{"product_id":"dapper-man-luxury-beard-balm","title":"Dapper Man Luxury Beard Balm","description":"\u003cstyle\u003e\n  .dm-balm-page {\n    --dm-black: #101110;\n    --dm-charcoal: #252826;\n    --dm-green: #3f4b44;\n    --dm-slate: #5b655f;\n    --dm-cream: #f7f5ef;\n    --dm-sand: #e7e2d8;\n    --dm-gold: #b49764;\n    --dm-soft-gold: #d9c7a2;\n    --dm-ink: #282722;\n    --dm-muted: #6b6861;\n    --dm-white: #fffdf8;\n\n    max-width: 1040px;\n    margin: 0 auto 45px;\n    color: var(--dm-ink);\n    font-family: inherit;\n  }\n\n  .dm-balm-page *,\n  .dm-balm-page *::before,\n  .dm-balm-page *::after {\n    box-sizing: border-box;\n  }\n\n  .dm-balm-page h2,\n  .dm-balm-page h3,\n  .dm-balm-page p {\n    margin-top: 0;\n  }\n\n  .dm-balm-page h2,\n  .dm-balm-page h3 {\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-weight: 400;\n    line-height: 1.14;\n  }\n\n  .dm-balm-page p {\n    line-height: 1.78;\n  }\n\n  .dm-balm-page section {\n    margin-bottom: 22px;\n  }\n\n  .dm-eyebrow {\n    margin-bottom: 15px;\n    color: #776747;\n    font-size: 10px;\n    font-weight: 700;\n    letter-spacing: 0.22em;\n    text-transform: uppercase;\n  }\n\n  .dm-heading {\n    margin-bottom: 21px;\n    font-size: clamp(31px, 5vw, 48px);\n    letter-spacing: -0.025em;\n  }\n\n  .dm-button {\n    display: inline-block;\n    padding: 14px 23px;\n    border: 1px solid var(--dm-soft-gold);\n    background: var(--dm-soft-gold);\n    color: #1c1b18;\n    font-size: 10px;\n    font-weight: 700;\n    letter-spacing: 0.17em;\n    line-height: 1.3;\n    text-decoration: none;\n    text-transform: uppercase;\n    transition:\n      background 0.25s ease,\n      color 0.25s ease;\n  }\n\n  .dm-button:hover {\n    background: transparent;\n    color: var(--dm-white);\n  }\n\n  .dm-button-outline {\n    border-color: var(--dm-gold);\n    background: transparent;\n    color: var(--dm-ink);\n  }\n\n  .dm-button-outline:hover {\n    background: var(--dm-ink);\n    color: var(--dm-white);\n  }\n\n  \/* HERO *\/\n\n  .dm-hero {\n    position: relative;\n    overflow: hidden;\n    padding: 75px 55px;\n    background:\n      radial-gradient(\n        circle at 82% 22%,\n        rgba(217, 199, 162, 0.2),\n        transparent 27%\n      ),\n      linear-gradient(\n        135deg,\n        #101110 0%,\n        #28302c 57%,\n        #59645d 100%\n      );\n    color: var(--dm-white);\n  }\n\n  .dm-hero::before {\n    position: absolute;\n    top: 46px;\n    right: 94px;\n    width: 124px;\n    height: 124px;\n    border: 1px solid rgba(217, 199, 162, 0.13);\n    content: \"\";\n    transform: rotate(45deg);\n  }\n\n  .dm-hero::after {\n    position: absolute;\n    right: -95px;\n    bottom: -150px;\n    width: 370px;\n    height: 370px;\n    border: 1px solid rgba(217, 199, 162, 0.13);\n    border-radius: 50%;\n    content: \"\";\n  }\n\n  .dm-hero-content {\n    position: relative;\n    z-index: 2;\n    max-width: 760px;\n  }\n\n  .dm-hero .dm-eyebrow {\n    color: var(--dm-soft-gold);\n  }\n\n  .dm-hero h2 {\n    max-width: 740px;\n    margin-bottom: 18px;\n    color: var(--dm-white);\n    font-size: clamp(41px, 7vw, 67px);\n    letter-spacing: -0.035em;\n  }\n\n  .dm-hero-tagline {\n    margin-bottom: 24px;\n    color: var(--dm-soft-gold);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: clamp(21px, 3vw, 29px);\n    font-style: italic;\n  }\n\n  .dm-hero p {\n    max-width: 700px;\n    margin-bottom: 29px;\n    color: rgba(255, 253, 248, 0.79);\n    font-size: 16px;\n  }\n\n  \/* BENEFITS *\/\n\n  .dm-pillars {\n    display: grid;\n    grid-template-columns: repeat(3, 1fr);\n    border: 1px solid rgba(40, 39, 34, 0.13);\n    background: var(--dm-cream);\n  }\n\n  .dm-pillar {\n    padding: 29px 24px;\n    text-align: center;\n  }\n\n  .dm-pillar + .dm-pillar {\n    border-left: 1px solid rgba(40, 39, 34, 0.13);\n  }\n\n  .dm-pillar strong {\n    display: block;\n    margin-bottom: 8px;\n    color: #594b35;\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: 20px;\n    font-weight: 400;\n  }\n\n  .dm-pillar span {\n    color: var(--dm-muted);\n    font-size: 13px;\n    line-height: 1.6;\n  }\n\n  \/* STORY *\/\n\n  .dm-story {\n    padding: 64px 55px;\n    background: var(--dm-white);\n  }\n\n  .dm-story-grid {\n    display: grid;\n    grid-template-columns: minmax(0, 0.8fr) minmax(0, 1.2fr);\n    gap: 58px;\n    align-items: start;\n  }\n\n  .dm-story-title {\n    position: sticky;\n    top: 25px;\n  }\n\n  .dm-story-copy p {\n    margin-bottom: 18px;\n    color: #514e48;\n    font-size: 15px;\n  }\n\n  .dm-pullquote {\n    margin-top: 29px;\n    padding: 5px 0 5px 22px;\n    border-left: 1px solid var(--dm-gold);\n    color: #554c3d;\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: clamp(21px, 3vw, 27px);\n    font-style: italic;\n    line-height: 1.55;\n  }\n\n  \/* FRAGRANCE *\/\n\n  .dm-fragrance {\n    padding: 65px 55px;\n    background:\n      radial-gradient(\n        circle at 84% 19%,\n        rgba(180, 151, 100, 0.17),\n        transparent 25%\n      ),\n      var(--dm-charcoal);\n    color: var(--dm-white);\n  }\n\n  .dm-fragrance-header {\n    max-width: 760px;\n    margin-bottom: 35px;\n  }\n\n  .dm-fragrance .dm-eyebrow {\n    color: var(--dm-soft-gold);\n  }\n\n  .dm-fragrance h2 {\n    color: var(--dm-white);\n  }\n\n  .dm-fragrance-header p {\n    color: rgba(255, 253, 248, 0.74);\n    font-size: 15px;\n  }\n\n  .dm-notes-grid {\n    display: grid;\n    grid-template-columns: repeat(3, 1fr);\n    gap: 15px;\n  }\n\n  .dm-note-card {\n    padding: 29px 24px;\n    border-top: 1px solid var(--dm-gold);\n    background: rgba(255, 255, 255, 0.045);\n  }\n\n  .dm-note-card span {\n    display: block;\n    margin-bottom: 12px;\n    color: var(--dm-soft-gold);\n    font-size: 9px;\n    font-weight: 700;\n    letter-spacing: 0.18em;\n    text-transform: uppercase;\n  }\n\n  .dm-note-card h3 {\n    margin-bottom: 11px;\n    color: var(--dm-white);\n    font-size: 23px;\n  }\n\n  .dm-note-card p {\n    margin-bottom: 0;\n    color: rgba(255, 253, 248, 0.69);\n    font-size: 13px;\n  }\n\n  \/* PERFORMANCE *\/\n\n  .dm-performance {\n    padding: 65px 55px;\n    background: var(--dm-sand);\n  }\n\n  .dm-performance-header {\n    max-width: 770px;\n    margin-bottom: 36px;\n  }\n\n  .dm-performance-header p {\n    color: var(--dm-muted);\n    font-size: 15px;\n  }\n\n  .dm-performance-grid {\n    display: grid;\n    grid-template-columns: repeat(4, 1fr);\n    gap: 14px;\n  }\n\n  .dm-performance-card {\n    padding: 27px 22px;\n    border-top: 1px solid var(--dm-gold);\n    background: rgba(255, 255, 255, 0.6);\n  }\n\n  .dm-performance-number {\n    display: block;\n    margin-bottom: 14px;\n    color: var(--dm-gold);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: 29px;\n  }\n\n  .dm-performance-card h3 {\n    margin-bottom: 9px;\n    font-size: 21px;\n  }\n\n  .dm-performance-card p {\n    margin-bottom: 0;\n    color: var(--dm-muted);\n    font-size: 13px;\n  }\n\n  \/* FORMULA *\/\n\n  .dm-formula {\n    display: grid;\n    grid-template-columns: 