{"product_id":"embers-ash-luxury-beard-balm","title":"Embers \u0026 Ash Luxury Beard Balm","description":"\u003cstyle\u003e\n  .ea-balm-page {\n    --ea-black: #100f0e;\n    --ea-charcoal: #292522;\n    --ea-brown: #49382e;\n    --ea-rust: #76513b;\n    --ea-cream: #f7f3eb;\n    --ea-sand: #e8ddcf;\n    --ea-gold: #b69762;\n    --ea-soft-gold: #dbc49d;\n    --ea-ink: #2a251f;\n    --ea-muted: #6d655d;\n    --ea-white: #fffdf8;\n\n    max-width: 1040px;\n    margin: 0 auto 45px;\n    color: var(--ea-ink);\n    font-family: inherit;\n  }\n\n  .ea-balm-page *,\n  .ea-balm-page *::before,\n  .ea-balm-page *::after {\n    box-sizing: border-box;\n  }\n\n  .ea-balm-page h2,\n  .ea-balm-page h3,\n  .ea-balm-page p {\n    margin-top: 0;\n  }\n\n  .ea-balm-page h2,\n  .ea-balm-page h3 {\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-weight: 400;\n    line-height: 1.14;\n  }\n\n  .ea-balm-page p {\n    line-height: 1.78;\n  }\n\n  .ea-balm-page section {\n    margin-bottom: 22px;\n  }\n\n  .ea-eyebrow {\n    margin-bottom: 15px;\n    color: #806846;\n    font-size: 10px;\n    font-weight: 700;\n    letter-spacing: 0.22em;\n    text-transform: uppercase;\n  }\n\n  .ea-heading {\n    margin-bottom: 21px;\n    font-size: clamp(31px, 5vw, 48px);\n    letter-spacing: -0.025em;\n  }\n\n  .ea-button {\n    display: inline-block;\n    padding: 14px 23px;\n    border: 1px solid var(--ea-soft-gold);\n    background: var(--ea-soft-gold);\n    color: #1d1a17;\n    font-size: 10px;\n    font-weight: 700;\n    letter-spacing: 0.17em;\n    line-height: 1.3;\n    text-decoration: none;\n    text-transform: uppercase;\n    transition:\n      background 0.25s ease,\n      color 0.25s ease;\n  }\n\n  .ea-button:hover {\n    background: transparent;\n    color: var(--ea-white);\n  }\n\n  .ea-button-outline {\n    border-color: var(--ea-gold);\n    background: transparent;\n    color: var(--ea-ink);\n  }\n\n  .ea-button-outline:hover {\n    background: var(--ea-ink);\n    color: var(--ea-white);\n  }\n\n  \/* HERO *\/\n\n  .ea-hero {\n    position: relative;\n    overflow: hidden;\n    padding: 75px 55px;\n    background:\n      radial-gradient(\n        circle at 82% 22%,\n        rgba(219, 196, 157, 0.19),\n        transparent 27%\n      ),\n      radial-gradient(\n        circle at 88% 72%,\n        rgba(168, 82, 42, 0.24),\n        transparent 29%\n      ),\n      linear-gradient(\n        135deg,\n        #0f0e0d 0%,\n        #2c211c 57%,\n        #654330 100%\n      );\n    color: var(--ea-white);\n  }\n\n  .ea-hero::before {\n    position: absolute;\n    right: 93px;\n    top: 44px;\n    width: 125px;\n    height: 125px;\n    border: 1px solid rgba(219, 196, 157, 0.13);\n    content: \"\";\n    transform: rotate(45deg);\n  }\n\n  .ea-hero::after {\n    position: absolute;\n    right: -95px;\n    bottom: -150px;\n    width: 370px;\n    height: 370px;\n    border: 1px solid rgba(219, 196, 157, 0.13);\n    border-radius: 50%;\n    content: \"\";\n  }\n\n  .ea-hero-content {\n    position: relative;\n    z-index: 2;\n    max-width: 760px;\n  }\n\n  .ea-hero .ea-eyebrow {\n    color: var(--ea-soft-gold);\n  }\n\n  .ea-hero h2 {\n    max-width: 740px;\n    margin-bottom: 18px;\n    color: var(--ea-white);\n    font-size: clamp(41px, 7vw, 67px);\n    letter-spacing: -0.035em;\n  }\n\n  .ea-hero-tagline {\n    margin-bottom: 24px;\n    color: var(--ea-soft-gold);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: clamp(21px, 3vw, 29px);\n    font-style: italic;\n  }\n\n  .ea-hero p {\n    max-width: 700px;\n    margin-bottom: 29px;\n    