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LuLu & Oliver • The Black Label

The Daily Ritual

Olde Havana Beard Oil + Beard Balm

Warm, atmospheric and quietly distinguished. The Olde Havana Daily Ritual pairs our conditioning Beard Oil with our smoothing Beard Balm to soften, nourish and refine the beard while surrounding it with a sophisticated blend of aromatic tea, tobacco leaf, spice and polished woods.

Beard Oil + Beard Balm Tea • Tobacco • Woods Daily Conditioning Ritual Handcrafted in South Carolina
The Olde Havana Ritual

A grooming ritual steeped in atmosphere.

Olde Havana evokes a slower kind of luxury: polished wood, worn leather, aromatic tea and tobacco leaf resting in the warmth of an intimate private lounge.

The ritual begins with Beard Oil, created to condition facial hair and deliver moisture to the skin beneath the beard. Beard Balm follows to help seal in moisture, smooth the surface and add light, natural-looking control.

Both products carry the same rich Olde Havana fragrance, allowing the grooming experience to feel cohesive, refined and unmistakably personal from beginning to end.

Oil conditions. Balm controls. Olde Havana leaves the impression.

The Black Label Daily Ritual

Two Essential Steps

Everything the daily beard ritual requires.

Each Olde Havana Daily Ritual includes one full-size Beard Oil and one full-size Beard Balm in the same coordinated signature fragrance.

01

Olde Havana
Beard Oil

Condition • Moisturize • Soften

The foundation of the ritual. Olde Havana Beard Oil helps soften coarse facial hair while delivering moisture to the skin beneath the beard. It leaves the beard feeling more comfortable, more manageable and visibly well cared for.

  • Helps condition dry and coarse facial hair
  • Moisturizes the skin beneath the beard
  • Helps reduce the feeling of dryness and discomfort
  • Promotes softness and improved manageability
  • Adds a smooth, healthy-looking finish
  • Carries the Olde Havana fragrance close to the beard
02

Olde Havana
Beard Balm

Seal • Smooth • Control

The finishing step. Olde Havana Beard Balm helps lock in the benefits of the oil while smoothing the surface of the beard. It provides light hold, definition and polish without leaving the beard stiff or overly styled.

  • Helps seal in moisture after applying Beard Oil
  • Smooths the outer surface of the beard
  • Adds light hold and everyday definition
  • Helps tame flyaways and unruly hairs
  • Supports a fuller, more polished appearance
  • Extends the coordinated Olde Havana fragrance ritual
Better Together

More than two products. A complete system.

Beard Oil and Beard Balm perform different roles. Used together, they create a balanced grooming ritual that addresses moisture, softness and control.

I.

Condition

Beard Oil works through the facial hair to soften the beard and moisturize the skin beneath it.

II.

Seal

Beard Balm follows the oil to help preserve moisture and create a smoother, more conditioned finish.

III.

Control

The balm adds light shaping and definition, helping the beard look intentional without feeling rigid.

OH
The Signature Fragrance

Olde Havana

Aromatic Tea • Tobacco • Warm Woods

Rich, atmospheric and quietly seductive, Olde Havana captures the warmth of a private lounge after dark—polished wood, worn leather, steeped tea and tobacco leaf carried through the air.

Aromatic tea and subtle citrus create a refined opening before giving way to tobacco leaf, spice and warm woods. Smooth amber, soft musk and a touch of sweetness settle beneath the fragrance, creating a distinguished finish with depth but without heaviness.

Opening Aromatic Tea
Subtle Citrus
Heart Tobacco Leaf
Warm Spice
Finish Polished Woods
Amber Musk

The mood: Warm, cultivated and effortlessly distinguished. Olde Havana is made for the man who appreciates depth, tradition and quiet confidence.

The Daily Grooming Ritual

Condition first. Control second.

Apply after showering or washing the face, when the beard is clean and slightly damp or completely dry.