1fr 1fr;\n    background: var(--dm-green);\n    color: var(--dm-white);\n  }\n\n  .dm-formula-copy {\n    padding: 65px 55px;\n  }\n\n  .dm-formula .dm-eyebrow {\n    color: var(--dm-soft-gold);\n  }\n\n  .dm-formula h2 {\n    color: var(--dm-white);\n  }\n\n  .dm-formula-copy p {\n    color: rgba(255, 253, 248, 0.74);\n    font-size: 15px;\n  }\n\n  .dm-formula-panel {\n    display: flex;\n    align-items: center;\n    padding: 52px;\n    background:\n      radial-gradient(\n        circle at center,\n        rgba(217, 199, 162, 0.17),\n        transparent 35%\n      ),\n      #191c1a;\n  }\n\n  .dm-formula-list {\n    width: 100%;\n  }\n\n  .dm-formula-item {\n    padding: 19px 0;\n    border-bottom: 1px solid rgba(217, 199, 162, 0.18);\n  }\n\n  .dm-formula-item:last-child {\n    border-bottom: 0;\n  }\n\n  .dm-formula-item strong {\n    display: block;\n    margin-bottom: 6px;\n    color: var(--dm-soft-gold);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: 21px;\n    font-weight: 400;\n  }\n\n  .dm-formula-item p {\n    margin-bottom: 0;\n    color: rgba(255, 253, 248, 0.7);\n    font-size: 13px;\n  }\n\n  \/* RITUAL *\/\n\n  .dm-ritual {\n    padding: 65px 55px;\n    background: var(--dm-white);\n  }\n\n  .dm-ritual-header {\n    margin-bottom: 36px;\n    text-align: center;\n  }\n\n  .dm-ritual-grid {\n    display: grid;\n    grid-template-columns: repeat(3, 1fr);\n    gap: 15px;\n  }\n\n  .dm-ritual-step {\n    padding: 29px 24px;\n    border-top: 1px solid var(--dm-gold);\n    background: var(--dm-cream);\n  }\n\n  .dm-ritual-step span {\n    display: block;\n    margin-bottom: 13px;\n    color: var(--dm-gold);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: 30px;\n  }\n\n  .dm-ritual-step h3 {\n    margin-bottom: 9px;\n    font-size: 22px;\n  }\n\n  .dm-ritual-step p {\n    margin-bottom: 0;\n    color: var(--dm-muted);\n    font-size: 13px;\n  }\n\n  \/* PERFECT FOR *\/\n\n  .dm-perfect {\n    padding: 65px 55px;\n    background: var(--dm-cream);\n  }\n\n  .dm-perfect-grid {\n    display: grid;\n    grid-template-columns: 0.9fr 1.1fr;\n    gap: 52px;\n    align-items: center;\n  }\n\n  .dm-perfect-copy p {\n    color: var(--dm-muted);\n    font-size: 15px;\n  }\n\n  .dm-perfect-list {\n    padding: 30px;\n    border: 1px solid rgba(40, 39, 34, 0.13);\n    background: var(--dm-white);\n  }\n\n  .dm-perfect-item {\n    display: flex;\n    gap: 13px;\n    padding: 14px 0;\n    border-bottom: 1px solid rgba(40, 39, 34, 0.1);\n    color: #554f46;\n    font-size: 13px;\n    line-height: 1.55;\n  }\n\n  .dm-perfect-item:last-child {\n    border-bottom: 0;\n  }\n\n  .dm-perfect-mark {\n    flex: 0 0 auto;\n    color: var(--dm-gold);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: 18px;\n  }\n\n  \/* LAYERING *\/\n\n  .dm-layering {\n    padding: 67px 55px;\n    background:\n      radial-gradient(\n        circle at 16% 20%,\n        rgba(217, 199, 162, 0.15),\n        transparent 24%\n      ),\n      linear-gradient(\n        135deg,\n        #101110 0%,\n        #29302c 100%\n      );\n    color: var(--dm-white);\n    text-align: center;\n  }\n\n  .dm-layering-content {\n    max-width: 740px;\n    margin: 0 auto;\n  }\n\n  .dm-layering .dm-eyebrow {\n    color: var(--dm-soft-gold);\n  }\n\n  .dm-layering h2 {\n    color: var(--dm-white);\n  }\n\n  .dm-layering p {\n    color: rgba(255, 253, 248, 0.74);\n    font-size: 15px;\n  }\n\n  .dm-layering .dm-button {\n    margin-top: 9px;\n  }\n\n  \/* FINAL *\/\n\n  .dm-final {\n    padding: 68px 42px;\n    