color: rgba(255, 253, 248, 0.79);\n    font-size: 16px;\n  }\n\n  \/* BENEFITS *\/\n\n  .ea-pillars {\n    display: grid;\n    grid-template-columns: repeat(3, 1fr);\n    border: 1px solid rgba(42, 37, 31, 0.13);\n    background: var(--ea-cream);\n  }\n\n  .ea-pillar {\n    padding: 29px 24px;\n    text-align: center;\n  }\n\n  .ea-pillar + .ea-pillar {\n    border-left: 1px solid rgba(42, 37, 31, 0.13);\n  }\n\n  .ea-pillar strong {\n    display: block;\n    margin-bottom: 8px;\n    color: #5e4b31;\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: 20px;\n    font-weight: 400;\n  }\n\n  .ea-pillar span {\n    color: var(--ea-muted);\n    font-size: 13px;\n    line-height: 1.6;\n  }\n\n  \/* STORY *\/\n\n  .ea-story {\n    padding: 64px 55px;\n    background: var(--ea-white);\n  }\n\n  .ea-story-grid {\n    display: grid;\n    grid-template-columns: minmax(0, 0.8fr) minmax(0, 1.2fr);\n    gap: 58px;\n    align-items: start;\n  }\n\n  .ea-story-title {\n    position: sticky;\n    top: 25px;\n  }\n\n  .ea-story-copy p {\n    margin-bottom: 18px;\n    color: #514b45;\n    font-size: 15px;\n  }\n\n  .ea-pullquote {\n    margin-top: 29px;\n    padding: 5px 0 5px 22px;\n    border-left: 1px solid var(--ea-gold);\n    color: #594a39;\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: clamp(21px, 3vw, 27px);\n    font-style: italic;\n    line-height: 1.55;\n  }\n\n  \/* FRAGRANCE *\/\n\n  .ea-fragrance {\n    padding: 65px 55px;\n    background:\n      radial-gradient(\n        circle at 84% 19%,\n        rgba(182, 151, 98, 0.17),\n        transparent 25%\n      ),\n      var(--ea-charcoal);\n    color: var(--ea-white);\n  }\n\n  .ea-fragrance-header {\n    max-width: 760px;\n    margin-bottom: 35px;\n  }\n\n  .ea-fragrance .ea-eyebrow {\n    color: var(--ea-soft-gold);\n  }\n\n  .ea-fragrance h2 {\n    color: var(--ea-white);\n  }\n\n  .ea-fragrance-header p {\n    color: rgba(255, 253, 248, 0.74);\n    font-size: 15px;\n  }\n\n  .ea-notes-grid {\n    display: grid;\n    grid-template-columns: repeat(3, 1fr);\n    gap: 15px;\n  }\n\n  .ea-note-card {\n    padding: 29px 24px;\n    border-top: 1px solid var(--ea-gold);\n    background: rgba(255, 255, 255, 0.045);\n  }\n\n  .ea-note-card span {\n    display: block;\n    margin-bottom: 12px;\n    color: var(--ea-soft-gold);\n    font-size: 9px;\n    font-weight: 700;\n    letter-spacing: 0.18em;\n    text-transform: uppercase;\n  }\n\n  .ea-note-card h3 {\n    margin-bottom: 11px;\n    color: var(--ea-white);\n    font-size: 23px;\n  }\n\n  .ea-note-card p {\n    margin-bottom: 0;\n    color: rgba(255, 253, 248, 0.69);\n    font-size: 13px;\n  }\n\n  \/* PERFORMANCE *\/\n\n  .ea-performance {\n    padding: 65px 55px;\n    background: var(--ea-sand);\n  }\n\n  .ea-performance-header {\n    max-width: 770px;\n    margin-bottom: 36px;\n  }\n\n  .ea-performance-header p {\n    color: var(--ea-muted);\n    font-size: 15px;\n  }\n\n  .ea-performance-grid {\n    display: grid;\n    grid-template-columns: repeat(4, 1fr);\n    gap: 14px;\n  }\n\n  .ea-performance-card {\n    padding: 27px 22px;\n    border-top: 1px solid var(--ea-gold);\n    background: rgba(255, 255, 255, 0.6);\n  }\n\n  .ea-performance-number {\n    display: block;\n    margin-bottom: 14px;\n    color: var(--ea-gold);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: 29px;\n  }\n\n  .ea-performance-card h3 {\n    margin-bottom: 9px;\n    font-size: 21px;\n  }\n\n  .ea-performance-card p {\n    margin-bottom: 0;\n    color: var(--ea-muted);\n    font-size: 13px;\n  }\n\n  \/* FORMULA *\/\n\n  .ea-formula {\n    display: grid;\n    grid-template-columns: 1fr 1fr;\n    background: var(--ea-brown);\n    color: var(--ea-white);\n  }\n\n  .ea-formula-copy {\n    padding: 65px 55px;\n  }\n\n  .ea-formula .ea-eyebrow {\n    color: var(--ea-soft-gold);\n  }\n\n  .ea-formula h2 {\n    color: var(--ea-white);\n  }\n\n  .ea-formula-copy p {\n    color: rgba(255, 253, 248, 0.74);\n    font-size: 15px;\n  }\n\n  .ea-formula-panel {\n    display: flex;\n    align-items: center;\n    padding: 52px;\n    background:\n      radial-gradient(\n        circle at center,\n        rgba(219, 196, 157, 0.17),\n        transparent 35%\n      ),\n      #1c1815;\n  }\n\n  .ea-formula-list {\n    width: 100%;\n  }\n\n  .ea-formula-item {\n    padding: 19px 0;\n    border-bottom: 1px solid rgba(219, 196, 157, 0.18);\n  }\n\n  .ea-formula-item:last-child {\n    border-bottom: 0;\n  }\n\n  .ea-formula-item strong {\n    display: block;\n    margin-bottom: 6px;\n    color: var(--ea-soft-gold);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: 21px;\n    font-weight: 400;\n  }\n\n  .ea-formula-item p {\n    margin-bottom: 0;\n    color: rgba(255, 253, 248, 0.7);\n    font-size: 13px;\n  }\n\n  \/* RITUAL *\/\n\n  .ea-ritual {\n    padding: 65px 55px;\n    background: var(--ea-white);\n  }\n\n  .ea-ritual-header {\n    margin-bottom: 36px;\n    text-align: center;\n  }\n\n  .ea-ritual-grid {\n    display: grid;\n    grid-template-columns: repeat(3, 1fr);\n    gap: 15px;\n  }\n\n  .ea-ritual-step {\n    padding: 29px 24px;\n    border-top: 1px solid var(--ea-gold);\n    background: var(--ea-cream);\n  }\n\n  .ea-ritual-step span {\n    display: block;\n    margin-bottom: 13px;\n    color: var(--ea-gold);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: 30px;\n  }\n\n  .ea-ritual-step h3 {\n    margin-bottom: 9px;\n    font-size: 22px;\n  }\n\n  .ea-ritual-step p {\n    margin-bottom: 0;\n    color: var(--ea-muted);\n    font-size: 13px;\n  }\n\n  \/* PERFECT FOR *\/\n\n  .ea-perfect {\n    padding: 65px 55px;\n    background: var(--ea-cream);\n  }\n\n  .ea-perfect-grid {\n    display: grid;\n    grid-template-columns: 0.9fr 1.1fr;\n    gap: 52px;\n    align-items: center;\n  }\n\n  .ea-perfect-copy p {\n    color: var(--ea-muted);\n    font-size: 15px;\n  }\n\n  .ea-perfect-list {\n    padding: 30px;\n    border: 1px solid rgba(42, 37, 31, 0.13);\n    background: var(--ea-white);\n  }\n\n  .ea-perfect-item {\n    display: flex;\n    gap: 13px;\n    padding: 14px 0;\n    border-bottom: 1px solid rgba(42, 37, 31, 0.1);\n    color: #554d43;\n    font-size: 13px;\n    line-height: 1.55;\n  }\n\n  .ea-perfect-item:last-child {\n    border-bottom: 0;\n  }\n\n  .ea-perfect-mark {\n    flex: 0 0 auto;\n    color: var(--ea-gold);\n    font-family: Georgia, \"Times New Roman\", serif;\n    font-size: 18px;\n  }\n\n  \/* LAYERING *\/\n\n  .ea-layering {\n    padding: 67px 55px;\n    background:\n      radial-gradient(\n        circle at 16% 20%,\n        rgba(219, 196, 157, 0.15),\n        transparent 24%\n      ),\n      linear-gradient(\n        135deg,\n        #100f0e 0%,\n        #31231d 100%\n      );\n    color: var(--ea-white);\n    text-align: center;\n  }\n\n  .ea-layering-content {\n    max-width: 740px;\n    margin: 0 auto;\n  }\n\n  .ea-layering .ea-eyebrow {\n    color: var(--ea-soft-gold);\n  }\n\n  .ea-layering h2 {\n    color: var(--ea-white);\n  }\n\n  .ea-layering p {\n    color: rgba(255, 253, 248, 0.74);\n    font-size: 15px;\n  }\n\n  .ea-layering .ea-button {\n    margin-top: 9px;\n  }\n\n  \/* FINAL *\/\n\n  .ea-final {\n    