px;\n background:\n radial-gradient(\n circle at center,\n rgba(219, 196, 157, 0.17),\n transparent 35%\n ),\n #1c1815;\n }\n\n .jc-formula-list {\n width: 100%;\n }\n\n .jc-formula-item {\n padding: 19px 0;\n border-bottom: 1px solid rgba(219, 196, 157, 0.18);\n }\n\n .jc-formula-item:last-child {\n border-bottom: 0;\n }\n\n .jc-formula-item strong {\n display: block;\n margin-bottom: 6px;\n color: var(--jc-soft-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 21px;\n font-weight: 400;\n }\n\n .jc-formula-item p {\n margin-bottom: 0;\n color: rgba(255, 253, 248, 0.7);\n font-size: 13px;\n }\n\n \/* RITUAL *\/\n\n .jc-ritual {\n padding: 65px 55px;\n background: var(--jc-white);\n }\n\n .jc-ritual-header {\n margin-bottom: 36px;\n text-align: center;\n }\n\n .jc-ritual-grid {\n display: grid;\n grid-template-columns: repeat(3, 1fr);\n gap: 15px;\n }\n\n .jc-ritual-step {\n padding: 29px 24px;\n border-top: 1px solid var(--jc-gold);\n background: var(--jc-cream);\n }\n\n .jc-ritual-step span {\n display: block;\n margin-bottom: 13px;\n color: var(--jc-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 30px;\n }\n\n .jc-ritual-step h3 {\n margin-bottom: 9px;\n font-size: 22px;\n }\n\n .jc-ritual-step p {\n margin-bottom: 0;\n color: var(--jc-muted);\n font-size: 13px;\n }\n\n \/* PERFECT FOR *\/\n\n .jc-perfect {\n padding: 65px 55px;\n background: var(--jc-cream);\n }\n\n .jc-perfect-grid {\n display: grid;\n grid-template-columns: 0.9fr 1.1fr;\n gap: 52px;\n align-items: center;\n }\n\n .jc-perfect-copy p {\n color: var(--jc-muted);\n font-size: 15px;\n }\n\n .jc-perfect-list {\n padding: 30px;\n border: 1px solid rgba(42, 37, 31, 0.13);\n background: var(--jc-white);\n }\n\n .jc-perfect-item {\n display: flex;\n gap: 13px;\n padding: 14px 0;\n border-bottom: 1px solid rgba(42, 37, 31, 0.1);\n color: #554d43;\n font-size: 13px;\n line-height: 1.55;\n }\n\n .jc-perfect-item:last-child {\n border-bottom: 0;\n }\n\n .jc-perfect-mark {\n flex: 0 0 auto;\n color: var(--jc-gold);\n font-family: Georgia, \"Times New Roman\", serif;\n font-size: 18px;\n }\n\n \/* LAYERING *\/\n\n .jc-layering {\n padding: 67px 55px;\n background:\n radial-gradient(\n circle at 16% 20%,\n rgba(219, 196, 157, 0.15),\n transparent 24%\n ),\n linear-gradient(\n 135deg,\n #100f0e 0%,\n #30251e 100%\n );\n color: var(--jc-white);\n text-align: center;\n }\n\n .jc-layering-content {\n max-width: 740px;\n margin: 0 auto;\n }\n\n .jc-layering .jc-eyebrow {\n color: var(--jc-soft-gold);\n }\n\n .jc-layering h2 {\n color: var(--jc-white);\n }\n\n .jc-layering p {\n color: rgba(255, 253, 248, 0.74);\n font-size: 15px;\n }\n\n .jc-layering .jc-button {\n margin-top: 9px;\n }\n\n \/* FINAL *\/\n\n .jc-final {\n padding: 68px 42px;\n background: var(--jc-sand);\n text-align: center;\n }\n\n .jc-final h2 {\n margin-bottom: 19px;\n font-size: clamp(34px, 5vw, 52px);\n }\n\n .jc-final p {\n max-width: 700px;\n margin: 0 auto 28px;\n color: var(--jc-muted);\n font-size: 15px;\n }\n\n @media screen and (max-width: 850px) {\n .jc-story-grid,\n .jc-formula,\n .jc-perfect-grid {\n grid-template-columns: 1fr;\n }\n\n .jc-story-title {\n position: static;\n }\n\n .jc-performance-grid {\n grid-template-columns: repeat(2, 1fr);\n }\n }\n\n @media screen and (max-width: 700px) {\n .jc-pillars,\n .jc-notes-grid,\n .jc-ritual-grid {\n grid-template-columns: 1fr;\n }\n\n .jc-pillar + .jc-pillar {\n border-top: 1px solid rgba(42, 37, 31, 0.13);\n border-left: 0;\n }\n }\n\n @media screen and (max-width: 550px) {\n .jc-hero,\n .jc-story,\n .jc-fragrance,\n .jc-performance,\n .jc-formula-copy,\n .jc-formula-panel,\n .jc-ritual,\n .jc-perfect,\n .jc-layering,\n .jc-final {\n padding-right: 23px;\n padding-left: 23px;\n }\n\n .jc-hero {\n padding-top: 58px;\n padding-bottom: 58px;\n }\n\n .jc-performance-grid {\n grid-template-columns: 1fr;\n }\n }\n\u003c\/style\u003e\n\n\u003cdiv class=\"jc-balm-page\"\u003e\n\n \u003c!