background: var(--dm-sand);\n    text-align: center;\n  }\n\n  .dm-final h2 {\n    margin-bottom: 19px;\n    font-size: clamp(34px, 5vw, 52px);\n  }\n\n  .dm-final p {\n    max-width: 700px;\n    margin: 0 auto 28px;\n    color: var(--dm-muted);\n    font-size: 15px;\n  }\n\n  @media screen and (max-width: 850px) {\n    .dm-story-grid,\n    .dm-formula,\n    .dm-perfect-grid {\n      grid-template-columns: 1fr;\n    }\n\n    .dm-story-title {\n      position: static;\n    }\n\n    .dm-performance-grid {\n      grid-template-columns: repeat(2, 1fr);\n    }\n  }\n\n  @media screen and (max-width: 700px) {\n    .dm-pillars,\n    .dm-notes-grid,\n    .dm-ritual-grid {\n      grid-template-columns: 1fr;\n    }\n\n    .dm-pillar + .dm-pillar {\n      border-top: 1px solid rgba(40, 39, 34, 0.13);\n      border-left: 0;\n    }\n  }\n\n  @media screen and (max-width: 550px) {\n    .dm-hero,\n    .dm-story,\n    .dm-fragrance,\n    .dm-performance,\n    .dm-formula-copy,\n    .dm-formula-panel,\n    .dm-ritual,\n    .dm-perfect,\n    .dm-layering,\n    .dm-final {\n      padding-right: 23px;\n      padding-left: 23px;\n    }\n\n    .dm-hero {\n      padding-top: 58px;\n      padding-bottom: 58px;\n    }\n\n    .dm-performance-grid {\n      grid-template-columns: 1fr;\n    }\n  }\n\u003c\/style\u003e\n\n\u003cdiv class=\"dm-balm-page\"\u003e\n\n  \u003c!-- HERO --\u003e\n  \u003csection class=\"dm-hero\"\u003e\n    \u003cdiv class=\"dm-hero-content\"\u003e\n\n      \u003cdiv class=\"dm-eyebrow\"\u003e\n        The Black Label Grooming Collection\n      \u003c\/div\u003e\n\n      \u003ch2\u003e\n        Dapper Man Beard Balm\n      \u003c\/h2\u003e\n\n      \u003cdiv class=\"dm-hero-tagline\"\u003e\n        Clean lines. Quiet confidence. Effortless polish.\n      \u003c\/div\u003e\n\n      \u003cp\u003e\n        A luxury conditioning beard balm created for the gentleman who\n        understands that refinement is found in the details. Dapper Man\n        softens coarse facial hair, helps tame unruly texture and provides\n        flexible control, finished with fresh citrus, subtle green aromatics,\n        smooth florals, refined woods and clean musk.\n      \u003c\/p\u003e\n\n      \u003ca class=\"dm-button\" href=\"#dapper-man-details\"\u003e\n        Discover Dapper Man\n      \u003c\/a\u003e\n\n    \u003c\/div\u003e\n  \u003c\/section\u003e\n\n  \u003c!-- BENEFITS --\u003e\n  \u003csection class=\"dm-pillars\"\u003e\n\n    \u003cdiv class=\"dm-pillar\"\u003e\n      \u003cstrong\u003eDeep Conditioning\u003c\/strong\u003e\n      \u003cspan\u003e\n        Nourishing botanical oils help soften coarse beard hair and improve\n        everyday manageability.\n      \u003c\/span\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"dm-pillar\"\u003e\n      \u003cstrong\u003eFlexible Control\u003c\/strong\u003e\n      \u003cspan\u003e\n        Natural waxes help shape the beard and smooth flyaways without\n        stiffness or heaviness.\n      \u003c\/span\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"dm-pillar\"\u003e\n      \u003cstrong\u003eClean Signature Scent\u003c\/strong\u003e\n      \u003cspan\u003e\n        Fresh citrus, green aromatics, soft florals, polished woods and musk.\n      \u003c\/span\u003e\n    \u003c\/div\u003e\n\n  \u003c\/section\u003e\n\n  \u003c!