padding: 68px 42px;\n    background: var(--ea-sand);\n    text-align: center;\n  }\n\n  .ea-final h2 {\n    margin-bottom: 19px;\n    font-size: clamp(34px, 5vw, 52px);\n  }\n\n  .ea-final p {\n    max-width: 700px;\n    margin: 0 auto 28px;\n    color: var(--ea-muted);\n    font-size: 15px;\n  }\n\n  @media screen and (max-width: 850px) {\n    .ea-story-grid,\n    .ea-formula,\n    .ea-perfect-grid {\n      grid-template-columns: 1fr;\n    }\n\n    .ea-story-title {\n      position: static;\n    }\n\n    .ea-performance-grid {\n      grid-template-columns: repeat(2, 1fr);\n    }\n  }\n\n  @media screen and (max-width: 700px) {\n    .ea-pillars,\n    .ea-notes-grid,\n    .ea-ritual-grid {\n      grid-template-columns: 1fr;\n    }\n\n    .ea-pillar + .ea-pillar {\n      border-top: 1px solid rgba(42, 37, 31, 0.13);\n      border-left: 0;\n    }\n  }\n\n  @media screen and (max-width: 550px) {\n    .ea-hero,\n    .ea-story,\n    .ea-fragrance,\n    .ea-performance,\n    .ea-formula-copy,\n    .ea-formula-panel,\n    .ea-ritual,\n    .ea-perfect,\n    .ea-layering,\n    .ea-final {\n      padding-right: 23px;\n      padding-left: 23px;\n    }\n\n    .ea-hero {\n      padding-top: 58px;\n      padding-bottom: 58px;\n    }\n\n    .ea-performance-grid {\n      grid-template-columns: 1fr;\n    }\n  }\n\u003c\/style\u003e\n\n\u003cdiv class=\"ea-balm-page\"\u003e\n\n  \u003c!-- HERO --\u003e\n  \u003csection class=\"ea-hero\"\u003e\n    \u003cdiv class=\"ea-hero-content\"\u003e\n\n      \u003cdiv class=\"ea-eyebrow\"\u003e\n        The Black Label Grooming Collection\n      \u003c\/div\u003e\n\n      \u003ch2\u003e\n        Embers \u0026amp; Ash Beard Balm\n      \u003c\/h2\u003e\n\n      \u003cdiv class=\"ea-hero-tagline\"\u003e\n        The fire fades. The warmth remains.\n      \u003c\/div\u003e\n\n      \u003cp\u003e\n        A luxury conditioning beard balm inspired by the quiet warmth of a\n        fire settling into glowing embers. Embers \u0026amp; Ash softens coarse\n        facial hair, helps tame unruly texture and provides flexible control,\n        finished with clove, roasted warmth, smoky woods, cashmeran, creamy\n        vanilla and ambered depth.\n      \u003c\/p\u003e\n\n      \u003ca class=\"ea-button\" href=\"#embers-ash-details\"\u003e\n        Discover Embers \u0026amp; Ash\n      \u003c\/a\u003e\n\n    \u003c\/div\u003e\n  \u003c\/section\u003e\n\n  \u003c!-- BENEFITS --\u003e\n  \u003csection class=\"ea-pillars\"\u003e\n\n    \u003cdiv class=\"ea-pillar\"\u003e\n      \u003cstrong\u003eDeep Conditioning\u003c\/strong\u003e\n      \u003cspan\u003e\n        Botanical oils help soften coarse beard hair and improve everyday\n        manageability.\n      \u003c\/span\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"ea-pillar\"\u003e\n      \u003cstrong\u003eFlexible Hold\u003c\/strong\u003e\n      \u003cspan\u003e\n        Natural waxes help shape the beard and control flyaways without\n        stiffness.\n      \u003c\/span\u003e\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"ea-pillar\"\u003e\n      \u003cstrong\u003eSmoky Signature Scent\u003c\/strong\u003e\n      \u003cspan\u003e\n        Warm spice, roasted woods, glowing embers and creamy vanilla.\n      \u003c\/span\u003e\n    \u003c\/div\u003e\n\n  \u003c\/section\u003e\n\n  \u003c!