-- HERO --\u003e\n \u003csection class=\"jc-hero\"\u003e\n \u003cdiv class=\"jc-hero-content\"\u003e\n\n \u003cdiv class=\"jc-eyebrow\"\u003e\n The Black Label Grooming Collection\n \u003c\/div\u003e\n\n \u003ch2\u003e\n Jazz Club Beard Balm\n \u003c\/h2\u003e\n\n \u003cdiv class=\"jc-hero-tagline\"\u003e\n Late nights. Low light. Quiet indulgence.\n \u003c\/div\u003e\n\n \u003cp\u003e\n A luxury conditioning beard balm layered with warm spice, aged rum,\n rich tobacco leaf, polished woods, smoky vanilla and amber. Jazz Club\n softens coarse facial hair, helps tame unruly texture and provides\n flexible control with a fragrance that feels smooth, intimate and\n unmistakably refined.\n \u003c\/p\u003e\n\n \u003ca class=\"jc-button\" href=\"#jazz-club-details\"\u003e\n Discover Jazz Club\n \u003c\/a\u003e\n\n \u003c\/div\u003e\n \u003c\/section\u003e\n\n \u003c!-- BENEFITS --\u003e\n \u003csection class=\"jc-pillars\"\u003e\n\n \u003cdiv class=\"jc-pillar\"\u003e\n \u003cstrong\u003eDeep Conditioning\u003c\/strong\u003e\n \u003cspan\u003e\n Botanical oils help soften coarse beard hair and improve everyday\n manageability.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"jc-pillar\"\u003e\n \u003cstrong\u003eFlexible Hold\u003c\/strong\u003e\n \u003cspan\u003e\n Natural waxes help shape the beard and control flyaways without\n stiffness.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"jc-pillar\"\u003e\n \u003cstrong\u003eWarm Signature Scent\u003c\/strong\u003e\n \u003cspan\u003e\n Aged rum, tobacco, polished woods, smoky vanilla and amber.\n \u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- STORY --\u003e\n \u003csection class=\"jc-story\" id=\"jazz-club-details\"\u003e\n\n \u003cdiv class=\"jc-story-grid\"\u003e\n\n \u003cdiv class=\"jc-story-title\"\u003e\n\n \u003cdiv class=\"jc-eyebrow\"\u003e\n The Fragrance Story\n \u003c\/div\u003e\n\n \u003ch2 class=\"jc-heading\"\u003e\n A Fragrance Built for After Dark\n \u003c\/h2\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"jc-story-copy\"\u003e\n\n \u003cp\u003e\n There is a certain kind of evening that refuses to be rushed: amber\n light falling across dark wood, the low sound of a saxophone and the\n quiet clink of glass against a polished bar.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Jazz Club was created to capture that atmosphere. The fragrance opens\n with warm spice and a subtle spark of bright citrus, creating an\n introduction that feels inviting, polished and controlled.\n \u003c\/p\u003e\n\n \u003cp\u003e\n As it develops, aged rum and tobacco leaf bring richness and depth.\n Smooth woods add structure, while the composition becomes warmer,\n darker and more atmospheric.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Smoky vanilla and amber settle into the base, introducing a restrained\n sweetness that never overwhelms the masculine character of the scent.\n The finish is smooth, intimate and quietly commanding.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Jazz Club is more than a grooming fragrance. It is an atmosphere—a\n moment suspended somewhere between late conversation, low light and\n effortless confidence.