-- STORY --\u003e\n  \u003csection class=\"dm-story\" id=\"dapper-man-details\"\u003e\n\n    \u003cdiv class=\"dm-story-grid\"\u003e\n\n      \u003cdiv class=\"dm-story-title\"\u003e\n\n        \u003cdiv class=\"dm-eyebrow\"\u003e\n          The Fragrance Story\n        \u003c\/div\u003e\n\n        \u003ch2 class=\"dm-heading\"\u003e\n          The Art of Looking Effortlessly Put Together\n        \u003c\/h2\u003e\n\n      \u003c\/div\u003e\n\n      \u003cdiv class=\"dm-story-copy\"\u003e\n\n        \u003cp\u003e\n          There is a certain ease to a man who takes care of himself—not for\n          attention, but because refinement has become second nature.\n        \u003c\/p\u003e\n\n        \u003cp\u003e\n          Dapper Man was created to capture that quiet confidence. The\n          fragrance opens with bright bergamot and fresh citrus, lifted by a\n          subtle green aromatic character that feels crisp, modern and\n          immediately polished.\n        \u003c\/p\u003e\n\n        \u003cp\u003e\n          Soft florals and clean herbal accents unfold through the heart,\n          bringing balance and sophistication without becoming overly formal.\n          The composition remains understated, smooth and easy to wear.\n        \u003c\/p\u003e\n\n        \u003cp\u003e\n          Refined woods and clean musk form the foundation, leaving a fresh,\n          tailored finish that wears close to the beard and transitions\n          effortlessly from the office to the weekend.\n        \u003c\/p\u003e\n\n        \u003cp\u003e\n          Dapper Man is not designed to overwhelm a room. It is designed to\n          leave the impression that everything is exactly as it should be.\n        \u003c\/p\u003e\n\n        \u003cdiv class=\"dm-pullquote\"\u003e\n          Fresh, tailored and effortlessly refined.\n        \u003c\/div\u003e\n\n      \u003c\/div\u003e\n\n    \u003c\/div\u003e\n\n  \u003c\/section\u003e\n\n  \u003c!-- FRAGRANCE NOTES --\u003e\n  \u003csection class=\"dm-fragrance\"\u003e\n\n    \u003cdiv class=\"dm-fragrance-header\"\u003e\n\n      \u003cdiv class=\"dm-eyebrow\"\u003e\n        The Scent Profile\n      \u003c\/div\u003e\n\n      \u003ch2 class=\"dm-heading\"\u003e\n        Fresh Citrus, Soft Florals and Polished Woods\n      \u003c\/h2\u003e\n\n      \u003cp\u003e\n        A clean woody-aromatic composition that moves from bright citrus and\n        green freshness into smooth florals, refined woods and gentle musk.\n      \u003c\/p\u003e\n\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"dm-notes-grid\"\u003e\n\n      \u003carticle class=\"dm-note-card\"\u003e\n        \u003cspan\u003eTop Notes\u003c\/span\u003e\n\n        \u003ch3\u003eBright and Polished\u003c\/h3\u003e\n\n        \u003cp\u003e\n          Bergamot, fresh citrus and subtle green aromatics create a crisp,\n          uplifting introduction.\n        \u003c\/p\u003e\n      \u003c\/article\u003e\n\n      \u003carticle class=\"dm-note-card\"\u003e\n        \u003cspan\u003eHeart Notes\u003c\/span\u003e\n\n        \u003ch3\u003eSmooth and Refined\u003c\/h3\u003e\n\n        \u003cp\u003e\n          Soft florals and clean herbal accents add balance, sophistication\n          and understated depth.\n        \u003c\/p\u003e\n      \u003c\/article\u003e\n\n      \u003carticle class=\"dm-note-card\"\u003e\n        \u003cspan\u003eBase Notes\u003c\/span\u003e\n\n        \u003ch3\u003eClean and Lasting\u003c\/h3\u003e\n\n        \u003cp\u003e\n          Refined woods and gentle musk create a smooth, tailored finish that\n          remains close and comfortable.\n        \u003c\/p\u003e\n      \u003c\/article\u003e\n\n    \u003c\/div\u003e\n\n  \u003c\/section\u003e\n\n  \u003c!