-- STORY --\u003e\n  \u003csection class=\"ea-story\" id=\"embers-ash-details\"\u003e\n\n    \u003cdiv class=\"ea-story-grid\"\u003e\n\n      \u003cdiv class=\"ea-story-title\"\u003e\n\n        \u003cdiv class=\"ea-eyebrow\"\u003e\n          The Fragrance Story\n        \u003c\/div\u003e\n\n        \u003ch2 class=\"ea-heading\"\u003e\n          The Moment After the Flames\n        \u003c\/h2\u003e\n\n      \u003c\/div\u003e\n\n      \u003cdiv class=\"ea-story-copy\"\u003e\n\n        \u003cp\u003e\n          There is a moment when a fire changes. The flames lower, the wood\n          darkens and the room fills with the warmth of glowing embers,\n          smoldering timber and something softly sweet.\n        \u003c\/p\u003e\n\n        \u003cp\u003e\n          Embers \u0026amp; Ash was created to capture that atmosphere. The\n          fragrance opens with clove and a subtle trace of soft fruit, creating\n          a warm introduction reminiscent of roasted chestnuts beside the\n          hearth.\n        \u003c\/p\u003e\n\n        \u003cp\u003e\n          As the scent develops, guaiac wood and cashmeran rise through the\n          heart. Their dry, smoky character suggests burning logs, soft ash and\n          the mineral warmth of a fire that has settled into its final glow.\n        \u003c\/p\u003e\n\n        \u003cp\u003e\n          Creamy vanilla and warm woods form the base, smoothing the smoke with\n          a restrained sweetness that feels comforting rather than sugary.\n          The finish is atmospheric, addictive and deeply familiar.\n        \u003c\/p\u003e\n\n        \u003cp\u003e\n          Embers \u0026amp; Ash is not simply a smoky fragrance. It is warmth,\n          memory and quiet indulgence—carried close to the beard throughout\n          the day.\n        \u003c\/p\u003e\n\n        \u003cdiv class=\"ea-pullquote\"\u003e\n          Smoky. Warm. Quietly intoxicating.\n        \u003c\/div\u003e\n\n      \u003c\/div\u003e\n\n    \u003c\/div\u003e\n\n  \u003c\/section\u003e\n\n  \u003c!-- FRAGRANCE NOTES --\u003e\n  \u003csection class=\"ea-fragrance\"\u003e\n\n    \u003cdiv class=\"ea-fragrance-header\"\u003e\n\n      \u003cdiv class=\"ea-eyebrow\"\u003e\n        The Scent Profile\n      \u003c\/div\u003e\n\n      \u003ch2 class=\"ea-heading\"\u003e\n        Roasted Warmth, Smoky Woods and Creamy Vanilla\n      \u003c\/h2\u003e\n\n      \u003cp\u003e\n        A smoky woody-amber composition that moves from warming spice and\n        roasted sweetness into guaiac wood, cashmeran, vanilla and glowing\n        woods.\n      \u003c\/p\u003e\n\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"ea-notes-grid\"\u003e\n\n      \u003carticle class=\"ea-note-card\"\u003e\n        \u003cspan\u003eTop Notes\u003c\/span\u003e\n\n        \u003ch3\u003eWarm and Inviting\u003c\/h3\u003e\n\n        \u003cp\u003e\n          Clove, soft fruit and roasted chestnut warmth create a comforting,\n          gently spiced introduction.\n        \u003c\/p\u003e\n      \u003c\/article\u003e\n\n      \u003carticle class=\"ea-note-card\"\u003e\n        \u003cspan\u003eHeart Notes\u003c\/span\u003e\n\n        \u003ch3\u003eSmoky and Atmospheric\u003c\/h3\u003e\n\n        \u003cp\u003e\n          Guaiac wood, cashmeran and glowing embers create the impression of\n          smoldering timber and warm ash.\n        \u003c\/p\u003e\n      \u003c\/article\u003e\n\n      \u003carticle class=\"ea-note-card\"\u003e\n        \u003cspan\u003eBase Notes\u003c\/span\u003e\n\n        \u003ch3\u003eSmooth and Lasting\u003c\/h3\u003e\n\n        \u003cp\u003e\n          Creamy vanilla, warm woods and soft amber create a lingering,\n          quietly addictive finish.\n        \u003c\/p\u003e\n      \u003c\/article\u003e\n\n    \u003c\/div\u003e\n\n  \u003c\/section\u003e\n\n  \u003c!