\n \u003c\/p\u003e\n\n \u003cdiv class=\"jc-pullquote\"\u003e\n Rich. Smooth. Commanding.\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FRAGRANCE NOTES --\u003e\n \u003csection class=\"jc-fragrance\"\u003e\n\n \u003cdiv class=\"jc-fragrance-header\"\u003e\n\n \u003cdiv class=\"jc-eyebrow\"\u003e\n The Scent Profile\n \u003c\/div\u003e\n\n \u003ch2 class=\"jc-heading\"\u003e\n Aged Rum, Tobacco and Smoky Vanilla\n \u003c\/h2\u003e\n\n \u003cp\u003e\n A warm woody-amber composition that moves from spice and citrus into\n aged rum, tobacco leaf, polished woods, vanilla and amber.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"jc-notes-grid\"\u003e\n\n \u003carticle class=\"jc-note-card\"\u003e\n \u003cspan\u003eTop Notes\u003c\/span\u003e\n\n \u003ch3\u003eWarm and Inviting\u003c\/h3\u003e\n\n \u003cp\u003e\n Warm spice and bright citrus create a polished opening with subtle\n energy.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"jc-note-card\"\u003e\n \u003cspan\u003eHeart Notes\u003c\/span\u003e\n\n \u003ch3\u003eRich and Atmospheric\u003c\/h3\u003e\n\n \u003cp\u003e\n Aged rum, tobacco leaf and polished woods bring depth, warmth and\n masculine character.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"jc-note-card\"\u003e\n \u003cspan\u003eBase Notes\u003c\/span\u003e\n\n \u003ch3\u003eSmooth and Lasting\u003c\/h3\u003e\n\n \u003cp\u003e\n Smoky vanilla and amber create a warm, subtly sweet and memorable\n finish.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- PERFORMANCE --\u003e\n \u003csection class=\"jc-performance\"\u003e\n\n \u003cdiv class=\"jc-performance-header\"\u003e\n\n \u003cdiv class=\"jc-eyebrow\"\u003e\n Grooming Performance\n \u003c\/div\u003e\n\n \u003ch2 class=\"jc-heading\"\u003e\n Condition, Control and Refine\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Jazz Club combines nourishing beard care with light-to-medium flexible\n hold, leaving facial hair softer, smoother and more intentionally\n styled.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"jc-performance-grid\"\u003e\n\n \u003carticle class=\"jc-performance-card\"\u003e\n \u003cspan class=\"jc-performance-number\"\u003e01\u003c\/span\u003e\n\n \u003ch3\u003eSoftens\u003c\/h3\u003e\n\n \u003cp\u003e\n Helps improve the texture of coarse, dry or difficult facial hair.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"jc-performance-card\"\u003e\n \u003cspan class=\"jc-performance-number\"\u003e02\u003c\/span\u003e\n\n \u003ch3\u003eConditions\u003c\/h3\u003e\n\n \u003cp\u003e\n Nourishing oils support a smoother beard and more comfortable skin\n beneath it.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"jc-performance-card\"\u003e\n \u003cspan class=\"jc-performance-number\"\u003e03\u003c\/span\u003e\n\n \u003ch3\u003eShapes\u003c\/h3\u003e\n\n \u003cp\u003e\n Natural waxes help tame flyaways and guide the beard into place.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"jc-performance-card\"\u003e\n \u003cspan class=\"jc-performance-number\"\u003e04\u003c\/span\u003e\n\n \u003ch3\u003eFinishes\u003c\/h3\u003e\n\n \u003cp\u003e\n Leaves the beard looking healthy, polished and naturally controlled.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FORMULA --\u003e\n \u003csection class=\"jc-formula\"\u003e\n\n \u003cdiv class=\"jc-formula-copy\"\u003e\n\n \u003cdiv class=\"jc-eyebrow\"\u003e\n The Conditioning Formula\n \u003c\/div\u003e\n\n \u003ch2 class=\"jc-heading\"\u003e\n Rich Enough to Condition. Flexible Enough for Daily Wear.