-- PERFORMANCE --\u003e\n  \u003csection class=\"dm-performance\"\u003e\n\n    \u003cdiv class=\"dm-performance-header\"\u003e\n\n      \u003cdiv class=\"dm-eyebrow\"\u003e\n        Grooming Performance\n      \u003c\/div\u003e\n\n      \u003ch2 class=\"dm-heading\"\u003e\n        Everyday Control Without the Heavy Finish\n      \u003c\/h2\u003e\n\n      \u003cp\u003e\n        Dapper Man combines conditioning beard care with light-to-medium\n        flexible hold, leaving facial hair softer, smoother and naturally\n        polished.\n      \u003c\/p\u003e\n\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"dm-performance-grid\"\u003e\n\n      \u003carticle class=\"dm-performance-card\"\u003e\n        \u003cspan class=\"dm-performance-number\"\u003e01\u003c\/span\u003e\n\n        \u003ch3\u003eSoftens\u003c\/h3\u003e\n\n        \u003cp\u003e\n          Helps improve the texture of coarse, dry or difficult facial hair.\n        \u003c\/p\u003e\n      \u003c\/article\u003e\n\n      \u003carticle class=\"dm-performance-card\"\u003e\n        \u003cspan class=\"dm-performance-number\"\u003e02\u003c\/span\u003e\n\n        \u003ch3\u003eConditions\u003c\/h3\u003e\n\n        \u003cp\u003e\n          Nourishing oils support a smoother beard and more comfortable skin\n          beneath it.\n        \u003c\/p\u003e\n      \u003c\/article\u003e\n\n      \u003carticle class=\"dm-performance-card\"\u003e\n        \u003cspan class=\"dm-performance-number\"\u003e03\u003c\/span\u003e\n\n        \u003ch3\u003eControls\u003c\/h3\u003e\n\n        \u003cp\u003e\n          Natural waxes help tame flyaways and guide the beard into place.\n        \u003c\/p\u003e\n      \u003c\/article\u003e\n\n      \u003carticle class=\"dm-performance-card\"\u003e\n        \u003cspan class=\"dm-performance-number\"\u003e04\u003c\/span\u003e\n\n        \u003ch3\u003eRefines\u003c\/h3\u003e\n\n        \u003cp\u003e\n          Leaves the beard looking healthy, tailored and naturally groomed.\n        \u003c\/p\u003e\n      \u003c\/article\u003e\n\n    \u003c\/div\u003e\n\n  \u003c\/section\u003e\n\n  \u003c!-- FORMULA --\u003e\n  \u003csection class=\"dm-formula\"\u003e\n\n    \u003cdiv class=\"dm-formula-copy\"\u003e\n\n      \u003cdiv class=\"dm-eyebrow\"\u003e\n        The Conditioning Formula\n      \u003c\/div\u003e\n\n      \u003ch2 class=\"dm-heading\"\u003e\n        Nourishing Care With Flexible, Touchable Structure\n      \u003c\/h2\u003e\n\n      \u003cp\u003e\n        Dapper Man is crafted with natural waxes, conditioning oils, aloe and\n        botanical extracts selected to help soften facial hair and improve the\n        beard’s overall feel.\n      \u003c\/p\u003e\n\n      \u003cp\u003e\n        Coconut, argan and sweet almond oils help nourish coarse texture and\n        support smoothness and manageability. Aloe and botanical extracts add\n        another layer of care for the skin beneath the beard.\n      \u003c\/p\u003e\n\n      \u003cp\u003e\n        Beeswax provides soft structure, helping tame and define the beard\n        without making it feel rigid, greasy or overly styled.\n      \u003c\/p\u003e\n\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"dm-formula-panel\"\u003e\n\n      \u003cdiv class=\"dm-formula-list\"\u003e\n\n        \u003cdiv class=\"dm-formula-item\"\u003e\n          \u003cstrong\u003eCoconut Oil\u003c\/strong\u003e\n          \u003cp\u003e\n            Helps condition dry beard hair and improve softness and\n            manageability.