-- PERFORMANCE --\u003e\n  \u003csection class=\"ea-performance\"\u003e\n\n    \u003cdiv class=\"ea-performance-header\"\u003e\n\n      \u003cdiv class=\"ea-eyebrow\"\u003e\n        Grooming Performance\n      \u003c\/div\u003e\n\n      \u003ch2 class=\"ea-heading\"\u003e\n        Condition, Control and Restore\n      \u003c\/h2\u003e\n\n      \u003cp\u003e\n        Embers \u0026amp; Ash combines nourishing beard care with light-to-medium\n        flexible hold, leaving facial hair softer, smoother and more\n        intentionally styled.\n      \u003c\/p\u003e\n\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"ea-performance-grid\"\u003e\n\n      \u003carticle class=\"ea-performance-card\"\u003e\n        \u003cspan class=\"ea-performance-number\"\u003e01\u003c\/span\u003e\n\n        \u003ch3\u003eSoftens\u003c\/h3\u003e\n\n        \u003cp\u003e\n          Helps improve the texture of coarse, dry or difficult facial hair.\n        \u003c\/p\u003e\n      \u003c\/article\u003e\n\n      \u003carticle class=\"ea-performance-card\"\u003e\n        \u003cspan class=\"ea-performance-number\"\u003e02\u003c\/span\u003e\n\n        \u003ch3\u003eConditions\u003c\/h3\u003e\n\n        \u003cp\u003e\n          Nourishing oils support a smoother beard and more comfortable skin\n          beneath it.\n        \u003c\/p\u003e\n      \u003c\/article\u003e\n\n      \u003carticle class=\"ea-performance-card\"\u003e\n        \u003cspan class=\"ea-performance-number\"\u003e03\u003c\/span\u003e\n\n        \u003ch3\u003eShapes\u003c\/h3\u003e\n\n        \u003cp\u003e\n          Natural waxes help tame flyaways and guide the beard into place.\n        \u003c\/p\u003e\n      \u003c\/article\u003e\n\n      \u003carticle class=\"ea-performance-card\"\u003e\n        \u003cspan class=\"ea-performance-number\"\u003e04\u003c\/span\u003e\n\n        \u003ch3\u003eFinishes\u003c\/h3\u003e\n\n        \u003cp\u003e\n          Leaves the beard looking healthy, polished and naturally controlled.\n        \u003c\/p\u003e\n      \u003c\/article\u003e\n\n    \u003c\/div\u003e\n\n  \u003c\/section\u003e\n\n  \u003c!-- FORMULA --\u003e\n  \u003csection class=\"ea-formula\"\u003e\n\n    \u003cdiv class=\"ea-formula-copy\"\u003e\n\n      \u003cdiv class=\"ea-eyebrow\"\u003e\n        The Conditioning Formula\n      \u003c\/div\u003e\n\n      \u003ch2 class=\"ea-heading\"\u003e\n        Nourishing Care With Soft, Flexible Structure\n      \u003c\/h2\u003e\n\n      \u003cp\u003e\n        Embers \u0026amp; Ash is crafted with natural waxes, conditioning oils,\n        aloe and botanical extracts selected to help soften facial hair and\n        improve the beard’s overall feel.\n      \u003c\/p\u003e\n\n      \u003cp\u003e\n        Coconut, argan and sweet almond oils help nourish coarse texture and\n        support smoothness and manageability. Aloe and botanical extracts add\n        another layer of care for the skin beneath the beard.\n      \u003c\/p\u003e\n\n      \u003cp\u003e\n        Beeswax provides flexible structure, helping tame and define the beard\n        without making it feel rigid, heavy or overly styled.\n      \u003c\/p\u003e\n\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"ea-formula-panel\"\u003e\n\n      \u003cdiv class=\"ea-formula-list\"\u003e\n\n        \u003cdiv class=\"ea-formula-item\"\u003e\n          \u003cstrong\u003eCoconut Oil\u003c\/strong\u003e\n          \u003cp\u003e\n            Helps condition dry beard hair and improve softness and\n            manageability.