\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Jazz Club is crafted with natural waxes, conditioning oils, aloe and\n botanical extracts selected to help soften facial hair and improve the\n beard’s overall feel.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Coconut, argan and sweet almond oils help nourish coarse texture and\n support smoothness and manageability. Aloe and botanical extracts add\n another layer of care for the skin beneath the beard.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Beeswax provides soft, flexible structure, helping tame and define the\n beard without making it feel rigid, heavy or overly styled.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"jc-formula-panel\"\u003e\n\n \u003cdiv class=\"jc-formula-list\"\u003e\n\n \u003cdiv class=\"jc-formula-item\"\u003e\n \u003cstrong\u003eCoconut Oil\u003c\/strong\u003e\n \u003cp\u003e\n Helps condition dry beard hair and improve softness and\n manageability.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"jc-formula-item\"\u003e\n \u003cstrong\u003eArgan Oil\u003c\/strong\u003e\n \u003cp\u003e\n Supports a smoother feel and a naturally healthy-looking finish.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"jc-formula-item\"\u003e\n \u003cstrong\u003eSweet Almond Oil\u003c\/strong\u003e\n \u003cp\u003e\n Provides lightweight conditioning care for facial hair and skin.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"jc-formula-item\"\u003e\n \u003cstrong\u003eBeeswax\u003c\/strong\u003e\n \u003cp\u003e\n Adds flexible light-to-medium hold for shaping and flyaway control.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"jc-formula-item\"\u003e\n \u003cstrong\u003eAloe and Botanicals\u003c\/strong\u003e\n \u003cp\u003e\n Help care for dry-feeling skin beneath the beard during the daily\n grooming ritual.\n \u003c\/p\u003e\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- HOW TO USE --\u003e\n \u003csection class=\"jc-ritual\"\u003e\n\n \u003cdiv class=\"jc-ritual-header\"\u003e\n\n \u003cdiv class=\"jc-eyebrow\"\u003e\n The Black Label Ritual\n \u003c\/div\u003e\n\n \u003ch2 class=\"jc-heading\"\u003e\n How to Apply Jazz Club Beard Balm\n \u003c\/h2\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"jc-ritual-grid\"\u003e\n\n \u003carticle class=\"jc-ritual-step\"\u003e\n \u003cspan\u003e01\u003c\/span\u003e\n\n \u003ch3\u003eBegin With a Small Amount\u003c\/h3\u003e\n\n \u003cp\u003e\n Remove a small amount using the back of a fingernail. Begin with less\n and add more according to beard length and density.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"jc-ritual-step\"\u003e\n \u003cspan\u003e02\u003c\/span\u003e\n\n \u003ch3\u003eWarm Between the Hands\u003c\/h3\u003e\n\n \u003cp\u003e\n Rub the balm between the palms and fingertips until it softens and\n distributes evenly.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003carticle class=\"jc-ritual-step\"\u003e\n \u003cspan\u003e03\u003c\/span\u003e\n\n \u003ch3\u003eCondition and Shape\u003c\/h3\u003e\n\n \u003cp\u003e\n Work through the beard from root to end, focusing on the mid-lengths\n and ends before shaping with the hands or a beard comb.\n \u003c\/p\u003e\n \u003c\/article\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- PERFECT FOR --\u003e\n \u003csection class=\"jc-perfect\"\u003e\n\n \u003cdiv class=\"jc-perfect-grid\"\u003e\n\n \u003cdiv class=\"jc-perfect-copy\"\u003e\n\n \u003cdiv class=\"jc-eyebrow\"\u003e\n Perfect For\n \u003c\/div\u003e\n\n \u003ch2 class=\"jc-heading\"\u003e\n The Gentleman Who Prefers Warm, After-Dark Fragrance\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Jazz Club is ideal for men who enjoy rich, smoky and subtly sweet\n fragrances and want conditioning care with natural, flexible beard\n control.