\n          \u003c\/p\u003e\n        \u003c\/div\u003e\n\n        \u003cdiv class=\"dm-formula-item\"\u003e\n          \u003cstrong\u003eArgan Oil\u003c\/strong\u003e\n          \u003cp\u003e\n            Supports a smoother feel and a naturally healthy-looking finish.\n          \u003c\/p\u003e\n        \u003c\/div\u003e\n\n        \u003cdiv class=\"dm-formula-item\"\u003e\n          \u003cstrong\u003eSweet Almond Oil\u003c\/strong\u003e\n          \u003cp\u003e\n            Provides lightweight conditioning care for facial hair and skin.\n          \u003c\/p\u003e\n        \u003c\/div\u003e\n\n        \u003cdiv class=\"dm-formula-item\"\u003e\n          \u003cstrong\u003eBeeswax\u003c\/strong\u003e\n          \u003cp\u003e\n            Adds flexible light-to-medium hold for shaping and flyaway control.\n          \u003c\/p\u003e\n        \u003c\/div\u003e\n\n        \u003cdiv class=\"dm-formula-item\"\u003e\n          \u003cstrong\u003eAloe and Botanicals\u003c\/strong\u003e\n          \u003cp\u003e\n            Help care for dry-feeling skin beneath the beard during the daily\n            grooming ritual.\n          \u003c\/p\u003e\n        \u003c\/div\u003e\n\n      \u003c\/div\u003e\n\n    \u003c\/div\u003e\n\n  \u003c\/section\u003e\n\n  \u003c!-- HOW TO USE --\u003e\n  \u003csection class=\"dm-ritual\"\u003e\n\n    \u003cdiv class=\"dm-ritual-header\"\u003e\n\n      \u003cdiv class=\"dm-eyebrow\"\u003e\n        The Black Label Ritual\n      \u003c\/div\u003e\n\n      \u003ch2 class=\"dm-heading\"\u003e\n        How to Apply Dapper Man Beard Balm\n      \u003c\/h2\u003e\n\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"dm-ritual-grid\"\u003e\n\n      \u003carticle class=\"dm-ritual-step\"\u003e\n        \u003cspan\u003e01\u003c\/span\u003e\n\n        \u003ch3\u003eBegin With a Small Amount\u003c\/h3\u003e\n\n        \u003cp\u003e\n          Remove a small amount using the back of a fingernail. Begin with less\n          and add more according to beard length and density.\n        \u003c\/p\u003e\n      \u003c\/article\u003e\n\n      \u003carticle class=\"dm-ritual-step\"\u003e\n        \u003cspan\u003e02\u003c\/span\u003e\n\n        \u003ch3\u003eWarm Between the Hands\u003c\/h3\u003e\n\n        \u003cp\u003e\n          Rub the balm between the palms and fingertips until it softens and\n          distributes evenly.\n        \u003c\/p\u003e\n      \u003c\/article\u003e\n\n      \u003carticle class=\"dm-ritual-step\"\u003e\n        \u003cspan\u003e03\u003c\/span\u003e\n\n        \u003ch3\u003eCondition and Shape\u003c\/h3\u003e\n\n        \u003cp\u003e\n          Work through the beard from root to end, focusing on the mid-lengths\n          and ends before shaping with the hands or a beard comb.\n        \u003c\/p\u003e\n      \u003c\/article\u003e\n\n    \u003c\/div\u003e\n\n  \u003c\/section\u003e\n\n  \u003c!-- PERFECT FOR --\u003e\n  \u003csection class=\"dm-perfect\"\u003e\n\n    \u003cdiv class=\"dm-perfect-grid\"\u003e\n\n      \u003cdiv class=\"dm-perfect-copy\"\u003e\n\n        \u003cdiv class=\"dm-eyebrow\"\u003e\n          Perfect For\n        \u003c\/div\u003e\n\n        \u003ch2 class=\"dm-heading\"\u003e\n          The Gentleman Who Prefers Clean, Timeless Style\n        \u003c\/h2\u003e\n\n        \u003cp\u003e\n          Dapper Man is ideal for men who enjoy fresh, understated cologne\n          scents and want dependable conditioning with natural, flexible beard\n          control.