\n          \u003c\/p\u003e\n        \u003c\/div\u003e\n\n        \u003cdiv class=\"ea-formula-item\"\u003e\n          \u003cstrong\u003eArgan Oil\u003c\/strong\u003e\n          \u003cp\u003e\n            Supports a smoother feel and a naturally healthy-looking finish.\n          \u003c\/p\u003e\n        \u003c\/div\u003e\n\n        \u003cdiv class=\"ea-formula-item\"\u003e\n          \u003cstrong\u003eSweet Almond Oil\u003c\/strong\u003e\n          \u003cp\u003e\n            Provides lightweight conditioning care for facial hair and skin.\n          \u003c\/p\u003e\n        \u003c\/div\u003e\n\n        \u003cdiv class=\"ea-formula-item\"\u003e\n          \u003cstrong\u003eBeeswax\u003c\/strong\u003e\n          \u003cp\u003e\n            Adds flexible light-to-medium hold for shaping and flyaway control.\n          \u003c\/p\u003e\n        \u003c\/div\u003e\n\n        \u003cdiv class=\"ea-formula-item\"\u003e\n          \u003cstrong\u003eAloe and Botanicals\u003c\/strong\u003e\n          \u003cp\u003e\n            Help care for dry-feeling skin beneath the beard during the daily\n            grooming ritual.\n          \u003c\/p\u003e\n        \u003c\/div\u003e\n\n      \u003c\/div\u003e\n\n    \u003c\/div\u003e\n\n  \u003c\/section\u003e\n\n  \u003c!-- HOW TO USE --\u003e\n  \u003csection class=\"ea-ritual\"\u003e\n\n    \u003cdiv class=\"ea-ritual-header\"\u003e\n\n      \u003cdiv class=\"ea-eyebrow\"\u003e\n        The Black Label Ritual\n      \u003c\/div\u003e\n\n      \u003ch2 class=\"ea-heading\"\u003e\n        How to Apply Embers \u0026amp; Ash Beard Balm\n      \u003c\/h2\u003e\n\n    \u003c\/div\u003e\n\n    \u003cdiv class=\"ea-ritual-grid\"\u003e\n\n      \u003carticle class=\"ea-ritual-step\"\u003e\n        \u003cspan\u003e01\u003c\/span\u003e\n\n        \u003ch3\u003eBegin With a Small Amount\u003c\/h3\u003e\n\n        \u003cp\u003e\n          Remove a small amount using the back of a fingernail. Begin with less\n          and add more according to beard length and density.\n        \u003c\/p\u003e\n      \u003c\/article\u003e\n\n      \u003carticle class=\"ea-ritual-step\"\u003e\n        \u003cspan\u003e02\u003c\/span\u003e\n\n        \u003ch3\u003eWarm Between the Hands\u003c\/h3\u003e\n\n        \u003cp\u003e\n          Rub the balm between the palms and fingertips until it softens and\n          distributes evenly.\n        \u003c\/p\u003e\n      \u003c\/article\u003e\n\n      \u003carticle class=\"ea-ritual-step\"\u003e\n        \u003cspan\u003e03\u003c\/span\u003e\n\n        \u003ch3\u003eCondition and Shape\u003c\/h3\u003e\n\n        \u003cp\u003e\n          Work through the beard from root to end, focusing on the mid-lengths\n          and ends before shaping with the hands or a beard comb.\n        \u003c\/p\u003e\n      \u003c\/article\u003e\n\n    \u003c\/div\u003e\n\n  \u003c\/section\u003e\n\n  \u003c!-- PERFECT FOR --\u003e\n  \u003csection class=\"ea-perfect\"\u003e\n\n    \u003cdiv class=\"ea-perfect-grid\"\u003e\n\n      \u003cdiv class=\"ea-perfect-copy\"\u003e\n\n        \u003cdiv class=\"ea-eyebrow\"\u003e\n          Perfect For\n        \u003c\/div\u003e\n\n        \u003ch2 class=\"ea-heading\"\u003e\n          The Gentleman Drawn to Warmth, Smoke and Memory\n        \u003c\/h2\u003e\n\n        \u003cp\u003e\n          Embers \u0026amp; Ash is ideal for men who enjoy smoky, woody and subtly\n          sweet fragrances and want dependable conditioning with natural,\n          flexible beard control.