\n \u003c\/p\u003e\n\n \u003c\/div\u003e\n\n \u003cdiv class=\"jc-perfect-list\"\u003e\n\n \u003cdiv class=\"jc-perfect-item\"\u003e\n \u003cspan class=\"jc-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eEvening wear and nights out\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"jc-perfect-item\"\u003e\n \u003cspan class=\"jc-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eDate nights and special occasions\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"jc-perfect-item\"\u003e\n \u003cspan class=\"jc-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eMedium to longer beards requiring added control\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"jc-perfect-item\"\u003e\n \u003cspan class=\"jc-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eCoarse, dry or unruly facial hair\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"jc-perfect-item\"\u003e\n \u003cspan class=\"jc-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eWarm, smoky and subtly sweet fragrance lovers\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003cdiv class=\"jc-perfect-item\"\u003e\n \u003cspan class=\"jc-perfect-mark\"\u003e◇\u003c\/span\u003e\n \u003cspan\u003eLayering with Jazz Club Beard Oil\u003c\/span\u003e\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- LAYERING --\u003e\n \u003csection class=\"jc-layering\"\u003e\n\n \u003cdiv class=\"jc-layering-content\"\u003e\n\n \u003cdiv class=\"jc-eyebrow\"\u003e\n Complete the Ritual\n \u003c\/div\u003e\n\n \u003ch2 class=\"jc-heading\"\u003e\n Layer With Jazz Club Beard Oil\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Apply Jazz Club Beard Oil first to condition the facial hair and skin\n beneath the beard. Allow it to absorb, then finish with the beard balm\n for added softness, shape and flexible control.\n \u003c\/p\u003e\n\n \u003cp\u003e\n Layering the matching products creates a seamless scent experience of\n warm spice, bright citrus, aged rum, tobacco leaf, polished woods,\n smoky vanilla and amber.\n \u003c\/p\u003e\n\n \u003ca class=\"jc-button\" href=\"\/products\/the-black-label-jazz-club-beard-oil\"\u003e\n Explore Jazz Club Beard Oil\n \u003c\/a\u003e\n\n \u003c\/div\u003e\n\n \u003c\/section\u003e\n\n \u003c!-- FINAL CTA --\u003e\n \u003csection class=\"jc-final\"\u003e\n\n \u003cdiv class=\"jc-eyebrow\"\u003e\n Jazz Club\n \u003c\/div\u003e\n\n \u003ch2\u003e\n The Night Begins After Dark\n \u003c\/h2\u003e\n\n \u003cp\u003e\n Conditioning care, flexible control and a warm, atmospheric fragrance\n created for the gentleman whose confidence never needs to be announced.\n \u003c\/p\u003e\n\n \u003ca class=\"jc-button jc-button-outline\" href=\"#product-form\"\u003e\n Add Jazz Club to Your Ritual\n \u003c\/a\u003e\n\n \u003c\/section\u003e\n\n\u003c\/div\u003e","brand":"LuLu \u0026 Oliver","offers":[{"title":"Default Title","offer_id":44928994148422,"sku":"balm jazz club","price":21.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0560\/1948\/4742\/files\/JazzClubBeardBalm.2.jpg?v=1776815135"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0560\/1948\/4742\/collections\/IMG_7160.jpg?v=1776815534","url":"https:\/\/luluandoliver.com\/collections\/luxury-beard-balms.oembed","provider":"LuLu \u0026 Oliver","version":"1.0","type":"link"}