\n        \u003c\/p\u003e\n\n      \u003c\/div\u003e\n\n      \u003cdiv class=\"dm-perfect-list\"\u003e\n\n        \u003cdiv class=\"dm-perfect-item\"\u003e\n          \u003cspan class=\"dm-perfect-mark\"\u003e◇\u003c\/span\u003e\n          \u003cspan\u003eEveryday grooming and professional settings\u003c\/span\u003e\n        \u003c\/div\u003e\n\n        \u003cdiv class=\"dm-perfect-item\"\u003e\n          \u003cspan class=\"dm-perfect-mark\"\u003e◇\u003c\/span\u003e\n          \u003cspan\u003eOffice wear, meetings and daytime occasions\u003c\/span\u003e\n        \u003c\/div\u003e\n\n        \u003cdiv class=\"dm-perfect-item\"\u003e\n          \u003cspan class=\"dm-perfect-mark\"\u003e◇\u003c\/span\u003e\n          \u003cspan\u003eMedium to longer beards requiring added control\u003c\/span\u003e\n        \u003c\/div\u003e\n\n        \u003cdiv class=\"dm-perfect-item\"\u003e\n          \u003cspan class=\"dm-perfect-mark\"\u003e◇\u003c\/span\u003e\n          \u003cspan\u003eCoarse, dry or unruly facial hair\u003c\/span\u003e\n        \u003c\/div\u003e\n\n        \u003cdiv class=\"dm-perfect-item\"\u003e\n          \u003cspan class=\"dm-perfect-mark\"\u003e◇\u003c\/span\u003e\n          \u003cspan\u003eFresh, clean and classic cologne lovers\u003c\/span\u003e\n        \u003c\/div\u003e\n\n        \u003cdiv class=\"dm-perfect-item\"\u003e\n          \u003cspan class=\"dm-perfect-mark\"\u003e◇\u003c\/span\u003e\n          \u003cspan\u003eLayering with Dapper Man Beard Oil\u003c\/span\u003e\n        \u003c\/div\u003e\n\n      \u003c\/div\u003e\n\n    \u003c\/div\u003e\n\n  \u003c\/section\u003e\n\n  \u003c!-- LAYERING --\u003e\n  \u003csection class=\"dm-layering\"\u003e\n\n    \u003cdiv class=\"dm-layering-content\"\u003e\n\n      \u003cdiv class=\"dm-eyebrow\"\u003e\n        Complete the Ritual\n      \u003c\/div\u003e\n\n      \u003ch2 class=\"dm-heading\"\u003e\n        Layer With Dapper Man Beard Oil\n      \u003c\/h2\u003e\n\n      \u003cp\u003e\n        Apply Dapper Man Beard Oil first to condition the facial hair and skin\n        beneath the beard. Allow it to absorb, then finish with the beard balm\n        for added softness, definition and flexible control.\n      \u003c\/p\u003e\n\n      \u003cp\u003e\n        Layering the matching products creates a seamless scent experience of\n        fresh citrus, subtle green aromatics, smooth florals, refined woods and\n        clean musk.\n      \u003c\/p\u003e\n\n      \u003ca class=\"dm-button\" href=\"\/products\/the-black-label-dapper-man-beard-oil\"\u003e\n        Explore Dapper Man Beard Oil\n      \u003c\/a\u003e\n\n    \u003c\/div\u003e\n\n  \u003c\/section\u003e\n\n  \u003c!-- FINAL CTA --\u003e\n  \u003csection class=\"dm-final\"\u003e\n\n    \u003cdiv class=\"dm-eyebrow\"\u003e\n      Dapper Man\n    \u003c\/div\u003e\n\n    \u003ch2\u003e\n      Refinement Never Needs to Be Announced\n    \u003c\/h2\u003e\n\n    \u003cp\u003e\n      Conditioning care, flexible control and a fresh, tailored fragrance\n      created for the gentleman who makes looking polished appear effortless.\n    \u003c\/p\u003e\n\n    \u003ca class=\"dm-button dm-button-outline\" href=\"#product-form\"\u003e\n      Add Dapper Man to Your Ritual\n    \u003c\/a\u003e\n\n  \u003c\/section\u003e\n\n\u003c\/div\u003e","brand":"LuLu \u0026 Oliver","offers":[{"title":"Default Title","offer_id":44928953385030,"sku":"balm dapper man","price":21.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0560\/1948\/4742\/files\/DapperManBeardBalm.3.jpg?v=1776814871","url":"https:\/\/luluandoliver.com\/products\/dapper-man-luxury-beard-balm","provider":"LuLu \u0026 Oliver","version":"1.0","type":"link"}