\n        \u003c\/p\u003e\n\n      \u003c\/div\u003e\n\n      \u003cdiv class=\"ea-perfect-list\"\u003e\n\n        \u003cdiv class=\"ea-perfect-item\"\u003e\n          \u003cspan class=\"ea-perfect-mark\"\u003e◇\u003c\/span\u003e\n          \u003cspan\u003eEvening wear and cooler weather\u003c\/span\u003e\n        \u003c\/div\u003e\n\n        \u003cdiv class=\"ea-perfect-item\"\u003e\n          \u003cspan class=\"ea-perfect-mark\"\u003e◇\u003c\/span\u003e\n          \u003cspan\u003eFall and winter grooming rituals\u003c\/span\u003e\n        \u003c\/div\u003e\n\n        \u003cdiv class=\"ea-perfect-item\"\u003e\n          \u003cspan class=\"ea-perfect-mark\"\u003e◇\u003c\/span\u003e\n          \u003cspan\u003eMedium to longer beards requiring added control\u003c\/span\u003e\n        \u003c\/div\u003e\n\n        \u003cdiv class=\"ea-perfect-item\"\u003e\n          \u003cspan class=\"ea-perfect-mark\"\u003e◇\u003c\/span\u003e\n          \u003cspan\u003eCoarse, dry or unruly facial hair\u003c\/span\u003e\n        \u003c\/div\u003e\n\n        \u003cdiv class=\"ea-perfect-item\"\u003e\n          \u003cspan class=\"ea-perfect-mark\"\u003e◇\u003c\/span\u003e\n          \u003cspan\u003eWarm, smoky and nostalgic fragrance lovers\u003c\/span\u003e\n        \u003c\/div\u003e\n\n        \u003cdiv class=\"ea-perfect-item\"\u003e\n          \u003cspan class=\"ea-perfect-mark\"\u003e◇\u003c\/span\u003e\n          \u003cspan\u003eLayering with Embers \u0026amp; Ash Beard Oil\u003c\/span\u003e\n        \u003c\/div\u003e\n\n      \u003c\/div\u003e\n\n    \u003c\/div\u003e\n\n  \u003c\/section\u003e\n\n  \u003c!-- LAYERING --\u003e\n  \u003csection class=\"ea-layering\"\u003e\n\n    \u003cdiv class=\"ea-layering-content\"\u003e\n\n      \u003cdiv class=\"ea-eyebrow\"\u003e\n        Complete the Ritual\n      \u003c\/div\u003e\n\n      \u003ch2 class=\"ea-heading\"\u003e\n        Layer With Embers \u0026amp; Ash Beard Oil\n      \u003c\/h2\u003e\n\n      \u003cp\u003e\n        Apply Embers \u0026amp; Ash Beard Oil first to condition the facial hair\n        and skin beneath the beard. Allow it to absorb, then finish with the\n        beard balm for added softness, shape and flexible control.\n      \u003c\/p\u003e\n\n      \u003cp\u003e\n        Layering the matching products creates a seamless scent experience of\n        clove, roasted warmth, guaiac wood, cashmeran, creamy vanilla and warm\n        woods.\n      \u003c\/p\u003e\n\n      \u003ca class=\"ea-button\" href=\"\/products\/the-black-label-embers-ash-beard-oil\"\u003e\n        Explore Embers \u0026amp; Ash Beard Oil\n      \u003c\/a\u003e\n\n    \u003c\/div\u003e\n\n  \u003c\/section\u003e\n\n  \u003c!-- FINAL CTA --\u003e\n  \u003csection class=\"ea-final\"\u003e\n\n    \u003cdiv class=\"ea-eyebrow\"\u003e\n      Embers \u0026amp; Ash\n    \u003c\/div\u003e\n\n    \u003ch2\u003e\n      Carry the Warmth With You\n    \u003c\/h2\u003e\n\n    \u003cp\u003e\n      Conditioning care, flexible control and a smoky, comforting fragrance\n      created for the gentleman drawn to glowing embers, warm woods and quiet\n      evenings.\n    \u003c\/p\u003e\n\n    \u003ca class=\"ea-button ea-button-outline\" href=\"#product-form\"\u003e\n      Add Embers \u0026amp; Ash to Your Ritual\n    \u003c\/a\u003e\n\n  \u003c\/section\u003e\n\n\u003c\/div\u003e","brand":"LuLu \u0026 Oliver","offers":[{"title":"Default Title","offer_id":44928777584710,"sku":"balm embers \u0026 ash","price":21.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0560\/1948\/4742\/files\/Embers_AshBeardBalmPic.4.jpg?v=1776811844","url":"https:\/\/luluandoliver.com\/products\/embers-ash-luxury-beard-balm","provider":"LuLu \u0026 Oliver","version":"1.0","type":"link"}