01

Apply the Oil

Dispense a small amount of Olde Havana Beard Oil into the palm. Rub the hands together, then massage the oil through the beard and into the skin beneath it.

02

Work Through

Use the fingers or a beard comb to distribute the oil from root to end. Pay particular attention to dry areas and the skin beneath fuller sections of the beard.

03

Finish With Balm

Warm a small amount of Olde Havana Beard Balm between the palms. Smooth it through the beard, then shape and refine with the hands, brush or comb.

Begin with less product than you think you need. Add more gradually according to beard length, density and personal preference.

The Black Label Difference

A more considered approach to beard care.

Designed to transform daily grooming from a task into a purposeful ritual.

01

Skin-to-Surface Care

Beard Oil addresses the beard and skin beneath it, while Beard Balm finishes and refines the outer surface.

02

Improved Softness

Consistent use helps coarse facial hair feel softer, smoother and more manageable.

03

Light Everyday Control

Beard Balm provides gentle shaping without the hard or sticky finish of heavier styling products.

04

Coordinated Fragrance

Both products share the same Olde Havana fragrance, preventing competing scents within the grooming routine.

05

Simple Two-Step System

Two complementary products create an effective daily routine without unnecessary complexity.

06

Small-Batch Craftsmanship

Handcrafted with care in South Carolina as part of The Black Label Men’s Collective.

Warm, Refined and Distinctive

A signature ritual with after-dark character.

Olde Havana is especially suited to men who prefer warm, woody and tobacco-inspired fragrance, while remaining polished enough for daily wear and professional settings.

Short Beards
Full Beards
Dry Facial Hair
Daily Grooming
Evening Wear
Fall and Winter
Father’s Day
Gifts for Him
The Daily Ritual

The complete foundation of beard care.

The Olde Havana Daily Ritual brings two complementary grooming steps together in one coordinated set. No mismatched fragrances. No uncertainty about which products work together. Just a focused routine designed to condition, soften and refine the beard.

Included in Your Ritual

One Beard Oil.
One Beard Balm.
One Signature.

A complete two-step Olde Havana grooming experience for softness, moisture and everyday control.

Take the Ritual Beyond the Beard

Carry Olde Havana from beard to skin.

Complete the fragrance experience with the matching Black Label Luxury Cologne Oil. Apply it to pulse points after grooming to extend the warm, tobacco-and-tea signature beyond the beard.

Explore Luxury Cologne Oil
The Details

Frequently Asked Questions

What is included in the Olde Havana Daily Ritual?

The set includes one full-size Olde Havana Beard Oil and one full-size Olde Havana Beard Balm.

Should Beard Oil or Beard Balm be applied first?

Apply Beard Oil first so it can reach the facial hair and skin beneath the beard. Follow with Beard Balm to help seal in moisture, smooth the beard and add light control.

Do I need both products?

The products perform different roles. Beard Oil focuses on conditioning and moisture, while Beard Balm adds smoothing, light hold and definition. They can be used individually, but they are designed to work especially well together.

What does Olde Havana smell like?

Olde Havana is a warm aromatic fragrance featuring steeped tea, tobacco leaf, subtle citrus, spice, polished woods, amber and soft musk.

Is Olde Havana only for evening wear?

No. Although its warm and atmospheric character is especially appealing in the evening and during cooler seasons, it can also be worn during the day by anyone who prefers richer woody fragrances.

Can I add the matching cologne oil?

Yes. The Black Label Luxury Cologne Oil is available in Olde Havana and can be applied to pulse points after the beard-care ritual for a coordinated beard-to-skin fragrance experience.

Does this make a good gift?

The Olde Havana Daily Ritual is an elevated grooming gift for birthdays, Father’s Day, holidays, anniversaries, weddings or any man who appreciates a warm and distinguished signature fragrance.

Olde Havana

Condition. Control. Leave an impression.

Bring softness, polish and the warm, distinguished character of Olde Havana into one complete daily grooming ritual.

Add the Daily Ritual to Your Routine
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